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2023 Most Focused Master’s Degree Colleges for Marketing Research

16 Ranked Colleges
193 Degrees Awarded
$32,500 Avg Cost*
Schools for a Master's Highly Focused on Marketing Research Major

It’s not easy to decide which college to attend when there so many options available for students. One of our goals at College Factual is to give you as much information as we can - such as our “Schools for a Master’s Highly Focused on Marketing Research Major” ranking - to help you make that decision.

In 2021-2022, 313 people earned their degree in marketing research, making the major the 862nd most popular in the United States.

At the master’s degree level specifically, there were 193 marketing research graduates with average earnings and debt of $58,979 and $43,370 respectively.

For this year’s “Schools for a Master’s Highly Focused on Marketing Research Major” ranking, we looked at 16 colleges that offer a degree in marketing research. This a ranking of the schools where the largest percentage of students has enrolled in marketing research.

See our ranking methodology to learn more.

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When choosing the right school for you, it’s important to arm yourself with all the facts you can. To that end, we’ve created a number of major-specific rankings, including this “Schools for a Master’s Highly Focused on Marketing Research Major” list to help you make the college decision.

In addition to College Factual’s rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you. If you’re torn between two schools, you can use it to help you see how they stack up against one another. Bookmark it so you can compare any new schools that might interest you.

Schools for a Master’s Highly Focused on Marketing Research Major

The colleges and universities below are the best for master’s degree marketing research students.

Top 16 Most Focused Master’s Degree Colleges for Marketing Research

1
Michigan State crest
Michigan State University
East Lansing, Michigan

You’ll be in good company if you decide to attend Michigan State University. It ranked #1 on our 2023 Schools for a Master’s Highly Focused on Marketing Research Major list. East Lansing, Michigan is the setting for this large institution of higher learning. The public school handed out masters’s marketing research degrees to 101 students in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 0.8%, which is much lower than the national rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 92%.

Read more about Marketing Research at Michigan State

2

You’ll join some of the best and brightest minds around if you attend Southern Illinois University Edwardsville. The school came in at #2 for the Schools for a Master’s Highly Focused on Marketing Research Major. Located in Edwardsville, Illinois, this fairly large public school awarded 9 degrees to qualified masters’s marketing research students in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 2.5%, which is much lower than the national rate of 10.1%.

Read more about Marketing Research at SIUE

3
UGA crest
University of Georgia
Athens, Georgia

Out of the 16 schools in the Schools for a Master’s Highly Focused on Marketing Research Major that were part of this year’s ranking, University of Georgia landed the #3 spot on the list. Athens, Georgia is the setting for this large institution of higher learning. The public school handed out masters’s marketing research degrees to 0 students in 2021-2022.

The school has an excellent freshman retention rate of 95%, which means students like the school well enough to return for a second year. The low undergrad student loan default rate of 0.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Full UGA Marketing Research Report

4
Temple crest
Temple University
Philadelphia, Pennsylvania

You’ll join some of the best and brightest minds around if you attend Temple University. The school came in at #4 for the Schools for a Master’s Highly Focused on Marketing Research Major. Temple is a large school located in Philadelphia, Pennsylvania that handed out 1 masters’s marketing research degrees in 2021-2022.

The low undergrad student loan default rate of 1.3% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year.

Full Temple Marketing Research Report

5
Texas State crest
Texas State University
San Marcos, Texas

Out of the 16 schools in the Schools for a Master’s Highly Focused on Marketing Research Major that were part of this year’s ranking, Texas State University landed the #5 spot on the list. Texas State is a public institution located in San Marcos, Texas. The school has a large population, and it awarded 28 masters’s degrees in 2021-2022.

The undergrad student loan default rate at the school is 2.0%, which is quite low when compared to the national default rate of 10.1%.

Full Texas State University Marketing Research Report

6
Texas Tech crest
Texas Tech University
Lubbock, Texas

Texas Tech University came in at #6 in this year’s edition of the Schools for a Master’s Highly Focused on Marketing Research Major ranking. Located in Lubbock, Texas, this large public school handed out 31 degrees to qualified masters’s marketing research students in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 1.4%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.

