Here, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, and more. We've also included details on how KU ranks compared to other colleges offering a major in business, management & marketing.
KU is in the top 10% of the country for business, management & marketing. More specifically it was ranked #130 out of 1,661 schools by College Factual. It is also ranked #1 in Kansas.
Popularity of Business, Management & Marketing at KU
During the 2020-2021 academic year, University of Kansas handed out 907 bachelor's degrees in business, management & marketing. This is a decrease of 0% over the previous year when 910 degrees were handed out.
In 2021, 383 students received their master’s degree in business, management & marketing from KU. This makes it the #134 most popular school for business, management & marketing master’s degree candidates in the country.
In addition, 3 students received their doctoral degrees in business, management & marketing in 2021, making the school the #187 most popular school in the United States for this category of students.
KU Business, Management & Marketing Students
Take a look at the following statistics related to the make-up of the business, management & marketing majors at University of Kansas.
KU Business, Management & Marketing Bachelor’s Program
Of the 907 business, management & marketing students who graduated with a bachelor's degree in 2020-2021 from KU, about 63% were men and 37% were women.
The majority of the students with this major are white. About 81% of 2021 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from University of Kansas with a bachelor's in business, management & marketing.
Ethnic Background
Number of Students
Asian
43
Black or African American
13
Hispanic or Latino
61
White
738
Non-Resident Aliens
28
Other Races
24
KU Business, Management & Marketing Master’s Program
Of the 383 students who earned a master's degree in Business, Management & Marketing from KU in 2020-2021, 66% were men and 34% were women.
The majority of master's degree recipients in this major at KU are white. In the most recent graduating class for which data is available, 75% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Kansas with a master's in business, management & marketing.
Ethnic Background
Number of Students
Asian
13
Black or African American
10
Hispanic or Latino
27
White
289
Non-Resident Aliens
15
Other Races
29
Business, Management & Marketing Majors
Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.
by our College Data Analytics Team
