by our College Data Analytics TeamWe've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, average starting salaries, and more. We've also included details on how USA ranks compared to other colleges offering a major in marketing.
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The bachelor's program at USA was ranked #529 on College Factual's Best Schools for marketing list. It is also ranked #8 in Alabama.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 472 |
| Best Marketing Schools | 529 |
During the 2021-2022 academic year, University of South Alabama handed out 47 bachelor's degrees in marketing. This is an increase of 38% over the previous year when 34 degrees were handed out.
Marketing majors who earn their bachelor's degree from USA go on to jobs where they make a median salary of $38,600 a year. This is less than $44,742, which is the national median of all marketing majors in the nation who earn bachelor's degrees.
The typical student loan payment of a bachelor's degree student from the marketing program at USA is $321 per month.
During the 2022-2023 academic year, part-time undergraduate students at USA paid an average of $748 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $374 per credit hour. Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $8,976 | $17,952 |
| Fees | $700 | $700 |
| Books and Supplies | $2,020 | $2,020 |
| On Campus Room and Board | $8,830 | $8,830 |
| On Campus Other Expenses | $5,283 | $5,283 |
Learn more about USA tuition and fees.
For the most recent academic year available, 49% of marketing bachelor's degrees went to men and 51% went to women.
The majority of the students with this major are white. About 77% of 2022 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from University of South Alabama with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 3 |
| Hispanic or Latino | 2 |
| White | 36 |
| Non-Resident Aliens | 2 |
| Other Races | 3 |
Online degrees for the USA marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the USA Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at University of South Alabama.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 106 |
| Accounting | 60 |
| Finance & Financial Management | 37 |
| Hospitality Management | 32 |
| General Business/Commerce | 14 |
More about our data sources and methodologies.