Marketing is of the hottest bachelor's degree programs in the United States, coming in as the #12 most popular major in the country. This means there are lots of options to choose from when you decide to get your degree.
In 2022, College Factual analyzed 81 schools in order to identify the top ones for its Most Popular Bachelor's Degree Colleges for Marketing in the Southwest Region ranking. Combined, these schools handed out 5,224 bachelor's degrees in marketing to qualified students.
Choosing a Great Marketing School for Your Bachelor's Degree
The marketing bachelor's degree program you select can have a big impact on your future.
As an aid in helping you pick the right school for you, we created our Most Popular Bachelor's Degree Colleges for Marketing in the Southwest Region ranking.
While being high in popularity does not always mean a school has a quality marketing program, it is a sign that a large number of students choose the school. Sometimes this is because the school offers a great educational experience, it is a good value, or it is highly focused on the program.
We have also developed a number of other rankings to help guide you in your decision-making process.
To begin with, if this is not the degree level you are most interested in, you may want to check out one of the others noted above.
If you would prefer to limit your search to a specific state or region of the county, see our rankings by location.
Plus, you can view our other rankings for marketing.
In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat.
Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.
Most Popular Schools for Bachelor’s Students to Study Marketing in the Southwest Region
Explore the most popular colleges and universities for marketing students seeking a a bachelor's degree. Only those schools that rank in the top 15% of all the schools we analyze get awarded with a place on this list.
12 Most Well Attended Schools for Marketing Students Working on Their Bachelor's
Texas State University is one of the most popular schools in the country for getting a bachelor's degree in marketing. Texas State is a very large public university located in the city of San Marcos.
There were about 353 marketing individuals who graduated with this degree at Texas State in the most recent data year.
Those marketing students who get their bachelor's degree from Texas State University make $4,967 more than the average marketing grad.
Arizona State University - Tempe is a popular option for students interested in a bachelor's degree in marketing. Located in the city of Tempe, ASU - Tempe is a public university with a fairly large student population. You also may be intersted to know that the school ranks #1 in quality for bachelor's degrees in marketing in Arizona.
There were roughly 308 marketing individuals who graduated with this degree at ASU - Tempe in the most recent data year.
Those marketing students who get their bachelor's degree from Arizona State University - Tempe earn $5,267 more than the average marketing graduate.
You'll be surrounded by many like-minded peers at Oklahoma State University - Main Campus if you want to pursue a bachelor's degree in marketing. Located in the town of Stillwater, OSU is a public university with a very large student population. Potential students might also be interested to know that the school ranks #2 in quality for bachelor's degrees in marketing in Oklahoma.
There were approximately 276 marketing students who graduated with this degree at OSU in the most recent year we have data available.
Those marketing students who get their bachelor's degree from Oklahoma State University - Main Campus make $2,667 more than the standard marketing grad.
The University of Texas at Arlington is a popular option for students pursuing a bachelor's degree in marketing. UT Arlington is a fairly large public university located in the large city of Arlington.
There were roughly 254 marketing individuals who graduated with this degree at UT Arlington in the most recent data year.
Bachelor's graduates who receive their degree from the marketing program earn about $37,200 for their early career.
Located in the large city of Lubbock, Texas Tech is a public university with a very large student population. Potential students might also be interested to know that the school ranks #7 in quality for bachelor's degrees in marketing in Texas.
There were about 238 marketing students who graduated with this degree at Texas Tech in the most recent year we have data available.
Those marketing students who get their bachelor's degree from Texas Tech University make $8,867 more than the standard marketing student.
Texas A&M College Station is a fairly large public university located in the city of College Station. This isn't the only ranking where the school placed. It's also #3 in quality for bachelor's degrees in marketing in Texas.
There were about 216 marketing students who graduated with this degree at Texas A&M College Station in the most recent year we have data available.
Marketing bachelor's degree recipients from Texas A&M University - College Station earn a boost of about $8,267 above the typical income of marketing graduates.
There were roughly 200 marketing students who graduated with this degree at University of Arizona in the most recent year we have data available.
Bachelor's recipients from the marketing major at University of Arizona make $7,867 more than the typical college graduate with the same degree shortly after graduation.
There were about 193 marketing students who graduated with this degree at UT Austin in the most recent data year.
Bachelor's recipients from the marketing program at The University of Texas at Austin make $10,767 above the average graduate in this field shortly after graduation.
University of Oklahoma is a very large public university located in the midsize suburb of Norman. Potential students might also be interested to know that the school ranks #1 in quality for bachelor's degrees in marketing in Oklahoma.
There were about 185 marketing students who graduated with this degree at University of Oklahoma in the most recent year we have data available.
Bachelor's recipients from the marketing degree program at University of Oklahoma Norman Campus make $11,167 above the average graduate in this field when they enter the workforce.
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These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Most Popular Bachelor's Degree Colleges for Marketing in the Southwest Region award.
The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
The marketing bachelor's degree program you select can have a big impact on your future.
As an aid in helping you pick the right school for you, we created our Most Popular Bachelor's Degree Colleges for Marketing in the Southwest Region ranking.
