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2022 Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) in California

83 Ranked Colleges
38,950 Degrees Awarded
$43,841 Avg Salary
Best Value Business, Management & Marketing Schools for a Bachelor's in California For Those Making $48-$75k

With all of the options students have for higher education today, it can be tough to choose which direction to take. Our mission at College Factual is to arm you with as much information as we can to help you make that decision. Our “Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k” ranking is one tool we have developed to help in this regard.

Business, Management & Marketing is one of the most popular majors in the nation, ranking 1st of all the majors we analyze. In 2019-2020, 841,037 degrees were awarded to students with this major. In 2017-2018, business, management and marketing graduates who were awarded their degree in 2015-2017, earned an average of $44,966 and had an average of $27,464 in loans still to pay off.

Across California, there were 92,450 business, management and marketing graduates with average earnings and debt of $47,807 and $29,708 respectively. At the bachelor’s degree level specifically, there were 38,950 business, management and marketing graduates with average earnings and debt of $37,907 and $21,546 respectively.

This year’s “Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k” ranking analyzed 83 colleges that offered a degree in business, management and marketing. This ranking identifies schools with high-quality business, management and marketing programs that also have a lower cost than schools of similar quality.

To come up with these rankings, we looked at factors such as the cost to attend the school after aid is awarded and overall quality of the business, management and marketing program at the school. For more information, check out our ranking methodology.

More Ways to Rank Business, Management & Marketing Schools

Since picking the right college can be one of the most important decisions of your life, we’ve developed the “Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k” ranking, along with many other major-related rankings, to help you make that decision.

You can create your own custom comparison that focuses on the factors most important to you using our tool, College Combat. Go ahead and give it a try, or bookmark the link so you can check it out later.

Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k

The following schools top our list of the Best Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k.

Top 25 Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) in California

#2 in overall quality

Out of the 83 schools in the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k that were part of this year’s ranking, University of California - Berkeley landed the #1 spot on the list. University of California - Berkeley is a large public school situated in Berkeley, California. It awarded 385 bachelors’s business, management and marketing degrees in 2019-2020.

In addition to being on our california bachelor’s degree business, management & marketing students whose families make $48-$75k list, UC Berkeley has also earned the #2 rank in our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” ranking. It costs about $13,081 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend UC Berkeley.

The low student loan default rate of 1.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 96%.

Read more about Business, Management & Marketing at University of California - Berkeley

#2

University of California - Los Angeles

Los Angeles, California
#6 in overall quality

You’ll join some of the best and brightest minds around if you attend University of California - Los Angeles. The school came in at #2 for the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k. Located in Los Angeles, California, this large public school handed out 43 degrees to qualified bachelors’s business, management and marketing students in 2019-2020.

UCLA not only placed well in this ranking. It is also #6 on our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” list. The estimated yearly cost for University of California - Los Angeles is $13,081 for california bachelor’s degree business, management & marketing students whose families make $48-$75k.

With a freshman retention rate of 96%, the school does an excellent job of retaining its students. The low student loan default rate of 1.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Business, Management & Marketing at University of California - Los Angeles

You’ll join some of the best and brightest minds around if you attend California State University - Los Angeles. The school came in at #3 for the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k. California State University - Los Angeles is a large public school situated in Los Angeles, California. It awarded 1,131 bachelors’s business, management and marketing degrees in 2019-2020.

It costs about $5,644 for california bachelor’s degree business, management & marketing students whose families make $48-$75k per year to attend California State University - Los Angeles.

The student loan default rate at the school is 1.4%, which is quite low when compared to the national default rate of 10.1%.

Read more about Business, Management & Marketing at Cal State LA

#4

Claremont McKenna College

Claremont, California
#3 in overall quality

Out of the 83 schools in the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k that were part of this year’s ranking, Claremont McKenna College landed the #4 spot on the list. This small school is located in Claremont, California, and it awarded 7 bachelors’s business, management and marketing degrees in 2019-2020.

