by our College Data Analytics TeamWe've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, average starting salaries, and more. We've also included details on how USF Tampa ranks compared to other colleges offering a major in marketing.
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USF Tampa was ranked #72 on College Factual's most recent list of the best schools for marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #3 in Florida.
| Ranking Type | Rank |
|---|---|
| Best Marketing Master’s Degree Schools | 27 |
| Best Marketing Graduate Degree Schools | 35 |
| Best Marketing Bachelor’s Degree Schools | 66 |
| Best Marketing Schools | 72 |
During the 2021-2022 academic year, University of South Florida - Main Campus handed out 370 bachelor's degrees in marketing. This is a decrease of 14% over the previous year when 430 degrees were handed out.
In 2022, 55 students received their master’s degree in marketing from USF Tampa. This makes it the #20 most popular school for marketing master’s degree candidates in the country.
The median salary of marketing students who receive their bachelor's degree at USF Tampa is $40,575. This is less than $44,742, which is the national median of all marketing majors in the nation who earn bachelor's degrees.
While getting their bachelor's degree at USF Tampa, marketing students borrow a median amount of $21,978 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $31,427.
The typical student loan payment of a bachelor's degree student from the marketing program at USF Tampa is $171 per month.
Out-of-state part-time undergraduates at USF Tampa paid an average of $577 per credit hour in 2022-2023. The average for in-state students was $214 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $4,559 | $15,473 |
| Fees | $1,851 | $1,851 |
| Books and Supplies | $770 | $770 |
| On Campus Room and Board | $13,595 | $13,595 |
| On Campus Other Expenses | $4,850 | $4,850 |
Learn more about USF Tampa tuition and fees.
During the 2021-2022 academic year, 370 students graduated with a bachelor's degree in marketing from USF Tampa. About 46% were men and 54% were women.
The majority of the students with this major are white. About 55% of 2022 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from University of South Florida - Main Campus with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 15 |
| Black or African American | 26 |
| Hispanic or Latino | 65 |
| White | 204 |
| Non-Resident Aliens | 31 |
| Other Races | 29 |
USF Tampa does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the USF Tampa Online Learning page.
Marketing majors graduating with a master's degree from USF Tampa make a median salary of $59,323 a year. This is less than what their typical peers from other schools make. Their median salary is $61,017.
The marketing program at USF Tampa awarded 55 master's degrees in 2021-2022. About 35% of these degrees went to men with the other 65% going to women.
The following table and chart show the ethnic background for students who recently graduated from University of South Florida - Main Campus with a master's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 1 |
| Hispanic or Latino | 5 |
| White | 21 |
| Non-Resident Aliens | 25 |
| Other Races | 2 |
Take a look at the following statistics related to the make-up of the marketing majors at University of South Florida - Main Campus.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 452 |
| Finance & Financial Management | 415 |
| General Business/Commerce | 381 |
| Accounting | 370 |
| Management Information Systems | 210 |
More about our data sources and methodologies.