We've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, and more. Also, learn how UA ranks among other schools offering degrees in business, management & marketing.
UA is in the top 10% of the country for business, management & marketing. More specifically it was ranked #100 out of 1,661 schools by College Factual. It is also ranked #2 in Alabama.
Popularity of Business, Management & Marketing at UA
During the 2020-2021 academic year, The University of Alabama handed out 2431 bachelor's degrees in business, management & marketing. This is a decrease of 1% over the previous year when 2,456 degrees were handed out.
In 2021, 545 students received their master’s degree in business, management & marketing from UA. This makes it the #84 most popular school for business, management & marketing master’s degree candidates in the country.
In addition, 10 students received their doctoral degrees in business, management & marketing in 2021, making the school the #83 most popular school in the United States for this category of students.
UA Business, Management & Marketing Students
Take a look at the following statistics related to the make-up of the business, management & marketing majors at The University of Alabama.
UA Business, Management & Marketing Bachelor’s Program
The business, management & marketing program at UA awarded 2,431 bachelor's degrees in 2020-2021. About 58% of these degrees went to men with the other 42% going to women.
The majority of the students with this major are white. About 84% of 2021 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from The University of Alabama with a bachelor's in business, management & marketing.
Ethnic Background
Number of Students
Asian
25
Black or African American
120
Hispanic or Latino
105
White
2,047
Non-Resident Aliens
33
Other Races
101
UA Business, Management & Marketing Master’s Program
The business, management & marketing program at UA awarded 545 master's degrees in 2020-2021. About 52% of these degrees went to men with the other 48% going to women.
The majority of master's degree recipients in this major at UA are white. In the most recent graduating class for which data is available, 83% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from The University of Alabama with a master's in business, management & marketing.
Ethnic Background
Number of Students
Asian
7
Black or African American
34
Hispanic or Latino
23
White
450
Non-Resident Aliens
9
Other Races
22
Business, Management & Marketing Majors
Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.