In addition to being on our california bachelor’s degree business, management & marketing students whose families make $48-$75k list, Claremont McKenna has also earned the #3 rank in our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” ranking. It costs about $19,009 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend Claremont McKenna.

With a freshman retention rate of 87%, the school does an excellent job of retaining its students. With a student-to-faculty ratio of 8 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed.

Read full report on Business, Management & Marketing at Claremont McKenna

You’ll be in good company if you decide to attend California State University - Fullerton. It ranked #5 on our 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k list. Cal State Fullerton is located in Fullerton, California and, has a large student population. In 2019-2020, this school awarded 2,451 bachelors’s business, management and marketing degrees to qualified students.

The yearly cost to attend Cal State Fullerton is $9,427 for california bachelor’s degree business, management & marketing students whose families make $48-$75k.

The student loan default rate at the school is 2.7%, which is quite low when compared to the national default rate of 10.1%. The school has an excellent freshman retention rate of 89%, which means students like the school well enough to return for a second year.

Read more about Business, Management & Marketing at California State University - Fullerton

California State University - Fresno landed the #6 spot on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. Fresno State is a large public school situated in Fresno, California. It awarded 788 bachelors’s business, management and marketing degrees in 2019-2020.

It costs about $7,549 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend Fresno State.

The low student loan default rate of 4.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 87%.

Read more about Business, Management & Marketing at Fresno State

#7 in overall quality

With a ranking of #7, University of California - Davis did quite well on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k list. UC Davis is a public institution located in Davis, California. The school has a large population, and it awarded 593 bachelors’s degrees in 2019-2020.

UC Davis not only placed well in this ranking. It is also #7 on our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” list. It costs about $13,578 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend UC Davis.

The low student loan default rate of 1.9% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 93%, which means students like the school well enough to return for a second year.

Read more about Business, Management & Marketing at UC Davis

California State University - Dominguez Hills landed the #8 spot on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. CSUDH is a fairly large school located in Carson, California that handed out 622 bachelors’s business, management and marketing degrees in 2019-2020.

It costs about $6,907 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend California State University - Dominguez Hills.

The low student loan default rate of 2.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Business, Management & Marketing at CSUDH

#4 in overall quality

California Polytechnic State University - San Luis Obispo ranked #9 on this year’s Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k list. San Luis Obispo, California is the setting for this large institution of higher learning. The public school handed out bachelors’s business, management and marketing degrees to 748 students in 2019-2020.

In addition to being on our california bachelor’s degree business, management & marketing students whose families make $48-$75k list, Cal Poly San Luis Obispo has also earned the #4 rank in our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” ranking. The yearly cost to attend Cal Poly San Luis Obispo is $19,407 for california bachelor’s degree business, management & marketing students whose families make $48-$75k.

The student loan default rate at the school is 1.1%, which is quite low when compared to the national default rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 94%.

Read full report on Business, Management & Marketing at California Polytechnic State University - San Luis Obispo

#10 in overall quality

University of California - Irvine came in at #10 in this year’s edition of the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. Located in Irvine, California, this large public school awarded 1,046 degrees to qualified bachelors’s business, management and marketing students in 2019-2020.

In addition to being on our california bachelor’s degree business, management & marketing students whose families make $48-$75k list, UC Irvine has also earned the #10 rank in our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” ranking. The yearly cost to attend UC Irvine is $13,648 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k.

Students who start out at the school are likely to stick around. The freshman retention rate is 94%. The low student loan default rate of 1.3% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Full UC Irvine Business, Management & Marketing Report

#11

University of California - Riverside

Riverside, California

University of California - Riverside came in at #11 in this year’s edition of the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. UCR is a large public school situated in Riverside, California. It awarded 868 bachelors’s business, management and marketing degrees in 2019-2020.

It costs about $12,290 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend UCR.

The school has an impressive student loan default rate. It’s only 2.1%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 91%, which means students like the school well enough to return for a second year.

Full UCR Business, Management & Marketing Report

California State University - Stanislaus landed the #12 spot on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. Stan State is located in Turlock, California and, has a fairly large student population. In 2019-2020, this school awarded 412 bachelors’s business, management and marketing degrees to qualified students.

