Find Schools

Study Area & Zipcode

Find Schools Near

2022 Best Value Bachelor’s Degree Colleges for Marketing in Massachusetts (With Aid)

24 Ranked Colleges
1,295 Degrees Awarded
$28,300 Avg Net Price*
Best Value Marketing Schools for a Bachelor's in Massachusetts For Those Getting Aid

Students have lots of options to chooose from today when trying to decide which college to attend. Our mission at College Factual is to arm you with as much information as we can to help you make that decision. Our “Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid” ranking is one tool we have developed to help in this regard.

Marketing is the 16th most popular major in the country with 52,262 degrees awarded in 2019-2020. In 2017-2018, marketing graduates who were awarded their degree in 2015-2017, earned an average of $40,323 and had an average of $24,975 in loans still to pay off.

Across Massachusetts, there were 1,789 marketing graduates with average earnings and debt of $47,867 and $30,850 respectively. At the bachelor’s degree level specifically, there were 1,295 marketing graduates with average earnings and debt of $42,887 and $24,387 respectively.

For this year’s “Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid” ranking, we looked at 24 colleges that offer a degree in marketing. Not only do the schools that top this list have excellent marketing programs, but they also cost less that schools of similar quality.

Some of the factors we look at when determining these rankings are overall quality of the marketing program at the school and the cost of the school after aid is awarded among other things. See our ranking methodology to learn more.

One Size Does Not Fit All

The marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid”.

We’ve created a tool called College Combat that lets you create your own customized comparisons based on the factors that matter the most to you. Test it out by comparing your favorite schools against others you are considering, or bookmark the tool so you can experiment with it later.

Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid

The following schools top our list of the Best Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid.

Top 25 Best Value Bachelor’s Degree Colleges for Marketing in Massachusetts (With Aid)

#1

University of Massachusetts Amherst

Amherst, Massachusetts

You’ll join some of the best and brightest minds around if you attend University of Massachusetts Amherst. The school came in at #1 for the Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid. University of Massachusetts Amherst is a large school located in Amherst, Massachusetts that handed out 155 bachelors’s marketing degrees in 2019-2020.

As a testament to the quality of education offered at UMass Amherst, the school also landed the #4 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The estimated yearly cost for University of Massachusetts Amherst is $22,501 for Massachusetts Bachelor’s Degree Marketing students with aid.

The school has an impressive student loan default rate. It’s only 2.8%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 89%, which means students like the school well enough to return for a second year.

Full University of Massachusetts Amherst Marketing Report

#2

Bridgewater State University

Bridgewater, Massachusetts
#19 in overall quality

You’ll join some of the best and brightest minds around if you attend Bridgewater State University. The school came in at #2 for the Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid. Bridgewater State is a public institution located in Bridgewater, Massachusetts. The school has a fairly large population, and it awarded 80 bachelors’s degrees in 2019-2020.

Bridgewater State also made our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list, coming in at #19. The yearly cost to attend Bridgewater State University is $18,457 for Massachusetts Bachelor’s Degree Marketing students with aid.

Read more about Marketing at Bridgewater State University

#3

Boston College

Chestnut Hill, Massachusetts

Out of the 24 schools in the Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid that were part of this year’s ranking, Boston College landed the #3 spot on the list. Boston College is located in Chestnut Hill, Massachusetts and, has a fairly large student population. In 2019-2020, this school awarded 127 bachelors’s marketing degrees to qualified students.

Boston College did well in our major quality rankings, too. It placed #1 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. It costs about $35,899 for Massachusetts Bachelor’s Degree Marketing students with aid per year to attend Boston College.

The school has an excellent freshman retention rate of 93%, which means students like the school well enough to return for a second year. The school has an impressive student loan default rate. It’s only 1.2%, which is much lower than the national rate of 10.1%.

Read full report on Marketing at Boston College

#4

University of Massachusetts - Dartmouth

North Dartmouth, Massachusetts

You’ll join some of the best and brightest minds around if you attend University of Massachusetts - Dartmouth. The school came in at #4 for the Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid. North Dartmouth, Massachusetts is the setting for this medium-sized institution of higher learning. The public school handed out bachelors’s marketing degrees to 83 students in 2019-2020.

UMass Dartmouth did well in our major quality rankings, too. It placed #12 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The estimated yearly cost for UMass Dartmouth is $18,503 for Massachusetts Bachelor’s Degree Marketing students with aid.

Read more about Marketing at University of Massachusetts - Dartmouth

#5

Salem State University

Salem, Massachusetts
#15 in overall quality

You’ll be in good company if you decide to attend Salem State University. It ranked #5 on our 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Salem State is a medium-sized public school situated in Salem, Massachusetts. It awarded 54 bachelors’s marketing degrees in 2019-2020.

Salem State also took the #15 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend Salem State is $18,399 for Massachusetts Bachelor’s Degree Marketing students with aid.

Full Salem State University Marketing Report

#6

Framingham State University

Framingham, Massachusetts

Framingham State University ranked #6 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Located in Framingham, Massachusetts, this small public school handed out 36 diplomas to qualified bachelors’s marketing students in 2019-2020.

