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Business, Management & Marketing at Grand Valley State University

We've gathered data and other essential information about the program, such as the ethnicity of students, how many students graduated in recent times, and more. We've also included details on how GVSU ranks compared to other colleges offering a major in business, management & marketing.

Jump to any of the following sections:

• Available Degrees
• Rankings
• Student Demographics

Business, Management & Marketing Degrees Available at GVSU

• Basic Certificates in Business, Management & Marketing
• Bachelor’s Degree in Business, Management & Marketing
• Master’s Degree in Business, Management & Marketing

GVSU Business, Management & Marketing Rankings

The bachelor's program at GVSU was ranked #264 on College Factual's Best Schools for business, management & marketing list. It is also ranked #7 in Michigan.

Ranking Type	Rank
Best Business, Management & Marketing Bachelor’s Degree Schools	242
Best Business, Management & Marketing Schools	264
Best Business, Management & Marketing Master’s Degree Schools	307
Best Business, Management & Marketing Graduate Degree Schools	311

Popularity of Business, Management & Marketing at GVSU

During the 2021-2022 academic year, Grand Valley State University handed out 1312 bachelor's degrees in business, management & marketing. This is a decrease of 4% over the previous year when 1,367 degrees were handed out.

In 2022, 130 students received their master’s degree in business, management & marketing from GVSU. This makes it the #378 most popular school for business, management & marketing master’s degree candidates in the country.

How Much Does a Bachelor’s in Business, Management & Marketing from GVSU Cost?

GVSU Undergraduate Tuition and Fees

During the 2022-2023 academic year, part-time undergraduate students at GVSU paid an average of $888 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $629 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.

	In State	Out of State
Tuition	$14,978	$21,154
Books and Supplies	$780	$780
On Campus Room and Board	$11,142	$11,142
On Campus Other Expenses	$2,477	$2,477

Learn more about GVSU tuition and fees.

GVSU Business, Management & Marketing Bachelor’s Program Diversity

Of the 1,312 business, management & marketing students who graduated with a bachelor's degree in 2021-2022 from GVSU, about 53% were men and 47% were women.

The majority of the students with this major are white. About 86% of 2022 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from Grand Valley State University with a bachelor's in business, management & marketing.

Ethnic Background	Number of Students
Asian	25
Black or African American	33
Hispanic or Latino	71
White	1,126
Non-Resident Aliens	13
Other Races	44

Does GVSU Offer an Online Bachelor’s in Business, Management & Marketing?

GVSU does not offer an online option for its business, management & marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the GVSU Online Learning page.

GVSU Business, Management & Marketing Master’s Program Diversity

Of the 144 students who graduated with a Master’s in business, management & marketing from GVSU in 2022, 65% were men and 35% were women.

The majority of master's degree recipients in this major at GVSU are white. In the most recent graduating class for which data is available, 82% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Grand Valley State University with a master's in business, management & marketing.

Ethnic Background	Number of Students
Asian	3
Black or African American	5
Hispanic or Latino	8
White	118
Non-Resident Aliens	5
Other Races	5

GVSU Business, Management & Marketing Students

Take a look at the following statistics related to the make-up of the business, management & marketing majors at Grand Valley State University.

Business, Management & Marketing Majors

Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

Major	Annual Graduates
Marketing	325
Finance & Financial Management	260
Accounting	235
General Business/Commerce	142
Management Sciences & Quantitative Methods	140
Business Administration & Management	135
Hospitality Management	80
Business/Managerial Economics	61
Human Resource Management	56
Entrepreneurial Studies	18
International Business	16

References

• National Center for Education Statistics
• O*NET Online
• Image Credit: By Demhem under License

More about our data sources and methodologies.