The estimated yearly cost for California State University - Stanislaus is $7,772 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k.

The low student loan default rate of 4.3% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 87%.

Full California State University - Stanislaus Business, Management & Marketing Report

With a ranking of #13, California State University - Long Beach did quite well on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k list. CSULB is a public institution located in Long Beach, California. The school has a large population, and it awarded 1,557 bachelors’s degrees in 2019-2020.

The yearly cost to attend California State University - Long Beach is $10,807 for california bachelor’s degree business, management & marketing students whose families make $48-$75k.

Students who start out at the school are likely to stick around. The freshman retention rate is 89%. The student loan default rate at the school is 1.6%, which is quite low when compared to the national default rate of 10.1%.

Full California State University - Long Beach Business, Management & Marketing Report

California State University - Northridge came in at #14 in this year’s edition of the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. CSUN is located in Northridge, California and, has a large student population. In 2019-2020, this school awarded 1,876 bachelors’s business, management and marketing degrees to qualified students.

The yearly cost to attend CSUN is $10,783 for california bachelor’s degree business, management & marketing students whose families make $48-$75k.

The student loan default rate at the school is 2.0%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Business, Management & Marketing at California State University - Northridge

#15

California State University - San Bernardino

San Bernardino, California

California State University - San Bernardino landed the #15 spot on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. This fairly large school is located in San Bernardino, California, and it awarded 1,096 bachelors’s business, management and marketing degrees in 2019-2020.

It costs about $8,924 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend CSUSB.

Students who start out at the school are likely to stick around. The freshman retention rate is 85%.

Read full report on Business, Management & Marketing at CSUSB

#16

University of Phoenix - California

Costa Mesa, California
#13 in overall quality

University of Phoenix - California landed the #16 spot on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. This small school is located in Costa Mesa, California, and it awarded 681 bachelors’s business, management and marketing degrees in 2019-2020.

As a testament to the quality of education offered at UOPX - California, the school also landed the #13 spot in our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” ranking. The yearly cost to attend University of Phoenix - California is $12,618 for california bachelor’s degree business, management & marketing students whose families make $48-$75k.

Read full report on Business, Management & Marketing at University of Phoenix - California

California State University - Bakersfield came in at #17 in this year’s edition of the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. This fairly large school is located in Bakersfield, California, and it awarded 373 bachelors’s business, management and marketing degrees in 2019-2020.

The yearly cost to attend California State University - Bakersfield is $7,564 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k.

Full CSUB Business, Management & Marketing Report

#21 in overall quality

University of California - San Diego did quite well in the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking, coming in at #18. La Jolla, California is the setting for this large institution of higher learning. The public school handed out bachelors’s business, management and marketing degrees to 126 students in 2019-2020.

UCSD did well in our major quality rankings, too. It placed #21 on our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” list. It costs about $14,071 for california bachelor’s degree business, management & marketing students whose families make $48-$75k per year to attend UCSD.

The low student loan default rate of 1.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 94%.

Read more about Business, Management & Marketing at UCSD

#19

University of Southern California

Los Angeles, California
#1 in overall quality

With a ranking of #19, University of Southern California did quite well on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k list. Los Angeles, California is the setting for this large institution of higher learning. The private not-for-profit school handed out bachelors’s business, management and marketing degrees to 1,289 students in 2019-2020.

USC also took the #1 spot in our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” ranking. It costs about $20,050 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend University of Southern California.

The student loan default rate at the school is 1.2%, which is quite low when compared to the national default rate of 10.1%. Since the school has a student-to-faculty ratio of 9 to 1, those pursuing a degree will have more opportunities to interact with their professors. The school has an excellent freshman retention rate of 91%, which means students like the school well enough to return for a second year.

