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Business, Management & Marketing at University of Southern California

1,264 Bachelor's Degrees
1,759 Master's Degrees
10 Doctor's Degrees
We've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, and more. In addition, we cover how USC ranks in comparison to other schools with business, management and marketing programs.

Go directly to any of the following sections:

Business, Management & Marketing Degrees Available at USC

USC Business, Management & Marketing Rankings

Ranked at #7 in College Factual's most recent rankings, USC is in the top 1% of the country for business, management and marketing students pursuing a bachelor's degree. It is also ranked #2 in California.

Ranking Type Rank
Best Business, Management & Marketing Bachelor’s Degree Schools 4
10
Best Business, Management & Marketing Master’s Degree Schools 10
Best Business, Management & Marketing Doctor’s Degree Schools 11
Highest Paid Doctor’s Degree Business, Management & Marketing Graduates 22
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates 28
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 37
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 38
Highest Paid Master’s Degree Business, Management & Marketing Graduates 41
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 43
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 45
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 48
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 50
51
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 56
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 59
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 64
82
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 103
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (With Aid) 164
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 181
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 196
209
Best Value Doctor’s Degree Colleges for Business, Management & Marketing 210
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 226
341
Best Value Master’s Degree Colleges for Business, Management & Marketing (With Aid) 619
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid) 650
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 842
Best Value Master’s Degree Colleges for Business, Management & Marketing 1,013
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 1,016
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing 1,283
1,346

Popularity of Business, Management & Marketing at USC

During the 2020-2021 academic year, University of Southern California handed out 1264 bachelor's degrees in business, management and marketing. Due to this, the school was ranked #17 in popularity out of all colleges and universities that offer this degree. This is a decrease of 2% over the previous year when 1,289 degrees were handed out.

In 2021, 1,759 students received their master’s degree in business, management and marketing from USC. This makes it the #10 most popular school for business, management and marketing master’s degree candidates in the country.

In addition, 10 students received their doctoral degrees in business, management and marketing in 2021, making the school the #83 most popular school in the United States for this category of students.

Business, Management & Marketing Student Diversity at USC

Take a look at the following statistics related to the make-up of the business, management and marketing majors at University of Southern California.

USC Business, Management & Marketing Bachelor’s Program

During the 2020-2021 academic year, 1,264 students graduated with a bachelor's degree in business, management and marketing from USC. About 57% were men and 43% were women.

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The following table and chart show the ethnic background for students who recently graduated from University of Southern California with a bachelor's in business, management and marketing.

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Ethnic Background Number of Students
Asian 325
Black or African American 31
Hispanic or Latino 158
White 477
Non-Resident Aliens 188
Other Races 85

USC Business, Management & Marketing Master’s Program

Of the 1,759 business, management and marketing students who graduated with a master's degree in 2020-2021 from USC, about 51% were men and 49% were women.

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The following table and chart show the ethnic background for students who recently graduated from University of Southern California with a master's in business, management and marketing.

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Ethnic Background Number of Students
Asian 362
Black or African American 104
Hispanic or Latino 264
White 515
Non-Resident Aliens 388
Other Races 126

Business, Management & Marketing Majors

Business, Management and Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

Major Annual Graduates
Business Administration & Management 1,866
Management Sciences & Quantitative Methods 660
Human Resource Management 267
Accounting 175
Entrepreneurial Studies 85
International Business 56
Hospitality Management 47
Real Estate 40
Marketing 32
Taxation 23
Finance & Financial Management 14
Construction Management 11
Other Business, Management & Marketing 8
General Business/Commerce 1

References

More about our data sources and methodologies.

Popular Reports

College Rankings
Best by Location
Degree Guides by Major
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