by our College Data Analytics TeamWe've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, average starting salaries, and more. Also, learn how ECU ranks among other schools offering degrees in marketing.
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The bachelor's program at ECU was ranked #95 on College Factual's Best Schools for marketing list. It is also ranked #2 in North Carolina.
| Ranking Type | Rank |
|---|---|
| Best Marketing Graduate Certificate Schools | 13 |
| Best Marketing Graduate Degree Schools | 26 |
| Best Marketing Bachelor’s Degree Schools | 88 |
| Best Marketing Schools | 95 |
During the 2021-2022 academic year, East Carolina University handed out 200 bachelor's degrees in marketing. This is a decrease of 10% over the previous year when 221 degrees were handed out.
Marketing majors who earn their bachelor's degree from ECU go on to jobs where they make a median salary of $45,870 a year. This is higher than $44,742, which is the national median for all marketing bachelor's degree recipients.
While getting their bachelor's degree at ECU, marketing students borrow a median amount of $27,315 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $31,427.
The typical student loan payment of a bachelor's degree student from the marketing program at ECU is $198 per month.
During the 2022-2023 academic year, part-time undergraduate students at ECU paid an average of $864 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $185 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $4,452 | $20,729 |
| Fees | $2,909 | $2,909 |
| Books and Supplies | $1,794 | $1,794 |
| On Campus Room and Board | $11,000 | $11,000 |
| On Campus Other Expenses | $4,176 | $4,176 |
Learn more about ECU tuition and fees.
Of the 200 students who graduated with a Bachelor’s in marketing from ECU in 2022, 46% were men and 55% were women.
The majority of bachelor's degree recipients in this major at ECU are white. In the most recent graduating class for which data is available, 78% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from East Carolina University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 5 |
| Black or African American | 12 |
| Hispanic or Latino | 15 |
| White | 156 |
| Non-Resident Aliens | 1 |
| Other Races | 11 |
ECU does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the ECU Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at East Carolina University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 637 |
| Finance & Financial Management | 152 |
| Accounting | 117 |
| Management Information Systems | 85 |
| Hospitality Management | 69 |
More about our data sources and methodologies.