In addition to being on our massachusetts bachelor’s degree marketing students with aid list, Framingham State has also earned the #18 rank in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The estimated yearly cost for Framingham State University is $20,001 for massachusetts bachelor’s degree marketing students with aid.

Read full report on Marketing at Framingham State University

#7

Eastern Nazarene College

Quincy, Massachusetts
#20 in overall quality

Eastern Nazarene College landed the #7 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking. Eastern Nazarene College is located in Quincy, Massachusetts and, has a small student population. In 2019-2020, this school awarded 1 bachelors’s marketing degrees to qualified students.

ENC not only placed well in this ranking. It is also #20 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The estimated yearly cost for Eastern Nazarene College is $20,751 for Massachusetts Bachelor’s Degree Marketing students with aid.

With a student-to-faculty ratio of 10 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed.

Full ENC Marketing Report

#8

American International College

Springfield, Massachusetts

With a ranking of #8, American International College did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. American International College is a private not-for-profit institution located in Springfield, Massachusetts. The school has a small population, and it awarded 7 bachelors’s degrees in 2019-2020.

In addition to being on our massachusetts bachelor’s degree marketing students with aid list, AIC has also earned the #23 rank in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. It costs about $25,044 for massachusetts bachelor’s degree marketing students with aid per year to attend AIC.

Read more about Marketing at AIC

#9

Lasell University

Newton, Massachusetts

Lasell University came in at #9 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking. Lasell University is located in Newton, Massachusetts and, has a small student population. In 2019-2020, this school awarded 16 bachelors’s marketing degrees to qualified students.

Lasell not only placed well in this ranking. It is also #13 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The estimated yearly cost for Lasell University is $27,428 for massachusetts bachelor’s degree marketing students with aid.

Full Lasell Marketing Report

#10

Western New England University

Springfield, Massachusetts
#8 in overall quality

With a ranking of #10, Western New England University did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Western New England is a private not-for-profit institution located in Springfield, Massachusetts. The school has a small population, and it awarded 51 bachelors’s degrees in 2019-2020.

Western New England not only placed well in this ranking. It is also #8 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Western New England University is $30,079 for massachusetts bachelor’s degree marketing students with aid.

The student loan default rate at the school is 4.8%, which is quite low when compared to the national default rate of 10.1%.

Full Western New England Marketing Report

#11

Assumption University

Worcester, Massachusetts

Assumption University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking, coming in at #11. Assumption University is a small school located in Worcester, Massachusetts that handed out 47 bachelors’s marketing degrees in 2019-2020.

Assumption also took the #10 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. It costs about $28,466 for massachusetts bachelor’s degree marketing students with aid per year to attend Assumption.

The low student loan default rate of 3.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing at Assumption

#12

Elms College

Chicopee, Massachusetts

Elms College landed the #12 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking. This small school is located in Chicopee, Massachusetts, and it awarded 8 bachelors’s marketing degrees in 2019-2020.

Elms College not only placed well in this ranking. It is also #21 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Elms College is $23,855 for Massachusetts Bachelor’s Degree Marketing students with aid.

Read full report on Marketing at Elms College

#13

Simmons University

Boston, Massachusetts

With a ranking of #13, Simmons University did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. This medium-sized school is located in Boston, Massachusetts, and it awarded 7 bachelors’s marketing degrees in 2019-2020.

Simmons also made our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list, coming in at #14. The estimated yearly cost for Simmons University is $30,008 for massachusetts bachelor’s degree marketing students with aid.

Since the school has a student-to-faculty ratio of 9 to 1, those pursuing a degree will have more opportunities to interact with their professors. The school has an impressive student loan default rate. It’s only 2.0%, which is much lower than the national rate of 10.1%.

Full Simmons University Marketing Report

#14

Stonehill College

Easton, Massachusetts

Stonehill College ranked #14 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Stonehill College is a small school located in Easton, Massachusetts that handed out 40 bachelors’s marketing degrees in 2019-2020.

Stonehill did well in our major quality rankings, too. It placed #3 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Stonehill is $34,658 for massachusetts bachelor’s degree marketing students with aid.

With a freshman retention rate of 86%, the school does an excellent job of retaining its students. The student loan default rate at the school is 1.4%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing at Stonehill

#15

Emmanuel College Massachusetts

Boston, Massachusetts
#11 in overall quality

Emmanuel College Massachusetts did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking, coming in at #15. Emmanuel Boston is a small private not-for-profit school situated in Boston, Massachusetts. It awarded 22 bachelors’s marketing degrees in 2019-2020.

Emmanuel Boston did well in our major quality rankings, too. It placed #11 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. It costs about $28,314 for Massachusetts Bachelor’s Degree Marketing students with aid per year to attend Emmanuel Boston.

The school has an impressive student loan default rate. It’s only 4.6%, which is much lower than the national rate of 10.1%.

