by our College Data Analytics TeamHere, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, and more. We've also included details on how UM ranks compared to other colleges offering a major in marketing.
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The bachelor's program at UM was ranked #232 on College Factual's Best Schools for marketing list. It is also ranked #1 in Montana.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 208 |
| Best Marketing Schools | 232 |
During the 2021-2022 academic year, The University of Montana handed out 52 bachelor's degrees in marketing. This is an increase of 6% over the previous year when 49 degrees were handed out.
During the 2022-2023 academic year, part-time undergraduate students at UM paid an average of $1,200 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $239 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $5,736 | $28,800 |
| Fees | $2,416 | $2,822 |
| Books and Supplies | $1,100 | $1,100 |
| On Campus Room and Board | $12,192 | $12,192 |
| On Campus Other Expenses | $3,784 | $3,784 |
Learn more about UM tuition and fees.
For the most recent academic year available, 56% of marketing bachelor's degrees went to men and 44% went to women.
The majority of bachelor's degree recipients in this major at UM are white. In the most recent graduating class for which data is available, 87% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from The University of Montana with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 0 |
| Hispanic or Latino | 4 |
| White | 45 |
| Non-Resident Aliens | 1 |
| Other Races | 2 |
UM does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the UM Online Learning page.
For the most recent academic year available, 67% of marketing associate's degrees went to men and 33% went to women.
The majority of the students with this major are white. About 67% of 2022 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from The University of Montana with a associate's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 0 |
| Hispanic or Latino | 0 |
| White | 2 |
| Non-Resident Aliens | 0 |
| Other Races | 1 |
Take a look at the following statistics related to the make-up of the marketing majors at The University of Montana.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 172 |
| Management Information Systems | 85 |
| Accounting | 51 |
| Other Business, Management & Marketing | 35 |
| Finance & Financial Management | 15 |
More about our data sources and methodologies.