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University of Kansas Bachelor’s in Business, Management & Marketing

910 Bachelor's Degrees Awarded

Business, Management & Marketing is a program of study at University of Kansas. The school offers a bachelor’s degree in the area. We’ve pulled together some essential information you should know about the bachelor’s degree program in business, management and marketing, including how many students graduate each year, the ethnic diversity of these students, whether or not the degree is offered online, and more.

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Rankings for the KU Bachelor’s in Business, Management & Marketing

#274 in the U.S
#2 in Kansas

If you're having trouble deciding which school is best for you, you may want to check out our many college rankings. KU was ranked #274 on College Factual's most recent list of the best schools for business, management and marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #2 in Kansas.

Here are some of the other rankings for KU.

Ranking TypeRank
Best Business, Management & Marketing Doctor’s Degree Colleges for Veterans35
Best Business, Management & Marketing Master’s Degree Colleges for Veterans42
Best Business, Management & Marketing Colleges for Veterans59
Best Business, Management & Marketing Bachelor’s Degree Colleges for Veterans61
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)72
Best Value Doctor’s Degree Colleges for Business, Management & Marketing80
Best Business, Management & Marketing Doctor’s Degree Schools90
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)98
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (With Aid)99
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)100
Most Popular Bachelor’s Degree Colleges for Business, Management & Marketing105
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)108
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)114
Highest Paid Doctor’s Degree Business, Management & Marketing Graduates117
Most Popular Colleges for Business, Management & Marketing119
Most Popular Doctor’s Degree Colleges for Business, Management & Marketing121
Most Popular Master’s Degree Colleges for Business, Management & Marketing131
Best Business, Management & Marketing Master’s Degree Schools154
Most Focused Doctor’s Degree Colleges for Business, Management & Marketing174
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income Over $110k)201
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)236
Highest Paid Master’s Degree Business, Management & Marketing Graduates242
Best Business, Management & Marketing Bachelor’s Degree Schools246
Best Business, Management & Marketing Schools274
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)295
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)299
Best Value Master’s Degree Colleges for Business, Management & Marketing (With Aid)307
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)322
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)346
Best Value Master’s Degree Colleges for Business, Management & Marketing377
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)381
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing415
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)471
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)475
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid)479
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)486
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates487
Highest Paid Business, Management & Marketing Graduates632
Most Focused Master’s Degree Colleges for Business, Management & Marketing647
Best Value Colleges for Business, Management & Marketing (Income Over $110k)722
Best Value Colleges for Business, Management & Marketing (Income $48-$75k)801
Best Value Colleges for Business, Management & Marketing816
Best Value Colleges for Business, Management & Marketing (Income $30-$48k)934
Best Value Colleges for Business, Management & Marketing (Income $75-$110k)938
Best Value Colleges for Business, Management & Marketing (Income $0-$30k)947
Most Focused Bachelor’s Degree Colleges for Business, Management & Marketing948
Best Value Colleges for Business, Management & Marketing (With Aid)963
Most Focused Colleges for Business, Management & Marketing1,044

How Much Does a Bachelor’s in Business, Management & Marketing from KU Cost?

$11,166 Average Tuition and Fees (In-State)

KU Undergraduate Tuition and Fees

In 2019-2020, the average part-time undergraduate tuition at KU was $899 per credit hour for out-of-state students. The average for in-state students was $336 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.

In StateOut of State
Tuition$10,092$26,960
Fees$1,074$1,074
Books and Supplies$1,212$1,212
On Campus Room and Board$9,900$9,900
On Campus Other Expenses$3,198$3,198

Learn more about KU tuition and fees.

Does KU Offer an Online Bachelor’s in Business, Management & Marketing?

KU does not offer an online option for its business, management and marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the KU Online Learning page.

KU Bachelor’s Student Diversity for Business, Management & Marketing

910 Bachelor's Degrees Awarded
39.2% Women
14.2% Racial-Ethnic Minorities*
In the 2019-2020 academic year, 910 students received their bachelor’s degree in business, management and marketing. The gender and racial-ethnic breakdown of those individuals is shown below.

Male-to-Female Ratio

Women made up around 39.2% of the business, management and marketing students who took home a bachelor’s degree in 2019-2020. This is less than the nationwide number of 46.5%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in business, management and marketing at KU in 2019-2020, 14.2% were racial-ethnic minorities*. This is lower than the nationwide number of 33%.

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Race/EthnicityNumber of Students
Asian27
Black or African American17
Hispanic or Latino54
Native American or Alaska Native0
Native Hawaiian or Pacific Islander0
White738
International Students41
Other Races/Ethnicities33

Bachelor’s in Business, Management & Marketing Focus Areas at KU

Business, Management & Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
General Business/Commerce122
Business Administration & Management103
Accounting164
Finance & Financial Management228
International Business4

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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