by our College Data Analytics TeamThe main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.
Marketing is a major offered under the business, management and marketing program of study at Northern Illinois University. We’ve gathered data and other essential information about the bachelor’s degree program in marketing, such as diversity of students, how many students graduated in recent times, and more.
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Learn about start dates, transferring credits, availability of financial aid, and more by contacting the universities below.
Are you considering a business career path that involves creativity and problem-solving? The Bachelor of Science in Marketing degree from Southern New Hampshire University can help you build your knowledge in consumer behavior, market research and international marketing.
BS in Business Administration - Marketing
Learn to implement sound marketing and business strategies to grow a company and your career with this specialized online bachelor's from Southern New Hampshire University.
BS in Marketing - Digital Marketing
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In order to help students and their parents find the best school for them, we have created several different types of college rankings, which are updated yearly. The bachelor's program at NIU was ranked #175 on College Factual's Best Schools for marketing list. It is also ranked #10 in Illinois.
Here are some of the other rankings for NIU.
During the 2019-2020 academic year, part-time undergraduate students at NIU paid an average of $348 per credit hour. No discount was available for in-state students. Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $9,466 | $9,466 |
| Fees | $4,926 | $4,926 |
| Books and Supplies | $1,300 | $1,300 |
| On Campus Room and Board | $10,880 | $10,880 |
| On Campus Other Expenses | $2,870 | $2,870 |
Learn more about NIU tuition and fees.
One factor in determining the overall cost in a degree is to consider how much in student loans you’ll have to take out. Marketing students who received their bachelor’s degree at NIU took out an average of $25,000 in student loans. That is 4% higher than the national average of $24,055.
Learn about other programs related to <nil> that might interest you.
BS in Marketing - Social Media Marketing
Gain an in-depth understanding of today's constantly evolving social media world with this specialized online bachelor's from Southern New Hampshire University.
marketing who receive their bachelor’s degree from NIU make an average of $47,260 a year during the early days of their career. That is 19% higher than the national average of $39,622.
NIU does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the NIU Online Learning page.
About 39.5% of the students who received their Bachelor’s in marketing in 2019-2020 were women. This is less than the nationwide number of 53.5%.
Of those graduates who received a bachelor’s degree in marketing at NIU in 2019-2020, 33.6% were racial-ethnic minorities*. This is higher than the nationwide number of 27%.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 7 |
| Black or African American | 10 |
| Hispanic or Latino | 31 |
| Native American or Alaska Native | 0 |
| Native Hawaiian or Pacific Islander | 0 |
| White | 100 |
| International Students | 0 |
| Other Races/Ethnicities | 4 |
Marketing students may decide to major in one of the following focus areas.
| Focus Area | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 152 |
You may also be interested in one of these majors related to marketing.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 174 |
| Accounting | 171 |
| Finance & Financial Management | 90 |
| Management Sciences & Quantitative Methods | 84 |
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
More about our data sources and methodologies.
