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2025 Best Marketing Master's Degree Schools in Texas

6 Colleges in Texas
137 Master's Degrees
$68,252 Avg Early-Career Salary
Marketing is above average in terms of popularity with it being the #54 most popular master's degree program in the country. This means you won't have too much trouble finding schools that offer the degree.

For its 2025 ranking, College Factual looked at 6 schools in Texas to determine which ones were the best for marketing students pursuing a master's degree. When you put them all together, these colleges and universities awarded 137 master's degrees in marketing during the 2022-2023 academic year.

Jump to one of the following sections: * Our Methodology

Choosing a Great Marketing School for Your Master's Degree

Best Marketing Master's Degree Schools in Texas The marketing master's degree program you select can have a big impact on your future. Important measures of a quality marketing program can vary widely even among the top schools. When choosing a school we recommend considering some of the following factors:

Quality Overall Is Important

A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges for a Master's Degree ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.

Average Earnings

To determine the overall quality of a graduate school, one factor we look at is the average early-career salary of those receiving their master's degree from the school. This is because one of the main reasons people pursue their master's degree is to enable themselves to find better-paying positions.

Other Factors We Consider

In addition to the above, you should consider some of the following factors:

Our complete ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their master's degree.

More Ways to Rank Marketing Schools

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When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best Marketing Master's Degree Schools in Texas list to help you make the college decision.

Best Schools for Master’s Students to Study Marketing in Texas

Explore the top ranked colleges and universities for marketing students seeking a a master's degree.

Top Texas Schools for a Master's in Marketing

1

Texas A&M University - College Station is a wonderful choice for individuals interested in a master's degree in marketing. Located in the midsize city of College Station, Texas A&M College Station is a public university with a fairly large student population.

Marketing master's degree recipients from Texas A&M University - College Station get an earnings boost of approximately $2,487 above the average earnings of marketing majors.

More information about a master’s in marketing from Texas A&M University - College Station

2
23 Annual Graduates

Texas Tech University is a good option for students pursuing a master's degree in marketing. Texas Tech is a fairly large public university located in the large city of Lubbock.More information about a master’s in marketing from Texas Tech University

3

University of Houston is one of the finest schools in the country for getting a master's degree in marketing. Located in the large city of Houston, UH is a public university with a fairly large student population.

After graduating, marketing master's recipients typically make an average of $55,728 in the first five years of their career.

More information about a master’s in marketing from University of Houston

4
Texas State crest
Texas State University
San Marcos, TX
10 Annual Graduates

It is difficult to beat Texas State University if you wish to pursue a master's degree in marketing. Located in the small city of San Marcos, Texas State is a public university with a very large student population.More information about a master’s in marketing from Texas State University

5

Located in the town of Commerce, Texas A&M Commerce is a public university with a large student population.

Students who graduate with their master's from the marketing program state that they receive average early career earnings of $62,510.

More information about a master’s in marketing from Texas A&M University - Commerce

6
16 Annual Graduates

Located in the town of Canyon, West Texas A&M University is a public university with a medium-sized student population.More information about a master’s in marketing from West Texas A&M University

Best Marketing Colleges in the Southwest Region

Explore all the Best Marketing Schools in the Southwest Area or other specific states within that region.

State Colleges Degrees Awarded
Arizona 180 95
Oklahoma 153 5
New Mexico 114 5

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Marketing is one of 21 different types of Business, Management & Marketing programs to choose from.

Marketing Concentrations

Major Annual Graduates
Marketing/Marketing Management, General 97
Marketing Research 40

Related Major Annual Graduates
Business Administration & Management 9,024
Management Sciences & Quantitative Methods 2,557
Accounting 2,062
Human Resource Management 443
General Business/Commerce 368
Finance & Financial Management 178
Hospitality Management 104
Taxation 86
Real Estate 81
Construction Management 53

Notes and References

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