Full USC Business, Management & Marketing Report

#20

University of California - Santa Barbara

Santa Barbara, California
#22 in overall quality

University of California - Santa Barbara came in at #20 in this year’s edition of the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. Located in Santa Barbara, California, this large public school handed out 82 diplomas to qualified bachelors’s business, management and marketing students in 2019-2020.

UCSB not only placed well in this ranking. It is also #22 on our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” list. It costs about $15,343 for california bachelor’s degree business, management & marketing students whose families make $48-$75k per year to attend UCSB.

The school has an excellent freshman retention rate of 91%, which means students like the school well enough to return for a second year. The student loan default rate at the school is 1.5%, which is quite low when compared to the national default rate of 10.1%.

Full University of California - Santa Barbara Business, Management & Marketing Report

#21

University of California - Santa Cruz

Santa Cruz, California
#14 in overall quality

University of California - Santa Cruz ranked #21 on this year’s Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k list. This fairly large school is located in Santa Cruz, California, and it awarded 308 bachelors’s business, management and marketing degrees in 2019-2020.

In addition to being on our california bachelor’s degree business, management & marketing students whose families make $48-$75k list, UC Santa Cruz has also earned the #14 rank in our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” ranking. It costs about $15,253 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend University of California - Santa Cruz.

The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year. The school has an impressive student loan default rate. It’s only 2.9%, which is much lower than the national rate of 10.1%.

Full UC Santa Cruz Business, Management & Marketing Report

California State University - Sacramento landed the #22 spot on the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. Sac State is a large public school situated in Sacramento, California. It awarded 1,007 bachelors’s business, management and marketing degrees in 2019-2020.

It costs about $11,413 for California Bachelor’s Degree Business, Management & Marketing students whose families make $48-$75k per year to attend California State University - Sacramento.

The low student loan default rate of 4.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Business, Management & Marketing at Sac State

#23

San Diego State University

San Diego, California

San Diego State University came in at #23 in this year’s edition of the Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking. This large school is located in San Diego, California, and it awarded 1,893 bachelors’s business, management and marketing degrees in 2019-2020.

It costs about $14,730 for california bachelor’s degree business, management & marketing students whose families make $48-$75k per year to attend San Diego State University.

Students who start out at the school are likely to stick around. The freshman retention rate is 89%. The school has an impressive student loan default rate. It’s only 2.8%, which is much lower than the national rate of 10.1%.

Read more about Business, Management & Marketing at San Diego State University

#24

Pitzer College

Claremont, California
#9 in overall quality

Pitzer College ranked #24 on this year’s Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k list. Pitzer is a small school located in Claremont, California that handed out 16 bachelors’s business, management and marketing degrees in 2019-2020.

Pitzer also made our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” list, coming in at #9. The estimated yearly cost for Pitzer is $15,939 for california bachelor’s degree business, management & marketing students whose families make $48-$75k.

The low student loan default rate of 3.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Since the school has a student-to-faculty ratio of 9 to 1, those pursuing a degree will have more opportunities to interact with their professors.

Read full report on Business, Management & Marketing at Pitzer

#25 in overall quality

California State Polytechnic University - Pomona did quite well in the 2022 Best Value Business, Management & Marketing Schools for a Bachelor’s in California For Those Making $48-$75k ranking, coming in at #25. Cal Poly Pomona is located in Pomona, California and, has a large student population. In 2019-2020, this school awarded 1,705 bachelors’s business, management and marketing degrees to qualified students.

Cal Poly Pomona also made our “Best Business, Management & Marketing Bachelor’s Degree Schools in California” list, coming in at #25. It costs about $14,012 for california bachelor’s degree business, management & marketing students whose families make $48-$75k per year to attend California State Polytechnic University - Pomona.

Students who start out at the school are likely to stick around. The freshman retention rate is 87%. The school has an impressive student loan default rate. It’s only 1.7%, which is much lower than the national rate of 10.1%.

Read full report on Business, Management & Marketing at California State Polytechnic University - Pomona

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Notes and References

References

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.

Read more about our data sources and methodologies

Footnotes

  • *Average salary, average net price, and average tuition and fees are for the top schools only.
  • Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.

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