by our College Data Analytics TeamWe've gathered data and other essential information about the program, such as the average salary of graduates, ethnicity of students, how many students graduated in recent times, and more. In addition, we cover how WIU ranks in comparison to other schools with marketing programs.
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The bachelor's program at WIU was ranked #397 on College Factual's Best Schools for marketing list. It is also ranked #22 in Illinois.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 349 |
| Best Marketing Schools | 397 |
During the 2021-2022 academic year, Western Illinois University handed out 19 bachelor's degrees in marketing. This is a decrease of 14% over the previous year when 22 degrees were handed out.
The median salary of marketing students who receive their bachelor's degree at WIU is $39,977. This is less than $44,742, which is the national median of all marketing majors in the nation who earn bachelor's degrees.
In 2022-2023, the average part-time undergraduate tuition at WIU was $312 per credit hour for both in-state and out-of-state students. Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $9,359 | $9,359 |
| Fees | $4,726 | $4,726 |
| Books and Supplies | $1,200 | $1,200 |
| On Campus Room and Board | $10,920 | $10,920 |
| On Campus Other Expenses | $1,776 | $1,776 |
Learn more about WIU tuition and fees.
In the 2021-2022 academic year, 19 students earned a bachelor's degree in marketing from WIU. About 53% of these graduates were women and the other 47% were men.
The majority of the students with this major are white. About 53% of 2022 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Western Illinois University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 3 |
| Hispanic or Latino | 5 |
| White | 10 |
| Non-Resident Aliens | 0 |
| Other Races | 1 |
Online degrees for the WIU marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the WIU Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at Western Illinois University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 153 |
| Accounting | 50 |
| Finance & Financial Management | 19 |
| Human Resource Management | 18 |
| Management Sciences & Quantitative Methods | 17 |
More about our data sources and methodologies.