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2025 Best Marketing/Marketing Management, General Bachelor's Degree Schools in the Great Lakes Region

113 Colleges in the Great Lakes Region
8,123 Bachelor's Degrees
Ranked #7 in popularity, marketing/marketing management, general is one of the most sought-after bachelor's degree programs in the nation. This makes choosing the right school a hard decision.

In 2025, College Factual analyzed 113 schools in order to identify the top ones for its Best Marketing/Marketing Management, General Bachelor's Degree Schools in the Great Lakes Region ranking. When you put them all together, these colleges and universities awarded 8,123 bachelor's degrees in marketing/marketing management, general during the 2022-2023 academic year.

What's on this page: * Our Methodology

Choosing a Great Marketing/Marketing Management, General School for Your Bachelor's Degree

Best Marketing/Marketing Management, General Bachelor's Degree Schools in the Great Lakes Region Your choice of marketing/marketing management, general for getting your bachelor's degree school matters. Important measures of a quality marketing management program can vary widely even among the top schools. When choosing a school we recommend considering some of the following factors:

Quality Overall Is Important

The overall quality of a bachelor's degree school is important to ensure a quality education, not just how well they do in a particular major. To take this into account we consider a college's overall Best Colleges ranking which itself looks at a host of different factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.

Other Factors We Consider

The metrics below are just some of the other metrics that we use to determine our rankings.

Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for marketing/marketing management, general students working on their bachelor's degree.

One Size Does Not Fit All

Rankings by Location Check Out Other Locales
More Marketing Management Rankings Other Ranking Categories

When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best Marketing/Marketing Management, General Bachelor's Degree Schools in the Great Lakes Region list to help you make the college decision.

In addition to College Factual's rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you. When you have some time, check it out - you may want to bookmark the link so you don't forget it.

Best Schools for Bachelor’s Students to Study Marketing/Marketing Management, General in the Great Lakes Region

Learn about the top ranked colleges and universities for marketing/marketing management, general students seeking a a bachelor's degree. Only those schools that rank in the top 20% of all the schools we analyze get awarded with a place on this list.

22 Top Great Lakes Region Schools for a Bachelor's in Marketing Management

1
Master's Degree Highest Degree Type
252 Annual Graduates

It's hard to beat University of Wisconsin - Madison if you wish to pursue a bachelor's degree in marketing/marketing management, general. UW - Madison is a very large public university located in the city of Madison.More information about a bachelor’s in marketing/marketing management, general from University of Wisconsin - Madison

2
Master's Degree Highest Degree Type
145 Annual Graduates

University of Illinois at Urbana-Champaign is a good choice for students interested in a bachelor's degree in marketing/marketing management, general. UIUC is a very large public university located in the small city of Champaign.More information about a bachelor’s in marketing/marketing management, general from University of Illinois at Urbana-Champaign

3
Master's Degree Highest Degree Type
71 Annual Graduates

University of Notre Dame is one of the best schools in the country for getting a bachelor's degree in marketing/marketing management, general. Notre Dame is a fairly large private not-for-profit university located in the suburb of Notre Dame.More information about a bachelor’s in marketing/marketing management, general from University of Notre Dame

4
Michigan State crest
Michigan State University
East Lansing, MI
255 Annual Graduates

Any student pursuing a degree in a bachelor's degree in marketing/marketing management, general needs to check out Michigan State University. Michigan State is a very large public university located in the city of East Lansing.More information about a bachelor’s in marketing/marketing management, general from Michigan State University

5
478 Annual Graduates

Located in the city of Columbus, Ohio State is a public university with a very large student population.More information about a bachelor’s in marketing/marketing management, general from Ohio State University - Main Campus

6
319 Annual Graduates

Located in the town of Oxford, Miami University - Oxford is a public university with a fairly large student population.More information about a bachelor’s in marketing/marketing management, general from Miami University - Oxford

7
DePaul crest
DePaul University
Chicago, IL
Master's Degree Highest Degree Type
153 Annual Graduates

DePaul is a very large private not-for-profit university located in the city of Chicago.More information about a bachelor’s in marketing/marketing management, general from DePaul University

8
Master's Degree Highest Degree Type
502 Annual Graduates

Located in the large city of Cincinnati, UC is a public university with a fairly large student population.More information about a bachelor’s in marketing/marketing management, general from University of Cincinnati - Main Campus

