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Business, Management & Marketing at James Madison University

693 Bachelor's Degrees
88 Master's Degrees
#130 Overall Quality
We've gathered data and other essential information about the program, such as the ethnicity of students, how many students graduated in recent times, and more. Also, learn how JMU ranks among other schools offering degrees in business, management & marketing.

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Business, Management & Marketing Degrees Available at JMU

JMU Business, Management & Marketing Rankings

JMU is in the top 10% of the country for business, management & marketing. More specifically it was ranked #130 out of 1,598 schools by College Factual. It is also ranked #7 in Virginia.

Ranking Type Rank
Best Business, Management & Marketing Bachelor’s Degree Schools 123
Best Business, Management & Marketing Schools 130
Best Business, Management & Marketing Master’s Degree Schools 130
Best Business, Management & Marketing Graduate Degree Schools 134

Popularity of Business, Management & Marketing at JMU

During the 2021-2022 academic year, James Madison University handed out 693 bachelor's degrees in business, management & marketing. This is a decrease of 6% over the previous year when 738 degrees were handed out.

In 2022, 88 students received their master’s degree in business, management & marketing from JMU. This makes it the #480 most popular school for business, management & marketing master’s degree candidates in the country.

How Much Does a Bachelor’s in Business, Management & Marketing from JMU Cost?

$13,576 Average Tuition and Fees (In-State)
$42,543 Average Student Debt

JMU Undergraduate Tuition and Fees

In 2022-2023, the average part-time undergraduate tuition at JMU was $837 per credit hour for out-of-state students. The average for in-state students was $263 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.

In State Out of State
Tuition $7,914 $25,128
Fees $5,662 $5,662
Books and Supplies $1,254 $1,254
On Campus Room and Board $12,584 $12,584
On Campus Other Expenses $4,560 $4,560

Learn more about JMU tuition and fees.

JMU Business, Management & Marketing Bachelor’s Program Diversity

During the 2021-2022 academic year, 693 business, management & marketing majors earned their bachelor's degree from JMU. Of these graduates, 58% were men and 42% were women.

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The majority of the students with this major are white. About 79% of 2022 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from James Madison University with a bachelor's in business, management & marketing.

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Ethnic Background Number of Students
Asian 19
Black or African American 20
Hispanic or Latino 44
White 548
Non-Resident Aliens 23
Other Races 39

Does JMU Offer an Online Bachelor’s in Business, Management & Marketing?

Online degrees for the JMU business, management & marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the JMU Online Learning page.

JMU Business, Management & Marketing Master’s Program Diversity

Of the 114 students who graduated with a Master’s in business, management & marketing from JMU in 2022, 56% were men and 44% were women.

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The majority of the students with this major are white. About 74% of 2022 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from James Madison University with a master's in business, management & marketing.

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Ethnic Background Number of Students
Asian 10
Black or African American 4
Hispanic or Latino 6
White 84
Non-Resident Aliens 5
Other Races 5

JMU Business, Management & Marketing Students

Take a look at the following statistics related to the make-up of the business, management & marketing majors at James Madison University.

Business, Management & Marketing Majors

Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

Major Annual Graduates
Business Administration & Management 191
Marketing 189
Accounting 141
Finance & Financial Management 140
Hospitality Management 122
Business/Managerial Economics 13
International Business 11

References

More about our data sources and methodologies.

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