by our College Data Analytics TeamGo directly to any of the following sections:
The bachelor's program at WKU was ranked #565 on College Factual's Best Schools for business, management & marketing list. It is also ranked #3 in Kentucky.
During the 2021-2022 academic year, Western Kentucky University handed out 608 bachelor's degrees in business, management & marketing. This is an increase of 3% over the previous year when 590 degrees were handed out.
In 2022, 216 students received their master’s degree in business, management & marketing from WKU. This makes it the #246 most popular school for business, management & marketing master’s degree candidates in the country.
In 2022-2023, the average part-time undergraduate tuition at WKU was $1,125 per credit hour for out-of-state students. The average for in-state students was $477 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.
| In State | Out of State | |
|---|---|---|
| Tuition | $11,436 | $27,000 |
| Books and Supplies | $1,000 | $1,000 |
| On Campus Room and Board | $12,043 | $12,043 |
| On Campus Other Expenses | $2,409 | $2,409 |
Learn more about WKU tuition and fees.
In the 2021-2022 academic year, 608 students earned a bachelor's degree in business, management & marketing from WKU. About 49% of these graduates were women and the other 51% were men.
The majority of bachelor's degree recipients in this major at WKU are white. In the most recent graduating class for which data is available, 83% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Western Kentucky University with a bachelor's in business, management & marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 16 |
| Black or African American | 31 |
| Hispanic or Latino | 22 |
| White | 506 |
| Non-Resident Aliens | 12 |
| Other Races | 21 |
If you’re one of the many students who want the flexibility of distance learning courses, you’ll be happy to hear that WKU offers online option in its business, management & marketing bachelor’s degree program. To see if the school offers distance learning options in other areas, visit the WKU Online Learning page.
Of the 179 business, management & marketing students who graduated with a master's degree in 2021-2022 from WKU, about 59% were men and 41% were women.
The majority of the students with this major are white. About 77% of 2022 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Western Kentucky University with a master's in business, management & marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 2 |
| Black or African American | 13 |
| Hispanic or Latino | 9 |
| White | 138 |
| Non-Resident Aliens | 5 |
| Other Races | 12 |
Of the 4 students who graduated with a Associate’s in business, management & marketing from WKU in 2022, 50% were men and 50% were women.
The following table and chart show the ethnic background for students who recently graduated from Western Kentucky University with a associate's in business, management & marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 1 |
| Hispanic or Latino | 1 |
| White | 2 |
| Non-Resident Aliens | 0 |
| Other Races | 0 |
Take a look at the following statistics related to the make-up of the business, management & marketing majors at Western Kentucky University.
Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.
More about our data sources and methodologies.