by our College Data Analytics TeamWe've gathered data and other essential information about the program, such as the average salary of graduates, ethnicity of students, how many students graduated in recent times, and more. We've also included details on how Lamar University ranks compared to other colleges offering a major in marketing.
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The bachelor's program at Lamar University was ranked #592 on College Factual's Best Schools for marketing list. It is also ranked #44 in Texas.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 533 |
| Best Marketing Schools | 592 |
During the 2021-2022 academic year, Lamar University handed out 16 bachelor's degrees in marketing. This is a decrease of 24% over the previous year when 21 degrees were handed out.
Marketing majors who earn their bachelor's degree from Lamar University go on to jobs where they make a median salary of $34,015 a year. This is less than $44,742, which is the national median of all marketing majors in the nation who earn bachelor's degrees.
During the 2022-2023 academic year, part-time undergraduate students at Lamar University paid an average of $667 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $259 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.
| In State | Out of State | |
|---|---|---|
| Tuition | $6,228 | $16,020 |
| Fees | $2,676 | $2,676 |
| Books and Supplies | $1,250 | $1,250 |
| On Campus Room and Board | $10,272 | $10,272 |
| On Campus Other Expenses | $5,090 | $5,090 |
Learn more about Lamar University tuition and fees.
Of the 16 students who graduated with a Bachelor’s in marketing from Lamar University in 2022, 31% were men and 69% were women.
The following table and chart show the ethnic background for students who recently graduated from Lamar University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 2 |
| Hispanic or Latino | 4 |
| White | 7 |
| Non-Resident Aliens | 0 |
| Other Races | 3 |
Online degrees for the Lamar University marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the Lamar University Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at Lamar University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 511 |
| General Business/Commerce | 59 |
| Accounting | 42 |
| Finance & Financial Management | 31 |
| Business/Managerial Economics | 22 |
More about our data sources and methodologies.