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Business, Management & Marketing at Appalachian State University

876 Bachelor's Degrees
83 Master's Degrees
#347 Overall Quality
We've gathered data and other essential information about the program, such as the ethnicity of students, how many students graduated in recent times, and more. Also, learn how Appalachian State ranks among other schools offering degrees in business, management & marketing.

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Business, Management & Marketing Degrees Available at Appalachian State

Appalachian State Business, Management & Marketing Rankings

The bachelor's program at Appalachian State was ranked #347 on College Factual's Best Schools for business, management & marketing list. It is also ranked #9 in North Carolina.

Ranking Type Rank
Best Business, Management & Marketing Bachelor’s Degree Schools 296
Best Business, Management & Marketing Master’s Degree Schools 330
Best Business, Management & Marketing Graduate Degree Schools 335
Best Business, Management & Marketing Schools 347

Popularity of Business, Management & Marketing at Appalachian State

During the 2021-2022 academic year, Appalachian State University handed out 876 bachelor's degrees in business, management & marketing. This is a decrease of 8% over the previous year when 952 degrees were handed out.

In 2022, 83 students received their master’s degree in business, management & marketing from Appalachian State. This makes it the #500 most popular school for business, management & marketing master’s degree candidates in the country.

How Much Does a Bachelor’s in Business, Management & Marketing from Appalachian State Cost?

$7,541 Average Tuition and Fees (In-State)
$18,596 Average Student Debt

Appalachian State Undergraduate Tuition and Fees

During the 2022-2023 academic year, part-time undergraduate students at Appalachian State paid an average of $885 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $177 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.

In State Out of State
Tuition $4,242 $21,238
Fees $3,299 $3,299
Books and Supplies $800 $800
On Campus Room and Board $12,258 $12,258
On Campus Other Expenses $2,725 $2,725

Learn more about Appalachian State tuition and fees.

Appalachian State Business, Management & Marketing Bachelor’s Program Diversity

Of the 876 students who graduated with a Bachelor’s in business, management & marketing from Appalachian State in 2022, 64% were men and 36% were women.

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The majority of bachelor's degree recipients in this major at Appalachian State are white. In the most recent graduating class for which data is available, 84% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Appalachian State University with a bachelor's in business, management & marketing.

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Ethnic Background Number of Students
Asian 10
Black or African American 26
Hispanic or Latino 56
White 732
Non-Resident Aliens 8
Other Races 44

Does Appalachian State Offer an Online Bachelor’s in Business, Management & Marketing?

Looking for online learning options? Good news, you can take online classes in the business, management & marketing bachelor’s degree program at Appalachian State. To see if the school offers distance learning options in other areas, visit the Appalachian State Online Learning page.

Appalachian State Business, Management & Marketing Master’s Program Diversity

During the 2021-2022 academic year, 93 students graduated with a master's degree in business, management & marketing from Appalachian State. About 59% were men and 41% were women.

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The majority of master's degree recipients in this major at Appalachian State are white. In the most recent graduating class for which data is available, 87% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Appalachian State University with a master's in business, management & marketing.

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Ethnic Background Number of Students
Asian 3
Black or African American 3
Hispanic or Latino 6
White 81
Non-Resident Aliens 0
Other Races 0

Business, Management & Marketing Student Diversity at Appalachian State

Take a look at the following statistics related to the make-up of the business, management & marketing majors at Appalachian State University.

Business, Management & Marketing Majors

Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

Major Annual Graduates
Business Administration & Management 309
Marketing 190
Accounting 107
Construction Management 103
Finance & Financial Management 88
Management Information Systems 88
Insurance 40
Hospitality Management 18
Management Sciences & Quantitative Methods 17
International Business 9

References

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