Full Texas Tech University Marketing Research Report

7

University of Pittsburgh - Pittsburgh Campus did quite well in the 2023 Schools for a Master’s Highly Focused on Marketing Research Major ranking, coming in at #7. Pittsburgh, Pennsylvania is the setting for this large institution of higher learning. The public school handed out masters’s marketing research degrees to 11 students in 2021-2022.

The school has an excellent freshman retention rate of 93%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 1.3%, which is much lower than the national rate of 10.1%.

Full Pitt Marketing Research Report

8

The University of Texas at Arlington came in at #8 in this year’s edition of the Schools for a Master’s Highly Focused on Marketing Research Major ranking. UT Arlington is located in Arlington, Texas and, has a large student population. In 2021-2022, this school awarded 12 masters’s marketing research degrees to qualified students.

The low undergrad student loan default rate of 1.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing Research at UT Arlington

9

Fairleigh Dickinson University - Metropolitan Campus landed the #9 spot on the 2023 Schools for a Master’s Highly Focused on Marketing Research Major ranking. Fairleigh Dickinson University - Metropolitan Campus is a medium-sized private not-for-profit school situated in Teaneck, New Jersey. It awarded 0 masters’s marketing research degrees in 2021-2022.

The low undergrad student loan default rate of 2.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing Research at Fairleigh Dickinson University - Metropolitan Campus

9

Lawrence Technological University ranked #9 on this year’s Schools for a Master’s Highly Focused on Marketing Research Major list. Southfield, Michigan is the setting for this small institution of higher learning. The private not-for-profit school handed out masters’s marketing research degrees to 9 students in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 0.8%, which is much lower than the national rate of 10.1%.

Read full report on Marketing Research at Lawrence Technological University

9

University of Nebraska - Lincoln ranked #9 on this year’s Schools for a Master’s Highly Focused on Marketing Research Major list. University of Nebraska - Lincoln is a public institution located in Lincoln, Nebraska. The school has a large population, and it awarded 2 masters’s degrees in 2021-2022.

The low undergrad student loan default rate of 0.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing Research at UNL

9
St. Leo University crest
Saint Leo University
Saint Leo, Florida

Saint Leo University landed the #9 spot on the 2023 Schools for a Master’s Highly Focused on Marketing Research Major ranking. Saint Leo University is a private not-for-profit institution located in Saint Leo, Florida. The school has a fairly large population, and it awarded 0 masters’s degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 2.6%, which is much lower than the national rate of 10.1%.

Full Saint Leo University Marketing Research Report

9
DePaul crest
DePaul University
Chicago, Illinois

DePaul University landed the #9 spot on the 2023 Schools for a Master’s Highly Focused on Marketing Research Major ranking. DePaul University is located in Chicago, Illinois and, has a large student population. In 2021-2022, this school awarded 0 masters’s marketing research degrees to qualified students.

The low undergrad student loan default rate of 1.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing Research at DePaul

9
Elmhurst crest
Elmhurst University
Elmhurst, Illinois

With a ranking of #9, Elmhurst University did quite well on the 2023 Schools for a Master’s Highly Focused on Marketing Research Major list. This small school is located in Elmhurst, Illinois, and it awarded 0 masters’s marketing research degrees in 2021-2022.

The low undergrad student loan default rate of 0.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing Research at Elmhurst University

9
Hofstra crest
Hofstra University
Hempstead, New York

Hofstra University ranked #9 on this year’s Schools for a Master’s Highly Focused on Marketing Research Major list. Hofstra University is a private not-for-profit institution located in Hempstead, New York. The school has a fairly large population, and it awarded 0 masters’s degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 1.0%, which is much lower than the national rate of 10.1%.

Read full report on Marketing Research at Hofstra University

9

Fairleigh Dickinson University - Florham Campus came in at #9 in this year’s edition of the Schools for a Master’s Highly Focused on Marketing Research Major ranking. FDU is located in Madison, New Jersey and, has a small student population. In 2021-2022, this school awarded 0 masters’s marketing research degrees to qualified students.

The school has an impressive undergrad student loan default rate. It’s only 2.4%, which is much lower than the national rate of 10.1%.

Read more about Marketing Research at Fairleigh Dickinson University - Florham Campus

Notes and References

References

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