We've gathered data and other essential information about the program, such as the ethnicity of students, how many students graduated in recent times, and more. Also, learn how Appalachian State ranks among other schools offering degrees in business, management & marketing.
Popularity of Business, Management & Marketing at Appalachian State
During the 2020-2021 academic year, Appalachian State University handed out 952 bachelor's degrees in business, management & marketing. This is an increase of 4% over the previous year when 916 degrees were handed out.
In 2021, 83 students received their master’s degree in business, management & marketing from Appalachian State. This makes it the #500 most popular school for business, management & marketing master’s degree candidates in the country.
Business, Management & Marketing Student Diversity at Appalachian State
Take a look at the following statistics related to the make-up of the business, management & marketing majors at Appalachian State University.
Appalachian State Business, Management & Marketing Bachelor’s Program
Of the 952 students who earned a bachelor's degree in Business, Management & Marketing from Appalachian State in 2020-2021, 69% were men and 31% were women.
The majority of bachelor's degree recipients in this major at Appalachian State are white. In the most recent graduating class for which data is available, 85% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Appalachian State University with a bachelor's in business, management & marketing.
Ethnic Background
Number of Students
Asian
19
Black or African American
29
Hispanic or Latino
57
White
805
Non-Resident Aliens
6
Other Races
36
Appalachian State Business, Management & Marketing Master’s Program
Of the 83 business, management & marketing students who graduated with a master's degree in 2020-2021 from Appalachian State, about 53% were men and 47% were women.
The majority of the students with this major are white. About 86% of 2021 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Appalachian State University with a master's in business, management & marketing.
Ethnic Background
Number of Students
Asian
3
Black or African American
1
Hispanic or Latino
1
White
71
Non-Resident Aliens
5
Other Races
2
Business, Management & Marketing Majors
Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.