2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k
When it comes to choosing a college, students have a lot of options - but not all of them are good. Our mission at College Factual is to arm you with as much information as we can to help you make that decision. Our “Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k” ranking is one tool we have developed to help in this regard.
Marketing/Marketing Management, General is the 13th most popular major in the country with 49,932 degrees awarded in 2019-2020.
At the bachelor’s degree level specifically, there were 43,965 marketing/marketing management, general graduates with average earnings and debt of $38,303 and $24,501 respectively.
This year’s “Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k” ranking analyzed 691 colleges that offered a degree in marketing/marketing management, general. This ranking identifies schools with high-quality marketing/marketing management, general programs that also have a lower cost than schools of similar quality.
When determining these rankings, we looked at things such as overall quality of the marketing/marketing management, general program at the school and the cost to attend the school once aid has been awarded. For more information, check out our ranking methodology.
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One Size Does Not Fit All
The marketing management school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k”.
One of our other unique offerings is College Combat. This tool lets you build your own customized comparisons utilizing the factors that are most important to you. If you’re torn between two schools, you can use it to help you see how they stack up against one another. Bookmark it so you can compare any new schools that might interest you.
Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k
The following schools top our list of the Best Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k.
Top 25 Best Value Bachelor’s Degree Colleges for Marketing/Marketing Management, General (Income $48-$75k)
You’ll be in good company if you decide to attend Washington University in St Louis. It ranked #1 on our 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. Saint Louis, Missouri is the setting for this fairly large institution of higher learning. The private not-for-profit school handed out bachelors’s marketing management degrees to 97 students in 2019-2020.
WUSTL also took the #2 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” ranking. The estimated yearly cost for Washington University in St Louis is $11,832 for bachelor’s degree marketing management students whose families make $48-$75k.
The impressive student-to-faculty ratio of 7 to 1 means that students may have more opportunities to work more closely with their professors than they would at other schools. The low student loan default rate of 1.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 94%, which means students like the school well enough to return for a second year.
Read full report on Marketing/Marketing Management, General at WUSTL
You’ll join some of the best and brightest minds around if you attend University of Pennsylvania. The school came in at #2 for the Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k. Located in Philadelphia, Pennsylvania, this large private not-for-profit school handed out 91 diplomas to qualified bachelors’s marketing management students in 2019-2020.
As a testament to the quality of education offered at UPenn, the school also landed the #1 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” ranking. The yearly cost to attend UPenn is $12,752 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
The school has an excellent freshman retention rate of 95%, which means students like the school well enough to return for a second year. The impressive student-to-faculty ratio of 6 to 1 means that students may have more opportunities to work more closely with their professors than they would at other schools. The low student loan default rate of 1.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Read more about Marketing/Marketing Management, General at University of Pennsylvania
You’ll join some of the best and brightest minds around if you attend University of Florida. The school came in at #3 for the Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k. UF is located in Gainesville, Florida and, has a large student population. In 2019-2020, this school awarded 223 bachelors’s marketing management degrees to qualified students.
In addition to being on our bachelor’s degree marketing management students whose families make $48-$75k list, UF has also earned the #19 rank in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” ranking. It costs about $8,528 for bachelor’s degree marketing management students whose families make $48-$75k per year to attend University of Florida.
With a freshman retention rate of 97%, the school does an excellent job of retaining its students. The low student loan default rate of 2.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Read full report on Marketing/Marketing Management, General at University of Florida
Out of the 691 schools in the Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k that were part of this year’s ranking, Georgetown University landed the #4 spot on the list. Located in Washington, District of Columbia, this fairly large private not-for-profit school handed out 71 degrees to qualified bachelors’s marketing management students in 2019-2020.
Georgetown also took the #4 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” ranking. The yearly cost to attend Georgetown is $13,933 for bachelor’s degree marketing management students whose families make $48-$75k.
The student loan default rate at the school is 1.0%, which is quite low when compared to the national default rate of 10.1%. The school has an excellent freshman retention rate of 94%, which means students like the school well enough to return for a second year.
Full Georgetown Marketing/Marketing Management, General Report
Out of the 691 schools in the Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k that were part of this year’s ranking, University of Notre Dame landed the #5 spot on the list. Located in Notre Dame, Indiana, this fairly large private not-for-profit school awarded 69 diplomas to qualified bachelors’s marketing management students in 2019-2020.
