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2025 Best Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region

110 Colleges in the Southwest Region
49,933 Bachelor's Degrees
$48,777 Avg Early-Career Salary
If you pursue a bachelor's degree in business, management & marketing, you won't be alone. The field of study is the #1 most popular program in the country. So, there are lots of possibilities to explore when you're trying to determine where you want to get your degree.

For its 2025 ranking, College Factual looked at 110 schools in the Southwest Region to determine which ones were the best for business, management & marketing students pursuing a bachelor's degree. Combined, these schools handed out 49,933 bachelor's degrees in business, management & marketing to qualified students.

What's on this page: * Our Methodology

Choosing a Great Business, Management & Marketing School for Your Bachelor's Degree

Best Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region Your choice of business, management & marketing for getting your bachelor's degree school matters. Important measures of a quality business, management & marketing program can vary widely even among the top schools. Below we explain some of the most important factors to consider before making your choice:

Overall Quality Is a Must

The overall quality of a bachelor's degree school is important to ensure a quality education, not just how well they do in a particular major. To take this into account we include a college's overall Best Colleges ranking which itself looks at a host of various factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.

Average Early-Career Salaries

Average early-career salary of those graduating with their bachelor's degree is one indicator we use in our analysis to find the schools that offer the highest-quality education. After all, your bachelor's degree won't mean much if it doesn't help you find a job that will help you earn a living.

Other Factors We Consider

The metrics below are just some of the other metrics that we use to determine our rankings.

Our complete ranking methodology documents in more detail how we consider these factors to identify the best schools for business, management & marketing students working on their bachelor's degree.

More Ways to Rank Business, Management & Marketing Schools

Rankings by Location Check Out Other Locales
More Business, Management & Marketing Rankings Other Ranking Categories

When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region list to help you make the college decision.

To further help you make the college decision, we've developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you. Go ahead and give it a try, or bookmark the link so you can check it out later.

Best Schools for Bachelor’s Students to Study Business, Management & Marketing in the Southwest Region

Below you'll see a list of the best colleges and universities for pursuing a bachelor's degree in business, management & marketing. Only those schools that rank in the top 20% of all the schools we analyze get awarded with a place on this list.

22 Top Southwest Region Schools for a Bachelor's in Business, Management & Marketing

1
Doctor's Degree Highest Degree Type
1,920 Annual Graduates

Texas A&M University - College Station is one of the finest schools in the United States for getting a bachelor's degree in business, management & marketing. Texas A&M College Station is a fairly large public university located in the medium-sized city of College Station.More information about a bachelor’s in business, management & marketing from Texas A&M University - College Station

2
Doctor's Degree Highest Degree Type
1,173 Annual Graduates

The University of Texas at Austin is a great option for individuals interested in a bachelor's degree in business, management & marketing. UT Austin is a very large public university located in the city of Austin.More information about a bachelor’s in business, management & marketing from The University of Texas at Austin

3
Doctor's Degree Highest Degree Type
3,324 Annual Graduates

Arizona State University - Tempe is a good choice for students pursuing a bachelor's degree in business, management & marketing. Located in the midsize city of Tempe, ASU - Tempe is a public university with a fairly large student population.More information about a bachelor’s in business, management & marketing from Arizona State University - Tempe

4
Doctor's Degree Highest Degree Type
6,519 Annual Graduates

University of Phoenix - Arizona is one of the finest schools in the United States for getting a bachelor's degree in business, management & marketing. Located in the city of Phoenix, UOPX - Arizona is a private for-profit university with a very large student population.More information about a bachelor’s in business, management & marketing from University of Phoenix - Arizona

5
Master's Degree Highest Degree Type
625 Annual Graduates

SMU is a fairly large private not-for-profit university located in the suburb of Dallas.More information about a bachelor’s in business, management & marketing from Southern Methodist University

6
Doctor's Degree Highest Degree Type
1,498 Annual Graduates

Located in the city of Lubbock, Texas Tech is a public university with a very large student population.More information about a bachelor’s in business, management & marketing from Texas Tech University

7
Doctor's Degree Highest Degree Type
1,312 Annual Graduates

University of Arizona is a fairly large public university located in the large city of Tucson.More information about a bachelor’s in business, management & marketing from University of Arizona

8
Doctor's Degree Highest Degree Type
1,364 Annual Graduates

Located in the city of Waco, Baylor is a private not-for-profit university with a fairly large student population.More information about a bachelor’s in business, management & marketing from Baylor University

