by our College Data Analytics TeamWe've gathered data and other essential information about the program, such as the average salary of graduates, ethnicity of students, how many students graduated in recent times, and more. In addition, we cover how WVU ranks in comparison to other schools with marketing programs.
Go directly to any of the following sections:
The bachelor's program at WVU was ranked #182 on College Factual's Best Schools for marketing list. It is also ranked #1 in West Virginia.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 165 |
| Best Marketing Schools | 182 |
During the 2021-2022 academic year, West Virginia University handed out 136 bachelor's degrees in marketing. This is an increase of 10% over the previous year when 124 degrees were handed out.
The median salary of marketing students who receive their bachelor's degree at WVU is $42,058. This is less than $44,742, which is the national median of all marketing majors in the nation who earn bachelor's degrees.
The typical student loan payment of a bachelor's degree student from the marketing program at WVU is $569 per month.
Out-of-state part-time undergraduates at WVU paid an average of $1,179 per credit hour in 2022-2023. The average for in-state students was $431 per credit hour. Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $9,648 | $27,360 |
| Books and Supplies | $950 | $950 |
| On Campus Room and Board | $13,876 | $13,876 |
| On Campus Other Expenses | $3,170 | $3,170 |
Learn more about WVU tuition and fees.
The marketing program at WVU awarded 136 bachelor's degrees in 2021-2022. About 40% of these degrees went to men with the other 60% going to women.
The majority of bachelor's degree recipients in this major at WVU are white. In the most recent graduating class for which data is available, 88% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from West Virginia University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 3 |
| Black or African American | 6 |
| Hispanic or Latino | 6 |
| White | 119 |
| Non-Resident Aliens | 1 |
| Other Races | 1 |
WVU does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the WVU Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at West Virginia University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 207 |
| General Business/Commerce | 186 |
| Finance & Financial Management | 172 |
| Accounting | 121 |
| Management Information Systems | 50 |
More about our data sources and methodologies.