by our College Data Analytics Team
With all of the options students have for higher education today, it can be tough to choose which direction to take. College Factual has developed its “Schools for a Bachelor’s Highly Focused on Marketing Major” ranking as one item you can use to help make this decision.
In 2021-2022, 52,078 people earned their degree in marketing, making the major the 17th most popular in the United States. In , marketing graduates who were awarded their degree in , earned an average of $42,967 and had an average of $24,010 in loans still to pay off.
At the bachelor’s degree level specifically, there were 43,920 marketing graduates with average earnings and debt of $39,724 and $23,030 respectively.
This year’s “Schools for a Bachelor’s Highly Focused on Marketing Major” ranking analyzed 822 colleges that offered a degree in marketing. This a ranking of the schools where the largest percentage of students has enrolled in marketing.
For more information, check out our ranking methodology.
Since the program you select can have a significant impact on your future, we’ve developed a number of rankings, including this “Schools for a Bachelor’s Highly Focused on Marketing Major” list, to help you choose the best school for you.
You can create your own custom comparison that focuses on the factors most important to you using our tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.
The following schools top our list of the Best “Schools for a Bachelor’s Highly Focused on Marketing Major”.
Out of the 822 schools in the Schools for a Bachelor’s Highly Focused on Marketing Major that were part of this year’s ranking, Menlo College landed the #1 spot on the list. Menlo is a private not-for-profit institution located in Atherton, California. The school has a small population, and it awarded 29 bachelors’s degrees in 2021-2022.
The school has an impressive undergrad student loan default rate. It’s only 2.0%, which is much lower than the national rate of 10.1%.
You’ll be in good company if you decide to attend San Ignacio University. It ranked #2 on our 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. San Ignacio University is located in Doral, Florida and, has a small student population. In 2021-2022, this school awarded 7 bachelors’s marketing degrees to qualified students.
The undergraduate student-to-faculty ratio of 5 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one. The school has an excellent freshman retention rate of 90%, which means students like the school well enough to return for a second year.
You’ll be in good company if you decide to attend University of Puerto Rico - Aguadilla. It ranked #3 on our 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. This small school is located in Aguadilla, Puerto Rico, and it awarded 39 bachelors’s marketing degrees in 2021-2022.
The low undergrad student loan default rate of 3.1% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Out of the 822 schools in the Schools for a Bachelor’s Highly Focused on Marketing Major that were part of this year’s ranking, Bryant University landed the #4 spot on the list. Bryant University is located in Smithfield, Rhode Island and, has a small student population. In 2021-2022, this school awarded 141 bachelors’s marketing degrees to qualified students.
The school has an impressive undergrad student loan default rate. It’s only 0.7%, which is much lower than the national rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 90%.
You’ll be in good company if you decide to attend LIM College. It ranked #5 on our 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. This small school is located in New York, New York, and it awarded 62 bachelors’s marketing degrees in 2021-2022.
The low undergrad student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Siena College came in at #6 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Loudonville, New York is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 87 students in 2021-2022.
The school has an impressive undergrad student loan default rate. It’s only 0.9%, which is much lower than the national rate of 10.1%.
With a ranking of #7, Northwood University did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. Northwood is located in Midland, Michigan and, has a small student population. In 2021-2022, this school awarded 55 bachelors’s marketing degrees to qualified students.
Students who start out at the school are likely to stick around. The freshman retention rate is 85%. The low undergrad student loan default rate of 2.1% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The impressive undergraduate student-to-faculty ratio of 9 to 1 means that students may have more opportunities to work more closely with their professors than they would at other schools.
Adrian College landed the #8 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. This small school is located in Adrian, Michigan, and it awarded 24 bachelors’s marketing degrees in 2021-2022.
The low undergrad student loan default rate of 2.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Providence College came in at #9 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Providence College is located in Providence, Rhode Island and, has a small student population. In 2021-2022, this school awarded 93 bachelors’s marketing degrees to qualified students.
The undergrad student loan default rate at the school is 0.6%, which is quite low when compared to the national default rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 92%.
Iona College landed the #10 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. This small school is located in New Rochelle, New York, and it awarded 68 bachelors’s marketing degrees in 2021-2022.
The low undergrad student loan default rate of 3.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Fairfield University ranked #11 on this year’s Schools for a Bachelor’s Highly Focused on Marketing Major list. Fairfield University is a medium-sized private not-for-profit school situated in Fairfield, Connecticut. It awarded 148 bachelors’s marketing degrees in 2021-2022.
Students who start out at the school are likely to stick around. The freshman retention rate is 89%. The school has an impressive undergrad student loan default rate. It’s only 0.2%, which is much lower than the national rate of 10.1%.
With a ranking of #12, Stonehill College did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. Easton, Massachusetts is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 49 students in 2021-2022.
The low undergrad student loan default rate of 1.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 89%.
Marietta College did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking, coming in at #13. Marietta is located in Marietta, Ohio and, has a small student population. In 2021-2022, this school awarded 23 bachelors’s marketing degrees to qualified students.
The low undergrad student loan default rate of 2.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Since the school has a undergrad student-to-faculty ratio of 8 to 1, those pursuing a degree will have more opportunities to interact with their professors.
