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Marketing at Texas Christian University

120 Bachelor's Degrees
#21 Overall Quality
$56,711 Bachelor's Salary
Marketing is one of the majors in the business, management & marketing program at Texas Christian University.

Here, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, average salaries, and more. We've also included details on how TCU ranks compared to other colleges offering a major in marketing.

Jump to any of the following sections:


 

Marketing Degrees Available at TCU

TCU Marketing Rankings

In College Factual's most recent rankings for the best schools for marketing majors, TCU came in at #21. This puts it in the top 5% of the country in this field of study. It is also ranked #2 in Texas.

Ranking Type Rank
Highest Paid Bachelor’s Degree Marketing Graduates 11
Highest Paid Marketing Graduates 16
Best Marketing Bachelor’s Degree Schools 18
Best Marketing Schools 21
Best Marketing Colleges for Veterans 36
Best Marketing Bachelor’s Degree Colleges for Veterans 38
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k) 335
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k) 355
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k) 411
Best Value Colleges for Marketing (Income $48-$75k) 425
Best Value Colleges for Marketing (Income $30-$48k) 447
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k) 455
Best Value Colleges for Marketing (Income $75-$110k) 509
Best Value Colleges for Marketing (Income $0-$30k) 558
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k) 587
Best Value Bachelor’s Degree Colleges for Marketing (With Aid) 591
Best Value Bachelor’s Degree Colleges for Marketing 598
Best Value Colleges for Marketing (Income Over $110k) 712
Best Value Colleges for Marketing 714
Best Value Colleges for Marketing (With Aid) 724

During the 2020-2021 academic year, Texas Christian University handed out 120 bachelor's degrees in marketing. This is an increase of 33% over the previous year when 90 degrees were handed out.

How Much Do Marketing Graduates from TCU Make?

$56,711 Bachelor's Median Salary

Salary of Marketing Graduates with a Bachelor's Degree

Marketing majors who earn their bachelor's degree from TCU go on to jobs where they make a median salary of $56,711 a year. This is great news for graduates of the program, since this figure is higher than the national average of $41,682 for all marketing bachelor's degree recipients.

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How Much Student Debt Do Marketing Graduates from TCU Have?

$19,250 Bachelor's Median Debt

Student Debt of Marketing Graduates with a Bachelor's Degree

While getting their bachelor's degree at TCU, marketing students borrow a median amount of $19,250 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $25,000.

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TCU Marketing Students

Take a look at the following statistics related to the make-up of the marketing majors at Texas Christian University.

TCU Marketing Bachelor’s Program

During the 2020-2021 academic year, 120 students graduated with a bachelor's degree in marketing from TCU. About 33% were men and 68% were women.

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The majority of bachelor's degree recipients in this major at TCU are white. In the most recent graduating class for which data is available, 81% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Texas Christian University with a bachelor's in marketing.

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Ethnic Background Number of Students
Asian 2
Black or African American 0
Hispanic or Latino 14
White 97
Non-Resident Aliens 4
Other Races 3

Related Major Annual Graduates
Business Administration & Management 218
Finance & Financial Management 168
Accounting 125
Management Sciences & Quantitative Methods 61
Real Estate 57

View All Marketing Related Majors >

References

More about our data sources and methodologies.

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