College Factual  by our College Data Analytics Team
       Unbiased Factual Guarantee

University of California - Santa Cruz Bachelor’s in Business, Management & Marketing

308 Bachelor's Degrees Awarded

Business, Management & Marketing is a program of study at University of California - Santa Cruz. The school offers a bachelor’s degree in the area. Here, you’ll find out more about the major bachelor’s degree program in business, management and marketing, including such details as the number of graduates, ethnicity of students, related majors and concentrations, and more.

You can jump to any section of this page using the links below:

Rankings for the UC Santa Cruz Bachelor’s in Business, Management & Marketing

#129 in the U.S
#18 in California

If you're having trouble deciding which school is best for you, you may want to check out our many college rankings. UC Santa Cruz is in the top 10% of the country for business, management and marketing. More specifically it was ranked #129 out of 2,161 schools by College Factual. It is also ranked #18 in California.

Here are some of the other rankings for UC Santa Cruz.

Ranking Type Rank
Best Business, Management & Marketing Bachelor’s Degree Schools 116
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 123
Best Business, Management & Marketing Schools 129
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 132
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 140
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid) 191
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates 241
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 274
Best Value Colleges for Business, Management & Marketing (Income $0-$30k) 297
Best Value Colleges for Business, Management & Marketing (Income $30-$48k) 302
Best Value Colleges for Business, Management & Marketing (Income $48-$75k) 307
Highest Paid Business, Management & Marketing Graduates 346
Most Popular Bachelor’s Degree Colleges for Business, Management & Marketing 353
Best Business, Management & Marketing Bachelor’s Degree Colleges for Veterans 480
Best Business, Management & Marketing Colleges for Veterans 511
Best Value Colleges for Business, Management & Marketing (With Aid) 537
Most Popular Colleges for Business, Management & Marketing 562
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 659
Best Value Colleges for Business, Management & Marketing (Income $75-$110k) 679
Best Value Colleges for Business, Management & Marketing (Income Over $110k) 1,095
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing 1,361
Most Focused Bachelor’s Degree Colleges for Business, Management & Marketing 1,509
Best Value Colleges for Business, Management & Marketing 1,968
Most Focused Colleges for Business, Management & Marketing 2,224

How Much Does a Bachelor’s in Business, Management & Marketing from UC Santa Cruz Cost?

$14,025 Average Tuition and Fees (In-State)

UC Santa Cruz Undergraduate Tuition and Fees

The average full-time tuition and fees for undergraduates are shown in the table below.

In State Out of State
Tuition $11,442 $41,196
Fees $2,583 $2,583
Books and Supplies $1,162 $1,162
On Campus Room and Board $18,866 $18,866
On Campus Other Expenses $5,084 $5,084

Learn more about UC Santa Cruz tuition and fees.

Does UC Santa Cruz Offer an Online Bachelor’s in Business, Management & Marketing?

UC Santa Cruz does not offer an online option for its business, management and marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the UC Santa Cruz Online Learning page.

UC Santa Cruz Bachelor’s Student Diversity for Business, Management & Marketing

308 Bachelor's Degrees Awarded
37.7% Women
62.7% Racial-Ethnic Minorities*
There were 308 bachelor’s degrees in business, management and marketing awarded during the 2019-2020 academic year. Information about those students is shown below.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in business, management and marketing in 2019-2020, 37.7% of them were women. This is less than the nationwide number of 46.5%.

undefined

Racial-Ethnic Diversity

Racial-ethnic minority graduates* made up 62.7% of the business, management and marketing bachelor’s degrees at UC Santa Cruz in 2019-2020. This is higher than the nationwide number of 33%.

undefined
Race/Ethnicity Number of Students
Asian 108
Black or African American 4
Hispanic or Latino 61
Native American or Alaska Native 0
Native Hawaiian or Pacific Islander 1
White 62
International Students 49
Other Races/Ethnicities 23

Bachelor’s in Business, Management & Marketing Focus Areas at UC Santa Cruz

Business, Management & Marketing students may decide to major in one of the following focus areas.

Focus Area Annual Graduates
Business/Managerial Economics 308

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

Popular Reports

College Rankings
Best by Location
Degree Guides by Major
Graduate Programs

Compare Your School Options