by our College Data Analytics TeamThe main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.
Marketing is a major offered under the business, management and marketing program of study at The University of Alabama. Here, you’ll find out more about the major master’s degree program in marketing, including such details as the number of graduates, diversity of students, and more.
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Out-of-state part-time graduates at UA paid an average of $1,550 per credit hour in 2019-2020. The average for in-state students was $615 per credit hour. The average full-time tuition and fees for graduate students are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $10,780 | $30,250 |
| Fees | $690 | $690 |
marketing who receive their master’s degree from UA make an average of $50,606 a year during the early days of their career. That is 12% lower than the national average of $57,453.
Online degrees for the UA marketing master’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the UA Online Learning page.
Women made up around 61.5% of the marketing students who took home a master’s degree in 2019-2020. This is less than the nationwide number of 64.8%.
Of those graduates who received a master’s degree in marketing at UA in 2019-2020, 12.8% were racial-ethnic minorities*. This is lower than the nationwide number of 29%.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 5 |
| Hispanic or Latino | 5 |
| Native American or Alaska Native | 0 |
| Native Hawaiian or Pacific Islander | 0 |
| White | 65 |
| International Students | 3 |
| Other Races/Ethnicities | 0 |
Marketing students may decide to major in one of the following focus areas.
| Focus Area | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 78 |
You may also be interested in one of these majors related to marketing.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 184 |
| Accounting | 73 |
| Business/Managerial Economics | 33 |
| Finance & Financial Management | 24 |
| Management Sciences & Quantitative Methods | 25 |
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
More about our data sources and methodologies.