by our College Data Analytics TeamWe've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, average starting salaries, and more. Also, learn how Baylor ranks among other schools offering degrees in marketing.
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Baylor is in the top 10% of the country for marketing. More specifically it was ranked #40 out of 616 schools by College Factual. It is also ranked #3 in Texas.
| Ranking Type | Rank |
|---|---|
| Best Marketing Graduate Certificate Schools | 8 |
| Best Marketing Graduate Degree Schools | 17 |
| Best Marketing Bachelor’s Degree Schools | 35 |
| Best Marketing Schools | 40 |
During the 2021-2022 academic year, Baylor University handed out 188 bachelor's degrees in marketing. This is an increase of 18% over the previous year when 160 degrees were handed out.
The median salary of marketing students who receive their bachelor's degree at Baylor is $57,162. This is higher than $44,742, which is the national median for all marketing bachelor's degree recipients.
While getting their bachelor's degree at Baylor, marketing students borrow a median amount of $88,360 in student loans. This is higher than the the typical median of $31,427 for all marketing majors across the country.
The typical student loan payment of a bachelor's degree student from the marketing program at Baylor is $1,043 per month.
Part-time undergraduates at Baylor paid an average of $2,285 per credit hour in 2022-2023. This tuition was the same for both in-state and out-of-state students. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $54,844 | $54,844 |
| Books and Supplies | $1,438 | $1,438 |
| On Campus Room and Board | $14,235 | $14,235 |
| On Campus Other Expenses | $3,752 | $3,752 |
Learn more about Baylor tuition and fees.
During the 2021-2022 academic year, 188 students graduated with a bachelor's degree in marketing from Baylor. About 38% were men and 62% were women.
The majority of the students with this major are white. About 75% of 2022 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Baylor University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 7 |
| Black or African American | 5 |
| Hispanic or Latino | 22 |
| White | 141 |
| Non-Resident Aliens | 4 |
| Other Races | 9 |
Online degrees for the Baylor marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the Baylor Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at Baylor University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 420 |
| Accounting | 231 |
| Finance & Financial Management | 181 |
| Management Information Systems | 134 |
| Entrepreneurial Studies | 74 |
More about our data sources and methodologies.