by our College Data Analytics TeamWe've gathered data and other essential information about the program, such as the average salary of graduates, ethnicity of students, how many students graduated in recent times, and more. In addition, we cover how Oakland ranks in comparison to other schools with marketing programs.
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The bachelor's program at Oakland was ranked #114 on College Factual's Best Schools for marketing list. It is also ranked #4 in Michigan.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 104 |
| Best Marketing Schools | 114 |
During the 2021-2022 academic year, Oakland University handed out 76 bachelor's degrees in marketing. This is a decrease of 25% over the previous year when 101 degrees were handed out.
Marketing majors who earn their bachelor's degree from Oakland go on to jobs where they make a median salary of $50,087 a year. This is higher than $44,742, which is the national median for all marketing bachelor's degree recipients.
While getting their bachelor's degree at Oakland, marketing students borrow a median amount of $23,518 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $31,427.
The typical student loan payment of a bachelor's degree student from the marketing program at Oakland is $200 per month.
During the 2022-2023 academic year, part-time undergraduate students at Oakland paid an average of $825 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $548 per credit hour. Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $16,429 | $24,737 |
| Books and Supplies | $700 | $700 |
| On Campus Room and Board | $11,309 | $11,309 |
| On Campus Other Expenses | $2,600 | $2,600 |
Learn more about Oakland tuition and fees.
Of the 76 students who graduated with a Bachelor’s in marketing from Oakland in 2022, 43% were men and 57% were women.
The majority of bachelor's degree recipients in this major at Oakland are white. In the most recent graduating class for which data is available, 86% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Oakland University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 3 |
| Hispanic or Latino | 3 |
| White | 65 |
| Non-Resident Aliens | 3 |
| Other Races | 2 |
Online degrees for the Oakland marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the Oakland Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at Oakland University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 200 |
| Human Resource Management | 187 |
| Finance & Financial Management | 111 |
| Accounting | 95 |
| General Business/Commerce | 60 |
More about our data sources and methodologies.