by our College Data Analytics TeamMarketing/Marketing Management, General is a concentration offered under the marketing major at Southern Methodist University. We’ve pulled together some essential information you should know about the master’s degree program in marketing management, including how many students graduate each year, the ethnic diversity of these students, whether or not the degree is offered online, and more.
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Part-time graduates at SMU paid an average of $1,704 per credit hour in 2019-2020. This tuition was the same for both in-state and out-of-state students. The following table shows the average full-time tuition and fees for graduate student.
| In State | Out of State | |
|---|---|---|
| Tuition | $40,896 | $40,896 |
| Fees | $6,582 | $6,582 |
If you’re interested in online learning, you’re in luck. SMU does offer online classes in its marketing management master’s degree program. To see if the school offers distance learning options in other areas, visit the SMU Online Learning page.
Women made up around 33.3% of the marketing management students who took home a master’s degree in 2019-2020. This is less than the nationwide number of 63.6%.
Around 20.8% of marketing management master’s degree recipients at SMU in 2019-2020 were awarded to racial-ethnic minorities*. This is lower than the nationwide number of 30%.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 1 |
| Hispanic or Latino | 1 |
| Native American or Alaska Native | 0 |
| Native Hawaiian or Pacific Islander | 0 |
| White | 18 |
| International Students | 1 |
| Other Races/Ethnicities | 2 |
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
More about our data sources and methodologies.