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University of South Florida - Main Campus Bachelor’s in Marketing

419 Bachelor's Degrees Awarded
$39,744 Average Salary
$19,500 Average Student Debt

Marketing is a major offered under the business, management and marketing program of study at University of South Florida - Main Campus. We’ve gathered data and other essential information about the bachelor’s degree program in marketing, such as diversity of students, how many students graduated in recent times, and more.

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Rankings for the USF Tampa Bachelor’s in Marketing

#141 in the U.S
#4 in Florida

Each year, we produce a number of different types of college rankings to help students decide which school is the best fit for them. The bachelor's program at USF Tampa was ranked #141 on College Factual's Best Schools for marketing list. It is also ranked #4 in Florida.

Here are some of the other rankings for USF Tampa.

Ranking TypeRank
Best Value Master’s Degree Colleges for Marketing (Income Over $110k)4
Best Value Master’s Degree Colleges for Marketing (With Aid)6
Most Popular Colleges for Marketing6
Best Value Master’s Degree Colleges for Marketing (Income $75-$110k)7
Most Popular Bachelor’s Degree Colleges for Marketing7
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k)8
Best Value Master’s Degree Colleges for Marketing (Income $30-$48k)9
Best Value Master’s Degree Colleges for Marketing (Income $48-$75k)9
Best Value Master’s Degree Colleges for Marketing (Income $0-$30k)10
Best Value Bachelor’s Degree Colleges for Marketing (With Aid)14
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k)14
Best Marketing Master’s Degree Colleges for Veterans16
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)17
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k)17
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k)18
Most Popular Master’s Degree Colleges for Marketing19
Best Value Colleges for Marketing (Income $30-$48k)21
Best Value Colleges for Marketing (Income $0-$30k)24
Best Value Colleges for Marketing (Income Over $110k)31
Best Value Colleges for Marketing (Income $48-$75k)31
Best Value Master’s Degree Colleges for Marketing33
Best Marketing Master’s Degree Schools34
Best Value Colleges for Marketing (With Aid)38
Best Value Bachelor’s Degree Colleges for Marketing38
Best Value Colleges for Marketing (Income $75-$110k)50
Highest Paid Master’s Degree Marketing Graduates56
Best Marketing Bachelor’s Degree Colleges for Veterans73
Most Focused Master’s Degree Colleges for Marketing74
Best Marketing Colleges for Veterans77
Best Value Colleges for Marketing107
Best Marketing Bachelor’s Degree Schools125
Best Marketing Schools141
Most Focused Colleges for Marketing222
Most Focused Bachelor’s Degree Colleges for Marketing245
Highest Paid Bachelor’s Degree Marketing Graduates453
Highest Paid Marketing Graduates564

How Much Does a Bachelor’s in Marketing from USF Tampa Cost?

$6,410 Average Tuition and Fees (In-State)
$19,500 Average Student Debt

USF Tampa Undergraduate Tuition and Fees

Out-of-state part-time undergraduates at USF Tampa paid an average of $577 per credit hour in 2019-2020. The average for in-state students was $214 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.

In StateOut of State
Tuition$4,559$15,473
Fees$1,851$1,851
Books and Supplies$1,100$1,100
On Campus Room and Board$12,256$12,256
On Campus Other Expenses$4,100$4,100

Learn more about USF Tampa tuition and fees.

USF Tampa Marketing Bachelor’s Student Debt

One factor in determining the overall cost in a degree is to consider how much in student loans you’ll have to take out. Students who received their bachelor’s degree at USF Tampa in Marketing walked away with an average of $19,500 in student debt. That is 19% lower than the national average of $24,055.

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How Much Can You Make With a Bachelor’s in Marketing From USF Tampa?

$39,744 Average Salary
Average Earnings Boost

The median early career salary of marketing students who receive their bachelor’s degree from USF Tampa is $39,744 per year. That is about the same as the national average of $39,622.

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Does USF Tampa Offer an Online Bachelor’s in Marketing?

USF Tampa does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the USF Tampa Online Learning page.

USF Tampa Bachelor’s Student Diversity for Marketing

419 Bachelor's Degrees Awarded
58.9% Women
33.9% Racial-Ethnic Minorities*
During the 2019-2020 academic year, there were 419 bachelor’s degrees in marketing handed out to qualified students. The charts and tables below give more information about these students.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in marketing in 2019-2020, 58.9% of them were women. This is higher than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in marketing at USF Tampa in 2019-2020, 33.9% were racial-ethnic minorities*. This is higher than the nationwide number of 27%.

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Race/EthnicityNumber of Students
Asian13
Black or African American28
Hispanic or Latino83
Native American or Alaska Native1
Native Hawaiian or Pacific Islander0
White226
International Students37
Other Races/Ethnicities31

Bachelor’s in Marketing Focus Areas at USF Tampa

Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Marketing/Marketing Management, General395
Other Marketing24

You may also be interested in one of these majors related to marketing.

Related MajorAnnual Graduates
General Business/Commerce271
Business Administration & Management69
Accounting322
Business/Managerial Economics13
Entrepreneurial Studies14

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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