Notre Dame not only placed well in this ranking. It is also #3 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. The estimated yearly cost for University of Notre Dame is $17,768 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
Students who start out at the school are likely to stick around. The freshman retention rate is 97%. The school has an impressive student loan default rate. It’s only 0.7%, which is much lower than the national rate of 10.1%. The impressive student-to-faculty ratio of 9 to 1 means that students may have more opportunities to work more closely with their professors than they would at other schools.
Full University of Notre Dame Marketing/Marketing Management, General Report
University of Wisconsin - Madison ranked #6 on this year’s Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. UW - Madison is a large school located in Madison, Wisconsin that handed out 222 bachelors’s marketing management degrees in 2019-2020.
UW - Madison not only placed well in this ranking. It is also #9 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. The estimated yearly cost for UW - Madison is $13,227 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
The low student loan default rate of 0.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 95%.
Read more about Marketing/Marketing Management, General at UW - Madison
With a ranking of #7, University of Washington - Seattle Campus did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. University of Washington - Seattle Campus is located in Seattle, Washington and, has a large student population. In 2019-2020, this school awarded 176 bachelors’s marketing management degrees to qualified students.
As a testament to the quality of education it offers, UW Seattle is also in the top of our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” ranking. It’s in the top 5% of all schools reviewed in that analysis. It costs about $9,694 for bachelor’s degree marketing management students whose families make $48-$75k per year to attend UW Seattle.
The low student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 93%, which means students like the school well enough to return for a second year.
Full University of Washington - Seattle Campus Marketing/Marketing Management, General Report
With a ranking of #8, University of Illinois at Urbana-Champaign did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. This large school is located in Champaign, Illinois, and it awarded 127 bachelors’s marketing management degrees in 2019-2020.
As a testament to the quality of education offered at UIUC, the school also landed the #8 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” ranking. The yearly cost to attend University of Illinois at Urbana-Champaign is $13,351 for bachelor’s degree marketing management students whose families make $48-$75k.
With a freshman retention rate of 94%, the school does an excellent job of retaining its students. The low student loan default rate of 2.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Read more about Marketing/Marketing Management, General at UIUC
Purdue University - Main Campus ranked #9 on this year’s Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. Purdue is located in West Lafayette, Indiana and, has a large student population. In 2019-2020, this school awarded 104 bachelors’s marketing management degrees to qualified students.
As a testament to the quality of education it offers, Purdue is also in the top of our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” ranking. It’s ranked in the top 10% of all schools on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. It costs about $9,654 for bachelor’s degree marketing management students whose families make $48-$75k per year to attend Purdue.
The school has an impressive student loan default rate. It’s only 2.2%, which is much lower than the national rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 93%.
With a ranking of #10, University of Minnesota - Twin Cities did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. UMN Twin Cities is a large public school situated in Minneapolis, Minnesota. It awarded 207 bachelors’s marketing management degrees in 2019-2020.
UMN Twin Cities did well in our major quality rankings, too. It placed #14 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. The estimated yearly cost for University of Minnesota - Twin Cities is $12,556 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
Students who start out at the school are likely to stick around. The freshman retention rate is 93%. The school has an impressive student loan default rate. It’s only 2.2%, which is much lower than the national rate of 10.1%.
Read more about Marketing/Marketing Management, General at UMN Twin Cities
Florida International University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking, coming in at #11. Florida International University is a public institution located in Miami, Florida. The school has a large population, and it awarded 529 bachelors’s degrees in 2019-2020.
The estimated yearly cost for FIU is $10,298 for bachelor’s degree marketing management students whose families make $48-$75k.
The school has an excellent freshman retention rate of 91%, which means students like the school well enough to return for a second year.
Full Florida International University Marketing/Marketing Management, General Report
Florida State University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking, coming in at #12. Florida State University is a large school located in Tallahassee, Florida that handed out 466 bachelors’s marketing management degrees in 2019-2020.
On top of its placing in this ranking, Florida State also did well on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. It’s ranked in the top 10% of all schools on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. The estimated yearly cost for Florida State is $10,583 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
The school has an excellent freshman retention rate of 95%, which means students like the school well enough to return for a second year. The school has an impressive student loan default rate. It’s only 3.5%, which is much lower than the national rate of 10.1%.
Read more about Marketing/Marketing Management, General at Florida State University
With a ranking of #13, Brigham Young University - Idaho did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. BYU - I is a large school located in Rexburg, Idaho that handed out 72 bachelors’s marketing management degrees in 2019-2020.
The yearly cost to attend Brigham Young University - Idaho is $6,287 for bachelor’s degree marketing management students whose families make $48-$75k.
