by our College Data Analytics TeamWe've gathered data and other essential information about the program, such as the average salary of graduates, ethnicity of students, how many students graduated in recent times, and more. We've also included details on how WestConn ranks compared to other colleges offering a major in marketing.
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The bachelor's program at WestConn was ranked #494 on College Factual's Best Schools for marketing list. It is also ranked #9 in Connecticut.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 438 |
| Best Marketing Schools | 494 |
During the 2021-2022 academic year, Western Connecticut State University handed out 51 bachelor's degrees in marketing. This is a decrease of 9% over the previous year when 56 degrees were handed out.
The median salary of marketing students who receive their bachelor's degree at WestConn is $45,967. This is great news for graduates of the program, since this figure is higher than the national average of $44,742 for all marketing bachelor's degree recipients.
While getting their bachelor's degree at WestConn, marketing students borrow a median amount of $27,847 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $31,427.
In 2022-2023, the average part-time undergraduate tuition at WestConn was $709 per credit hour for both in-state and out-of-state students. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $6,664 | $9,996 |
| Fees | $6,099 | $6,099 |
| Books and Supplies | $1,300 | $1,300 |
| On Campus Room and Board | $15,131 | $15,131 |
| On Campus Other Expenses | $1,358 | $1,358 |
Learn more about WestConn tuition and fees.
Of the 51 students who graduated with a Bachelor’s in marketing from WestConn in 2022, 57% were men and 43% were women.
The majority of the students with this major are white. About 63% of 2022 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Western Connecticut State University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 3 |
| Hispanic or Latino | 12 |
| White | 32 |
| Non-Resident Aliens | 0 |
| Other Races | 4 |
WestConn does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the WestConn Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at Western Connecticut State University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 71 |
| Accounting | 42 |
| Finance & Financial Management | 33 |
| Management Information Systems | 30 |
| General Business/Commerce | 21 |
More about our data sources and methodologies.