Carthage College came in at #14 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Kenosha, Wisconsin is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 67 students in 2021-2022.
The undergrad student loan default rate at the school is 2.1%, which is quite low when compared to the national default rate of 10.1%.
With a ranking of #15, Roger Williams University did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. Located in Bristol, Rhode Island, this small private not-for-profit school handed out 64 diplomas to qualified bachelors’s marketing students in 2021-2022.
The school has an impressive undergrad student loan default rate. It’s only 1.2%, which is much lower than the national rate of 10.1%.
Elon University came in at #16 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Elon is a medium-sized school located in Elon, North Carolina that handed out 122 bachelors’s marketing degrees in 2021-2022.
Students who start out at the school are likely to stick around. The freshman retention rate is 88%. The school has an impressive undergrad student loan default rate. It’s only 1.2%, which is much lower than the national rate of 10.1%.
Assumption University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking, coming in at #17. This small school is located in Worcester, Massachusetts, and it awarded 48 bachelors’s marketing degrees in 2021-2022.
The undergrad student loan default rate at the school is 1.8%, which is quite low when compared to the national default rate of 10.1%.
Coastal Carolina University landed the #18 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Coastal Carolina University is located in Conway, South Carolina and, has a fairly large student population. In 2021-2022, this school awarded 154 bachelors’s marketing degrees to qualified students.
The school has an impressive undergrad student loan default rate. It’s only 3.1%, which is much lower than the national rate of 10.1%.
Bentley University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking, coming in at #19. Located in Waltham, Massachusetts, this medium-sized private not-for-profit school handed out 122 degrees to qualified bachelors’s marketing students in 2021-2022.
The school has an impressive undergrad student loan default rate. It’s only 0.7%, which is much lower than the national rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 91%.
Quincy University landed the #20 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Quincy U is a private not-for-profit institution located in Quincy, Illinois. The school has a small population, and it awarded 11 bachelors’s degrees in 2021-2022.
The low undergrad student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
With a ranking of #21, St. Bonaventure University did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. This small school is located in Saint Bonaventure, New York, and it awarded 46 bachelors’s marketing degrees in 2021-2022.
The low undergrad student loan default rate of 1.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
With a ranking of #22, University of Puerto Rico - Bayamon did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. UPR Bayamon is located in Bayamon, Puerto Rico and, has a small student population. In 2021-2022, this school awarded 35 bachelors’s marketing degrees to qualified students.
Nichols College landed the #23 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Nichols College is a small private not-for-profit school situated in Dudley, Massachusetts. It awarded 30 bachelors’s marketing degrees in 2021-2022.
The school has an impressive undergrad student loan default rate. It’s only 3.7%, which is much lower than the national rate of 10.1%.
John Carroll University came in at #24 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major ranking. John Carroll is a small school located in University Heights, Ohio that handed out 87 bachelors’s marketing degrees in 2021-2022.
The low undergrad student loan default rate of 1.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year.
Taylor University ranked #25 on this year’s Schools for a Bachelor’s Highly Focused on Marketing Major list. Taylor University is located in Upland, Indiana and, has a small student population. In 2021-2022, this school awarded 33 bachelors’s marketing degrees to qualified students.
The low undergrad student loan default rate of 0.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 89%, the school does an excellent job of retaining its undergraduate students.
Not only did these schools make the top 50 list, but they also landed in the top 15% of this year’s ranking:
While not in the ’top 50’, these schools make the top 15% of this year’s ranking:
| Rank | College | Location |
|---|---|---|
| 51 | Rider University | Lawrenceville, NJ |
| 52 | Salisbury University | Salisbury, MD |
| 53 | Le Moyne College | Syracuse, NY |
| 54 | Anderson University Indiana | Anderson, IN |
| 55 | Alderson Broaddus University | Philippi, WV |
| 56 | St. Thomas Aquinas College | Sparkill, NY |
| 57 | University of Wisconsin - Whitewater | Whitewater, WI |
| 58 | Salve Regina University | Newport, RI |
| 59 | La Sierra University | Riverside, CA |
| 60 | Davis & Elkins College | Elkins, WV |
| 61 | Berry College | Mount Berry, GA |
| 62 | University of Wisconsin - Milwaukee | Milwaukee, WI |
| 63 | Illinois State University | Normal, IL |
| 64 | Saint Vincent College | Latrobe, PA |
| 65 | Saint Ambrose University | Davenport, IA |
| Rank | College | Location |
|---|---|---|
| 116 | Mississippi State University | Mississippi State, MS |
| 117 | Drury University | Springfield, MO |
| 118 | Bethany College Kansas | Lindsborg, KS |
| 119 | Auburn University | Auburn, AL |
| 120 | Western Carolina University | Cullowhee, NC |
| 121 | University of St Thomas Minnesota | Saint Paul, MN |
| 122 | High Point University | High Point, NC |
| 123 | University of Cincinnati - Main Campus | Cincinnati, OH |
| 124 | Grace College and Theological Seminary | Winona Lake, IN |
Read more about our data sources and methodologies