The school has an impressive student loan default rate. It’s only 3.2%, which is much lower than the national rate of 10.1%.
Full Brigham Young University - Idaho Marketing/Marketing Management, General Report
Ohio State University - Main Campus did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking, coming in at #14. Ohio State University - Main Campus is located in Columbus, Ohio and, has a large student population. In 2019-2020, this school awarded 505 bachelors’s marketing management degrees to qualified students.
In addition to being on this list, Ohio State is in the top on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. It’s in the top 5% of all schools in this category. It costs about $13,982 for bachelor’s degree marketing management students whose families make $48-$75k per year to attend Ohio State University - Main Campus.
The school has an impressive student loan default rate. It’s only 4.4%, which is much lower than the national rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 94%.
Full Ohio State University - Main Campus Marketing/Marketing Management, General Report
With a ranking of #15, The University of Texas at Austin did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. The University of Texas at Austin is a public institution located in Austin, Texas. The school has a large population, and it awarded 193 bachelors’s degrees in 2019-2020.
As a testament to the quality of education offered at UT Austin, the school also landed the #6 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” ranking. The yearly cost to attend The University of Texas at Austin is $15,757 for bachelor’s degree marketing management students whose families make $48-$75k.
With a freshman retention rate of 97%, the school does an excellent job of retaining its students. The school has an impressive student loan default rate. It’s only 2.7%, which is much lower than the national rate of 10.1%.
Read more about Marketing/Marketing Management, General at UT Austin
Brigham Young University - Provo came in at #16 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking. Provo, Utah is the setting for this large institution of higher learning. The private not-for-profit school handed out bachelors’s marketing management degrees to 98 students in 2019-2020.
On top of its placing in this ranking, BYU also did well on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. It’s in the top 10% of all schools reviewed in that analysis. The estimated yearly cost for BYU is $12,466 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year. The student loan default rate at the school is 1.7%, which is quite low when compared to the national default rate of 10.1%.
Boston College came in at #17 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking. Boston College is a private not-for-profit institution located in Chestnut Hill, Massachusetts. The school has a fairly large population, and it awarded 127 bachelors’s degrees in 2019-2020.
Boston College also made our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list, coming in at #5. The yearly cost to attend Boston College is $17,113 for bachelor’s degree marketing management students whose families make $48-$75k.
The school has an excellent freshman retention rate of 93%, which means students like the school well enough to return for a second year. The low student loan default rate of 1.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Full Boston College Marketing/Marketing Management, General Report
University of South Florida - Main Campus came in at #18 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking. University of South Florida - Main Campus is located in Tampa, Florida and, has a large student population. In 2019-2020, this school awarded 395 bachelors’s marketing management degrees to qualified students.
On top of its placing in this ranking, USF Tampa also did well on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. It’s in the top 20% of all schools reviewed in that analysis. It costs about $9,809 for Bachelor’s Degree Marketing Management students whose families make $48-$75k per year to attend University of South Florida - Main Campus.
The school has an impressive student loan default rate. It’s only 4.5%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year.
Full University of South Florida - Main Campus Marketing/Marketing Management, General Report
University of Central Florida landed the #19 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking. UCF is a large public school situated in Orlando, Florida. It awarded 204 bachelors’s marketing management degrees in 2019-2020.
The yearly cost to attend University of Central Florida is $11,161 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year. The school has an impressive student loan default rate. It’s only 4.2%, which is much lower than the national rate of 10.1%.
Read full report on Marketing/Marketing Management, General at University of Central Florida
University of Georgia did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking, coming in at #20. University of Georgia is located in Athens, Georgia and, has a large student population. In 2019-2020, this school awarded 338 bachelors’s marketing management degrees to qualified students.
UGA also made our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list, coming in at #23. It costs about $14,748 for bachelor’s degree marketing management students whose families make $48-$75k per year to attend UGA.
Students who start out at the school are likely to stick around. The freshman retention rate is 94%. The school has an impressive student loan default rate. It’s only 2.5%, which is much lower than the national rate of 10.1%.
The University of Texas Rio Grande Valley did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking, coming in at #21. UT Rio Grande Valley is a public institution located in Edinburg, Texas. The school has a large population, and it awarded 53 bachelors’s degrees in 2019-2020.
The estimated yearly cost for UT Rio Grande Valley is $6,405 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
The student loan default rate at the school is 4.8%, which is quite low when compared to the national default rate of 10.1%.
