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Houston Baptist University Bachelor’s in Marketing

16 Bachelor's Degrees Awarded
$31,839 Average Salary
$28,750 Average Student Debt

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at Houston Baptist University. Here, you’ll find out more about the major bachelor’s degree program in marketing, including such details as the number of graduates, ethnicity of students, related majors and concentrations, and more.

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Rankings for the HBU Bachelor’s in Marketing

#783 in the U.S
#55 in Texas

If you're having trouble deciding which school is best for you, you may want to check out our many college rankings. The bachelor's program at HBU was ranked #783 on College Factual's Best Schools for marketing list. It is also ranked #55 in Texas.

Here are some of the other rankings for HBU.

Ranking Type Rank
Most Focused Bachelor’s Degree Colleges for Marketing 469
Most Popular Bachelor’s Degree Colleges for Marketing 477
Best Value Bachelor’s Degree Colleges for Marketing (With Aid) 480
Best Marketing Bachelor’s Degree Colleges for Veterans 496
Most Focused Colleges for Marketing 503
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k) 521
Most Popular Colleges for Marketing 521
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k) 530
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k) 542
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k) 561
Best Marketing Colleges for Veterans 566
Best Value Bachelor’s Degree Colleges for Marketing 568
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k) 592
Best Value Colleges for Marketing (With Aid) 628
Best Value Colleges for Marketing (Income Over $110k) 650
Highest Paid Bachelor’s Degree Marketing Graduates 663
Best Marketing Bachelor’s Degree Schools 663
Best Value Colleges for Marketing (Income $0-$30k) 677
Best Value Colleges for Marketing (Income $75-$110k) 687
Best Value Colleges for Marketing (Income $30-$48k) 705
Best Value Colleges for Marketing 731
Best Value Colleges for Marketing (Income $48-$75k) 737
Best Marketing Schools 783
Highest Paid Marketing Graduates 827

How Much Does a Bachelor’s in Marketing from HBU Cost?

$34,500 Average Tuition and Fees (In-State)
$28,750 Average Student Debt

HBU Undergraduate Tuition and Fees

During the 2019-2020 academic year, part-time undergraduate students at HBU paid an average of $1,350 per credit hour. No discount was available for in-state students. The average full-time tuition and fees for undergraduates are shown in the table below.

In State Out of State
Tuition $32,350 $32,350
Fees $2,150 $2,150
Books and Supplies $1,000 $1,000
On Campus Room and Board $8,064 $8,064
On Campus Other Expenses $4,562 $4,562

Learn more about HBU tuition and fees.

HBU Marketing Bachelor’s Student Debt

One factor in determining the overall cost in a degree is to consider how much in student loans you’ll have to take out. Students who received their bachelor’s degree at HBU in Marketing walked away with an average of $28,750 in student debt. That is 20% higher than the national average of $24,055.

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How Much Can You Make With a Bachelor’s in Marketing From HBU?

$31,839 Average Salary
Below Average Earnings Boost

The median early career salary of marketing students who receive their bachelor’s degree from HBU is $31,839 per year. That is 20% lower than the national average of $39,622.

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Does HBU Offer an Online Bachelor’s in Marketing?

Online degrees for the HBU marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the HBU Online Learning page.

HBU Bachelor’s Student Diversity for Marketing

16 Bachelor's Degrees Awarded
75.0% Women
50.0% Racial-Ethnic Minorities*
In the 2019-2020 academic year, 16 students received their bachelor’s degree in marketing. The gender and racial-ethnic breakdown of those individuals is shown below.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in marketing in 2019-2020, 75.0% of them were women. This is higher than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Racial-ethnic minority graduates* made up 50.0% of the marketing bachelor’s degrees at HBU in 2019-2020. This is higher than the nationwide number of 27%.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 4
Hispanic or Latino 4
Native American or Alaska Native 0
Native Hawaiian or Pacific Islander 0
White 7
International Students 0
Other Races/Ethnicities 1

Bachelor’s in Marketing Focus Areas at HBU

Marketing students may decide to major in one of the following focus areas.

Focus Area Annual Graduates
Marketing/Marketing Management, General 16

You may also be interested in one of these majors related to marketing.

Related Major Annual Graduates
Business Administration & Management 32
Accounting 15
Finance & Financial Management 12
International Business 12

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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