Read more about Marketing at Emmanuel Boston

#16

Fisher College

Boston, Massachusetts
#24 in overall quality

Fisher College did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking, coming in at #16. Fisher College is a small private not-for-profit school situated in Boston, Massachusetts. It awarded 4 bachelors’s marketing degrees in 2019-2020.

Fisher College also took the #24 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The estimated yearly cost for Fisher College is $22,204 for Massachusetts Bachelor’s Degree Marketing students with aid.

Read full report on Marketing at Fisher College

#17

Merrimack College

North Andover, Massachusetts
#6 in overall quality

Merrimack College ranked #17 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Located in North Andover, Massachusetts, this medium-sized private not-for-profit school handed out 95 diplomas to qualified bachelors’s marketing students in 2019-2020.

Merrimack also took the #6 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend Merrimack College is $33,650 for Massachusetts Bachelor’s Degree Marketing students with aid.

The student loan default rate at the school is 4.3%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing at Merrimack College

#18

Nichols College

Dudley, Massachusetts

Nichols College landed the #18 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking. Nichols College is a small school located in Dudley, Massachusetts that handed out 22 bachelors’s marketing degrees in 2019-2020.

As a testament to the quality of education offered at Nichols, the school also landed the #17 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend Nichols is $27,721 for Massachusetts Bachelor’s Degree Marketing students with aid.

Read more about Marketing at Nichols College

#19

Suffolk University

Boston, Massachusetts

Suffolk University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking, coming in at #19. Suffolk University is a private not-for-profit institution located in Boston, Massachusetts. The school has a medium-sized population, and it awarded 173 bachelors’s degrees in 2019-2020.

Suffolk also took the #9 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The estimated yearly cost for Suffolk is $30,701 for massachusetts bachelor’s degree marketing students with aid.

The student loan default rate at the school is 4.0%, which is quite low when compared to the national default rate of 10.1%.

Full Suffolk Marketing Report

#20

Bentley University

Waltham, Massachusetts

Bentley University ranked #20 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Waltham, Massachusetts is the setting for this medium-sized institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 146 students in 2019-2020.

As a testament to the quality of education offered at Bentley, the school also landed the #2 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. It costs about $38,986 for massachusetts bachelor’s degree marketing students with aid per year to attend Bentley.

Students who start out at the school are likely to stick around. The freshman retention rate is 92%. The low student loan default rate of 2.1% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at Bentley

#21

Springfield College

Springfield, Massachusetts
#22 in overall quality

With a ranking of #21, Springfield College did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Springfield College is a private not-for-profit institution located in Springfield, Massachusetts. The school has a small population, and it awarded 4 bachelors’s degrees in 2019-2020.

Springfield College not only placed well in this ranking. It is also #22 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. It costs about $30,134 for Massachusetts Bachelor’s Degree Marketing students with aid per year to attend Springfield College.

The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.

Read full report on Marketing at Springfield College

#22

Becker College

Worcester, Massachusetts
#16 in overall quality

Becker College landed the #22 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking. Located in Worcester, Massachusetts, this small private not-for-profit school awarded 3 diplomas to qualified bachelors’s marketing students in 2019-2020.

As a testament to the quality of education offered at Becker College, the school also landed the #16 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The estimated yearly cost for Becker College is $32,920 for Massachusetts Bachelor’s Degree Marketing students with aid.

Full Becker College Marketing Report

#23

Endicott College

Beverly, Massachusetts

Endicott College landed the #23 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid ranking. This small school is located in Beverly, Massachusetts, and it awarded 43 bachelors’s marketing degrees in 2019-2020.

As a testament to the quality of education offered at Endicott, the school also landed the #7 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The estimated yearly cost for Endicott is $35,642 for massachusetts bachelor’s degree marketing students with aid.

The low student loan default rate of 3.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing at Endicott

#24

Emerson College

Boston, Massachusetts

With a ranking of #24, Emerson College did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Boston, Massachusetts is the setting for this medium-sized institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 64 students in 2019-2020.

Emerson not only placed well in this ranking. It is also #5 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. It costs about $45,365 for Massachusetts Bachelor’s Degree Marketing students with aid per year to attend Emerson College.

The low student loan default rate of 2.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at Emerson College

#24

Cambridge College

Boston, Massachusetts
#25 in overall quality

Cambridge College ranked #24 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts For Those Getting Aid list. Cambridge College is located in Boston, Massachusetts and, has a small student population. In 2019-2020, this school awarded 1 bachelors’s marketing degrees to qualified students.

Cambridge College did well in our major quality rankings, too. It placed #25 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Cambridge College is $26,993 for massachusetts bachelor’s degree marketing students with aid.

The impressive student-to-faculty ratio of 10 to 1 means that students may have more opportunities to work more closely with their professors than they would at other schools.

Read full report on Marketing at Cambridge College

Switch to a Similar Major

Notes and References

References

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.

Read more about our data sources and methodologies

Footnotes

  • *Average salary, average net price, and average tuition and fees are for the top schools only.
  • Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.

Credits

Featured Marketing Schools

Find Schools Near You