9
Master's Degree Highest Degree Type
830 Annual Graduates

TCU is a fairly large private not-for-profit university located in the large city of Fort Worth.More information about a bachelor’s in business, management & marketing from Texas Christian University

10
Doctor's Degree Highest Degree Type
1,363 Annual Graduates

University of Oklahoma is a fairly large public university located in the midsize suburb of Norman.More information about a bachelor’s in business, management & marketing from University of Oklahoma Norman Campus

11
Master's Degree Highest Degree Type
1,343 Annual Graduates

ASU - Skysong is a very large public university located in the medium-sized city of Scottsdale.More information about a bachelor’s in business, management & marketing from Arizona State University - Skysong

12
Doctor's Degree Highest Degree Type
972 Annual Graduates

UT Dallas is a very large public university located in the city of Richardson.More information about a bachelor’s in business, management & marketing from The University of Texas at Dallas

13
Master's Degree Highest Degree Type
779 Annual Graduates

NAU is a fairly large public university located in the small city of Flagstaff.More information about a bachelor’s in business, management & marketing from Northern Arizona University

14
Doctor's Degree Highest Degree Type
1,182 Annual Graduates

Located in the distant town of Stillwater, OSU is a public university with a very large student population.More information about a bachelor’s in business, management & marketing from Oklahoma State University - Main Campus

15
Doctor's Degree Highest Degree Type
1,491 Annual Graduates

UNT is a fairly large public university located in the city of Denton.More information about a bachelor’s in business, management & marketing from University of North Texas

16
Doctor's Degree Highest Degree Type
2,209 Annual Graduates

UH is a very large public university located in the large city of Houston.More information about a bachelor’s in business, management & marketing from University of Houston

17
Doctor's Degree Highest Degree Type
2,784 Annual Graduates

Grand Canyon University is a fairly large private for-profit university located in the large city of Phoenix.More information about a bachelor’s in business, management & marketing from Grand Canyon University

18
Doctor's Degree Highest Degree Type
1,110 Annual Graduates

UTSA is a fairly large public university located in the city of San Antonio.More information about a bachelor’s in business, management & marketing from The University of Texas at San Antonio

19
Texas State crest
Texas State University
San Marcos, TX
Master's Degree Highest Degree Type
1,156 Annual Graduates

Texas State is a very large public university located in the city of San Marcos.More information about a bachelor’s in business, management & marketing from Texas State University

20
23 Annual Graduates

Located in the small city of Prescott, Embry-Riddle Prescott is a private not-for-profit university with a small student population.More information about a bachelor’s in business, management & marketing from Embry-Riddle Aeronautical University - Prescott

21
Doctor's Degree Highest Degree Type
1,141 Annual Graduates

AIU Online is a large private for-profit university located in the large city of Chandler.More information about a bachelor’s in business, management & marketing from American InterContinental University - Online

22
Trinity U crest
Trinity University
San Antonio, TX
Master's Degree Highest Degree Type
146 Annual Graduates

Trinity U is a small private not-for-profit university located in the large city of San Antonio.More information about a bachelor’s in business, management & marketing from Trinity University

Rest of the Top Best Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region

Honorable Mentions

Here are some additional great schools for Business, Management & Marketing students in the Southwest Region that almost earned our Best Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region award.

Rank College Location
23 DeVry University - Texas Irving, TX
24 Southwestern University Georgetown, TX
25 University of Dallas Irving, TX
26 University of New Mexico - Main Campus Albuquerque, NM
27 Southern Nazarene University Bethany, OK
28 University of Phoenix - Texas Dallas, TX
29 The University of Texas at Arlington Arlington, TX
30 University of the Incarnate Word San Antonio, TX
31 South Texas College McAllen, TX
32 University of Tulsa Tulsa, OK
33 Saint Edward’s University Austin, TX
34 Dallas Baptist University Dallas, TX
35 LeTourneau University Longview, TX
36 Sam Houston State University Huntsville, TX

Best Business, Management & Marketing Colleges by State

Explore the best business, management & marketing schools for a specific state in the Southwest Region .

State Colleges Degrees Awarded
Texas 35 28,375
Arizona 33 15,432
Oklahoma 32 4,815
New Mexico 31 1,171

View All Rankings >

Business, Management & Marketing Majors to Study

Major Annual Graduates
Business Administration & Management 20,403
Finance & Financial Management 6,257
Marketing 6,124
Accounting 5,867
General Business/Commerce 2,155
Other Business, Management & Marketing 1,801
Management Information Systems 1,652
Human Resource Management 1,390
Entrepreneurial Studies 761
Hospitality Management 739

Notes and References

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