9
139 Annual Graduates

Located in the small city of West Lafayette, Purdue is a public university with a fairly large student population.More information about a bachelor’s in marketing/marketing management, general from Purdue University - Main Campus

10
Marquette crest
Marquette University
Milwaukee, WI
117 Annual Graduates

Marquette is a fairly large private not-for-profit university located in the city of Milwaukee.More information about a bachelor’s in marketing/marketing management, general from Marquette University

11
141 Annual Graduates

Loyola Chicago is a large private not-for-profit university located in the city of Chicago.More information about a bachelor’s in marketing/marketing management, general from Loyola University Chicago

12
155 Annual Graduates

Located in the medium-sized city of Dayton, UDayton is a private not-for-profit university with a large student population.More information about a bachelor’s in marketing/marketing management, general from University of Dayton

13
Master's Degree Highest Degree Type
158 Annual Graduates

Located in the distant town of Whitewater, UW - Whitewater is a public university with a fairly large student population.More information about a bachelor’s in marketing/marketing management, general from University of Wisconsin - Whitewater

14
112 Annual Graduates

WMU is a large public university located in the small city of Kalamazoo.More information about a bachelor’s in marketing/marketing management, general from Western Michigan University

15
Basic Certificate Highest Degree Type
242 Annual Graduates

Located in the town of Athens, OHIO Athens is a public university with a very large student population.More information about a bachelor’s in marketing/marketing management, general from Ohio University - Athens Campus

16
256 Annual Graduates

Illinois State is a very large public university located in the suburb of Normal.More information about a bachelor’s in marketing/marketing management, general from Illinois State University

17
John Carroll crest
John Carroll University
University Heights, OH
72 Annual Graduates

John Carroll is a small private not-for-profit university located in the large suburb of University Heights.More information about a bachelor’s in marketing/marketing management, general from John Carroll University

18
Master's Degree Highest Degree Type
159 Annual Graduates

University of Toledo is a large public university located in the city of Toledo.More information about a bachelor’s in marketing/marketing management, general from University of Toledo

19
Basic Certificate Highest Degree Type
138 Annual Graduates

UW - Eau Claire is a medium-sized public university located in the small city of Eau Claire.More information about a bachelor’s in marketing/marketing management, general from University of Wisconsin - Eau Claire

20
269 Annual Graduates

GVSU is a very large public university located in the town of Allendale.More information about a bachelor’s in marketing/marketing management, general from Grand Valley State University

21
Xavier crest
Xavier University
Cincinnati, OH
Master's Degree Highest Degree Type
104 Annual Graduates

Located in the city of Cincinnati, Xavier is a private not-for-profit university with a moderately-sized student population.More information about a bachelor’s in marketing/marketing management, general from Xavier University

22
Master's Degree Highest Degree Type
206 Annual Graduates

Located in the large city of Chicago, UIC is a public university with a fairly large student population.More information about a bachelor’s in marketing/marketing management, general from University of Illinois at Chicago

Rest of the Top Best Marketing/Marketing Management, General Bachelor's Degree Schools in the Great Lakes Region

Honorable Mentions

These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Marketing/Marketing Management, General Bachelor's Degree Schools in the Great Lakes Region award.

Rank College Location
23 Northern Illinois University Dekalb, IL
24 Oakland University Rochester Hills, MI
25 Central Michigan University Mount Pleasant, MI
26 Butler University Indianapolis, IN
27 Augustana College Rock Island, IL
28 Kent State University at Kent Kent, OH
29 Northwood University Midland, MI
30 University of Wisconsin - La Crosse La Crosse, WI
31 University of Michigan - Dearborn Dearborn, MI
32 University of Wisconsin - Milwaukee Milwaukee, WI
33 Illinois Wesleyan University Bloomington, IL
34 Bowling Green State University - Main Campus Bowling Green, OH
35 Eastern Michigan University Ypsilanti, MI
36 Ball State University Muncie, IN
37 Elmhurst University Elmhurst, IL

Best Marketing/Marketing Management, General Colleges by State

Explore the best marketing/marketing management, general colleges for a specific state in the Great Lakes Region .

State Colleges Degrees Awarded
Michigan 629 1,641
Ohio 612 2,981
Illinois 558 1,664
Indiana 535 695
Wisconsin 435 1,376

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Marketing/Marketing Management, General is one of 4 different types of Marketing programs to choose from.

Majors Similar to Marketing Management

Related Major Annual Graduates
Other Marketing 216
Digital Marketing 26
Marketing Research 12

Notes and References

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