Read full report on Marketing/Marketing Management, General at UT Rio Grande Valley
University of Minnesota - Duluth came in at #22 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking. Duluth, Minnesota is the setting for this fairly large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 134 students in 2019-2020.
UMN Duluth also claimed a top spot on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. It’s in the top 10% of all schools reviewed in that analysis. The yearly cost to attend University of Minnesota - Duluth is $12,438 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
The school has an impressive student loan default rate. It’s only 3.1%, which is much lower than the national rate of 10.1%.
Full UMN Duluth Marketing/Marketing Management, General Report
University of Wisconsin - La Crosse did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking, coming in at #23. UW - La Crosse is a fairly large public school situated in La Crosse, Wisconsin. It awarded 122 bachelors’s marketing management degrees in 2019-2020.
On top of its placing in this ranking, UW - La Crosse also did well on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. It’s in the top 15% of all schools in this category. It costs about $13,304 for Bachelor’s Degree Marketing Management students whose families make $48-$75k per year to attend University of Wisconsin - La Crosse.
The low student loan default rate of 1.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 86%, the school does an excellent job of retaining its students.
Full UW - La Crosse Marketing/Marketing Management, General Report
Iowa State University landed the #24 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k ranking. Iowa State University is a large school located in Ames, Iowa that handed out 328 bachelors’s marketing management degrees in 2019-2020.
Iowa State also claimed a top spot on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools” list. It’s in the top 10% of all schools in this category. The estimated yearly cost for Iowa State is $14,161 for Bachelor’s Degree Marketing Management students whose families make $48-$75k.
With a freshman retention rate of 89%, the school does an excellent job of retaining its students. The school has an impressive student loan default rate. It’s only 3.3%, which is much lower than the national rate of 10.1%.
Read full report on Marketing/Marketing Management, General at Iowa State University
With a ranking of #25, The University of West Florida did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k list. Located in Pensacola, Florida, this fairly large public school awarded 34 degrees to qualified bachelors’s marketing management students in 2019-2020.
It costs about $7,511 for Bachelor’s Degree Marketing Management students whose families make $48-$75k per year to attend UWF.
Full The University of West Florida Marketing/Marketing Management, General Report
Rest of the Best 50 in Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k
Not only did these schools make the top 50 list, but they also landed in the top 15% of this year’s ranking:
Rest of the Top 15% Colleges in Best Value Marketing Management Schools for a Bachelor’s For Those Making $48-$75k
While not in the ‘top 50’, these schools make the top 15% of this year’s ranking:
| Rank | College | Location |
|---|---|---|
| 51 | University of Massachusetts Amherst | Amherst, MA |
| 52 | Arizona State University - Tempe | Tempe, AZ |
| 53 | University of Wisconsin - Whitewater | Whitewater, WI |
| 54 | University of Nevada - Las Vegas | Las Vegas, NV |
| 55 | Minot State University | Minot, ND |
| 56 | Grand Valley State University | Allendale, MI |
| 57 | West Virginia University | Morgantown, WV |
| 58 | University of Puerto Rico - Aguadilla | Aguadilla, PR |
| 59 | Franklin University | Columbus, OH |
| 60 | Washington State University | Pullman, WA |
| 61 | University of North Texas | Denton, TX |
| 62 | Northern Illinois University | Dekalb, IL |
| 63 | Dalton State College | Dalton, GA |
| 64 | University of Illinois at Chicago | Chicago, IL |
| 65 | Appalachian State University | Boone, NC |
| Rank | College | Location |
|---|---|---|
| 91 | The University of Texas of the Permian Basin | Odessa, TX |
| 92 | University of Mississippi | University, MS |
| 93 | North Dakota State University - Main Campus | Fargo, ND |
| 94 | Eastern Washington University | Cheney, WA |
| 95 | The University of Texas at Arlington | Arlington, TX |
| 96 | Eastern Illinois University | Charleston, IL |
| 97 | McNeese State University | Lake Charles, LA |
| 98 | Purdue University Northwest | Hammond, IN |
| 99 | Kansas State University | Manhattan, KS |
| 100 | Texas Woman’s University | Denton, TX |
| 101 | Aurora University | Aurora, IL |
| 102 | Ferris State University | Big Rapids, MI |
| 103 | University of Mary | Bismarck, ND |
| 104 | New Mexico State University - Main Campus | Las Cruces, NM |
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Notes and References
References
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.
Read more about our data sources and methodologies
Footnotes
- *Average salary, average net price, and average tuition and fees are for the top schools only.
- Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.
Credits
- Credit for the banner image above goes to Nick Youngson.
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