2025 Best Marketing Research Schools in Texas

Marketing Research is about average in terms of popularity for degree programs. That is, it ranks #862 out of the 1506 majors across the country that we analyze each year. So, it might take a little more work to find colleges and universities that offer the degree program.

In 2025, College Factual analyzed 2 schools in order to identify the top ones for its Best Marketing Research Schools in Texas ranking. When you put them all together, these colleges and universities awarded 71 degrees in marketing research annually.

What's on this page: * Degree-Level Rankings

• Best Overall Marketing Research Schools List

Marketing Research Rankings by Degree Level

Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing Research Schools in Texas ranking, along with many other major-related rankings, to help you make that decision. If you'd like to restrict your choices to just one part of the country, you can filter this list by location.

In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.

If you want to learn more about how we derive our rankings, see College Factual's Methodology.

Best Schools for Marketing Research in Texas

If you aren't interested in a particular degree level and want to know which schools are the overall best at delivering an education for the marketing research degrees they offer, see the list below.

Top Texas Schools in Marketing Research

1

Texas Tech University
Lubbock, TX

Master's Degree Highest Degree Type

31 Marketing Research Degrees Awarded

77.4% Growth in Graduates

Every student who is interested in marketing research needs to check out Texas Tech University. Located in the large city of Lubbock, Texas Tech is a public university with a fairly large student population.More information about a degree in marketing research from Texas Tech University

2

Texas State University
San Marcos, TX

Master's Degree Highest Degree Type

71.4% Growth in Graduates

It is hard to beat Texas State University if you wish to pursue a degree in marketing research. Texas State is a fairly large public university located in the small city of San Marcos.More information about a degree in marketing research from Texas State University

Best Marketing Research Colleges in the Southwest Region

Explore all the Best Marketing Research Schools in the Southwest Area or other specific states within that region.

State	Colleges	Degrees Awarded

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Marketing Research Related Rankings by Major

Marketing Research is one of 4 different types of Marketing programs to choose from.

Most Popular Related Majors

Related Major	Annual Graduates
Marketing/Marketing Management, General	4,166
International Marketing	70
Other Marketing	2

View All Marketing Research Related Majors >

Notes and References

• The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
• The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
• Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
• Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.