by our College Data Analytics TeamWe've gathered data and other essential information about the program, such as the ethnicity of students, how many students graduated in recent times, and more. We've also included details on how HBU ranks compared to other colleges offering a major in marketing.
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The bachelor's program at HBU was ranked #543 on College Factual's Best Schools for marketing list. It is also ranked #35 in Texas.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 487 |
| Best Marketing Schools | 543 |
During the 2021-2022 academic year, Houston Baptist University handed out 13 bachelor's degrees in marketing. This is a decrease of 43% over the previous year when 23 degrees were handed out.
During the 2022-2023 academic year, part-time undergraduate students at HBU paid an average of $1,465 per credit hour. No discount was available for in-state students. The following table shows the average full-time tuition and fees for undergraduates.
| In State | Out of State | |
|---|---|---|
| Tuition | $35,500 | $35,500 |
| Fees | $2,600 | $2,600 |
| Books and Supplies | $1,000 | $1,000 |
| On Campus Room and Board | $10,816 | $10,816 |
| On Campus Other Expenses | $5,202 | $5,202 |
Learn more about HBU tuition and fees.
Of the 13 students who graduated with a Bachelor’s in marketing from HBU in 2022, 38% were men and 62% were women.
The majority of the bachelor's degree graduates for this major are Hispanic or Latino. In the most recent graduating class for which data is available, 54% of grads fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Houston Baptist University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 1 |
| Hispanic or Latino | 7 |
| White | 4 |
| Non-Resident Aliens | 0 |
| Other Races | 1 |
Online degrees for the HBU marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the HBU Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at Houston Baptist University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 94 |
| Human Resource Management | 29 |
| Finance & Financial Management | 16 |
| International Business | 15 |
| Accounting | 9 |
More about our data sources and methodologies.