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University of Wisconsin - Milwaukee Bachelor’s in Marketing

292 Bachelor's Degrees Awarded
$43,062 Average Salary
$26,500 Average Student Debt

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at University of Wisconsin - Milwaukee. Here, you’ll find out more about the major bachelor’s degree program in marketing, including such details as the number of graduates, ethnicity of students, related majors and concentrations, and more.

If there’s something special you’re looking for, you can use one of the links below to find it:

Rankings for the UWM Bachelor’s in Marketing

#152 in the U.S
#9 in Wisconsin

In order to help students and their parents find the best school for them, we have created several different types of college rankings, which are updated yearly. The bachelor's program at UWM was ranked #152 on College Factual's Best Schools for marketing list. It is also ranked #9 in Wisconsin.

Here are some of the other rankings for UWM.

Ranking TypeRank
Most Popular Bachelor’s Degree Colleges for Marketing19
Most Popular Colleges for Marketing24
Best Value Bachelor’s Degree Colleges for Marketing (With Aid)63
Best Marketing Bachelor’s Degree Colleges for Veterans64
Best Marketing Colleges for Veterans65
Best Value Bachelor’s Degree Colleges for Marketing68
Most Focused Bachelor’s Degree Colleges for Marketing86
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k)96
Most Focused Colleges for Marketing97
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k)118
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k)122
Best Value Colleges for Marketing (With Aid)132
Best Marketing Bachelor’s Degree Schools138
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k)142
Best Value Colleges for Marketing143
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)150
Best Marketing Schools152
Best Value Colleges for Marketing (Income Over $110k)168
Best Value Colleges for Marketing (Income $0-$30k)190
Best Value Colleges for Marketing (Income $30-$48k)207
Best Value Colleges for Marketing (Income $48-$75k)242
Best Value Colleges for Marketing (Income $75-$110k)252
Highest Paid Bachelor’s Degree Marketing Graduates291
Highest Paid Marketing Graduates376

How Much Does a Bachelor’s in Marketing from UWM Cost?

$9,254 Average Tuition and Fees (In-State)
$26,500 Average Student Debt

UWM Undergraduate Tuition and Fees

In 2019-2020, the average part-time undergraduate tuition at UWM was $832 per credit hour for out-of-state students. The average for in-state students was $337 per credit hour. Information about average full-time undergraduate tuition and fees is shown in the table below.

In StateOut of State
Tuition$8,091$19,956
Fees$1,163$1,163
Books and Supplies$800$800
On Campus Room and Board$10,692$10,692
On Campus Other Expenses$3,484$3,484

Learn more about UWM tuition and fees.

UWM Marketing Bachelor’s Student Debt

You may also want to consider how much in student loans you’ll need when thinking about the overall cost to attend a school. Marketing students who received their bachelor’s degree at UWM took out an average of $26,500 in student loans. That is 10% higher than the national average of $24,055.

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How Much Can You Make With a Bachelor’s in Marketing From UWM?

$43,062 Average Salary
High Earnings Boost

marketing who receive their bachelor’s degree from UWM make an average of $43,062 a year during the early days of their career. That is 9% higher than the national average of $39,622.

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Does UWM Offer an Online Bachelor’s in Marketing?

UWM does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the UWM Online Learning page.

UWM Bachelor’s Student Diversity for Marketing

292 Bachelor's Degrees Awarded
41.4% Women
25.0% Racial-Ethnic Minorities*
During the 2019-2020 academic year, there were 292 bachelor’s degrees in marketing handed out to qualified students. The charts and tables below give more information about these students.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in marketing in 2019-2020, 41.4% of them were women. This is less than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Racial-ethnic minority graduates* made up 25.0% of the marketing bachelor’s degrees at UWM in 2019-2020. This is about the same as the nationwide number of 27%.

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Race/EthnicityNumber of Students
Asian21
Black or African American16
Hispanic or Latino25
Native American or Alaska Native0
Native Hawaiian or Pacific Islander0
White199
International Students20
Other Races/Ethnicities11

Bachelor’s in Marketing Focus Areas at UWM

Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Marketing/Marketing Management, General292

You may also be interested in one of these majors related to marketing.

Related MajorAnnual Graduates
Business Administration & Management157
Accounting88
Finance & Financial Management230
Human Resource Management71
Management Information Systems57

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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