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University of Southern California Bachelor’s in Business, Management & Marketing

1,289 Bachelor's Degrees Awarded

Business, Management & Marketing is a program of study at University of Southern California. The school offers a bachelor’s degree in the area. We’ve gathered data and other essential information about the bachelor’s degree program in business, management and marketing, such as if the program is offered online, ethnicity of students, how many students graduated in recent times, and more.

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Rankings for the USC Bachelor’s in Business, Management & Marketing

#25 in the U.S
#5 in California

In order to help students and their parents find the best school for them, we have created several different types of college rankings, which are updated yearly. In College Factual's most recent rankings for the best schools for business, management and marketing majors, USC came in at #25. This puts it in the top 5% of the country in this field of study. It is also ranked #5 in California.

Here are some of the other rankings for USC.

Ranking TypeRank
Best Business, Management & Marketing Bachelor’s Degree Colleges for Veterans2
Best Business, Management & Marketing Colleges for Veterans4
Best Business, Management & Marketing Master’s Degree Colleges for Veterans8
Best Business, Management & Marketing Doctor’s Degree Colleges for Veterans8
Best Business, Management & Marketing Bachelor’s Degree Schools10
Most Popular Master’s Degree Colleges for Business, Management & Marketing13
Most Popular Colleges for Business, Management & Marketing15
Best Business, Management & Marketing Doctor’s Degree Schools19
Highest Paid Doctor’s Degree Business, Management & Marketing Graduates21
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates24
Best Business, Management & Marketing Schools25
Best Business, Management & Marketing Master’s Degree Schools28
Most Popular Bachelor’s Degree Colleges for Business, Management & Marketing42
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)62
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)69
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)69
Highest Paid Business, Management & Marketing Graduates71
Highest Paid Master’s Degree Business, Management & Marketing Graduates72
Most Popular Doctor’s Degree Colleges for Business, Management & Marketing73
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)104
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)108
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)120
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)120
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)133
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)137
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)142
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (With Aid)184
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)193
Most Focused Doctor’s Degree Colleges for Business, Management & Marketing201
Best Value Doctor’s Degree Colleges for Business, Management & Marketing210
Best Value Colleges for Business, Management & Marketing (Income $30-$48k)301
Best Value Colleges for Business, Management & Marketing (Income $0-$30k)371
Best Value Colleges for Business, Management & Marketing (Income $48-$75k)391
Most Focused Master’s Degree Colleges for Business, Management & Marketing392
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)465
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)519
Best Value Master’s Degree Colleges for Business, Management & Marketing (With Aid)895
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income Over $110k)987
Best Value Colleges for Business, Management & Marketing (Income $75-$110k)1,097
Best Value Master’s Degree Colleges for Business, Management & Marketing1,104
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid)1,109
Most Focused Colleges for Business, Management & Marketing1,161
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)1,261
Most Focused Bachelor’s Degree Colleges for Business, Management & Marketing1,390
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing1,515
Best Value Colleges for Business, Management & Marketing (With Aid)1,726
Best Value Colleges for Business, Management & Marketing (Income Over $110k)1,745
Best Value Colleges for Business, Management & Marketing2,034

How Much Does a Bachelor’s in Business, Management & Marketing from USC Cost?

$60,275 Average Tuition and Fees (In-State)

USC Undergraduate Tuition and Fees

In 2019-2020, the average part-time undergraduate tuition at USC was $1,995 per credit hour for both in-state and out-of-state students. Information about average full-time undergraduate tuition and fees is shown in the table below.

In StateOut of State
Tuition$59,260$59,260
Fees$1,015$1,015
Books and Supplies$1,200$1,200
On Campus Room and Board$16,398$16,398
On Campus Other Expenses$2,278$2,278

Learn more about USC tuition and fees.

Does USC Offer an Online Bachelor’s in Business, Management & Marketing?

USC does not offer an online option for its business, management and marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the USC Online Learning page.

USC Bachelor’s Student Diversity for Business, Management & Marketing

1,289 Bachelor's Degrees Awarded
44.3% Women
42.5% Racial-Ethnic Minorities*
There were 1,289 bachelor’s degrees in business, management and marketing awarded during the 2019-2020 academic year. Information about those students is shown below.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in business, management and marketing in 2019-2020, 44.3% of them were women. This is less than the nationwide number of 46.5%.

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Racial-Ethnic Diversity

Around 42.5% of business, management and marketing bachelor’s degree recipients at USC in 2019-2020 were awarded to racial-ethnic minorities*. This is higher than the nationwide number of 33%.

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Race/EthnicityNumber of Students
Asian305
Black or African American38
Hispanic or Latino147
Native American or Alaska Native1
Native Hawaiian or Pacific Islander4
White491
International Students239
Other Races/Ethnicities64

Bachelor’s in Business, Management & Marketing Focus Areas at USC

Business, Management & Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Business Administration & Management1,020
Accounting189
International Business46
Real Estate34

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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