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Business, Management & Marketing at Western Michigan University

986 Bachelor's Degrees
137 Master's Degrees
#162 Overall Quality
We've gathered data and other essential information about the program, such as the ethnicity of students, how many students graduated in recent times, and more. Also, learn how WMU ranks among other schools offering degrees in business, management & marketing.

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Business, Management & Marketing Degrees Available at WMU

WMU Business, Management & Marketing Rankings

WMU was ranked #162 on College Factual's most recent list of the best schools for business, management & marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #4 in Michigan.

Ranking Type Rank
Best Business, Management & Marketing Bachelor’s Degree Schools 147
Best Business, Management & Marketing Master’s Degree Schools 151
Best Business, Management & Marketing Graduate Degree Schools 154
Best Business, Management & Marketing Schools 162

Popularity of Business, Management & Marketing at WMU

During the 2021-2022 academic year, Western Michigan University handed out 986 bachelor's degrees in business, management & marketing. This is an increase of 12% over the previous year when 877 degrees were handed out.

In 2022, 137 students received their master’s degree in business, management & marketing from WMU. This makes it the #362 most popular school for business, management & marketing master’s degree candidates in the country.

How Much Does a Bachelor’s in Business, Management & Marketing from WMU Cost?

$15,298 Average Tuition and Fees (In-State)
$24,294 Average Student Debt

WMU Undergraduate Tuition and Fees

In 2022-2023, the average part-time undergraduate tuition at WMU was $792 per credit hour for out-of-state students. The average for in-state students was $633 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.

In State Out of State
Tuition $15,198 $18,998
Fees $100 $100
Books and Supplies $1,128 $1,128
On Campus Room and Board $11,713 $11,713
On Campus Other Expenses $2,631 $2,631

Learn more about WMU tuition and fees.

WMU Business, Management & Marketing Bachelor’s Program Diversity

During the 2021-2022 academic year, 986 business, management & marketing majors earned their bachelor's degree from WMU. Of these graduates, 56% were men and 44% were women.

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The majority of bachelor's degree recipients in this major at WMU are white. In the most recent graduating class for which data is available, 59% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Western Michigan University with a bachelor's in business, management & marketing.

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Ethnic Background Number of Students
Asian 21
Black or African American 62
Hispanic or Latino 54
White 583
Non-Resident Aliens 226
Other Races 40

Does WMU Offer an Online Bachelor’s in Business, Management & Marketing?

WMU does not offer an online option for its business, management & marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the WMU Online Learning page.

WMU Business, Management & Marketing Master’s Program Diversity

During the 2021-2022 academic year, 139 students graduated with a master's degree in business, management & marketing from WMU. About 50% were men and 50% were women.

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The majority of master's degree recipients in this major at WMU are white. In the most recent graduating class for which data is available, 61% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Western Michigan University with a master's in business, management & marketing.

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Ethnic Background Number of Students
Asian 2
Black or African American 7
Hispanic or Latino 6
White 85
Non-Resident Aliens 37
Other Races 2

WMU Business, Management & Marketing Students

Take a look at the following statistics related to the make-up of the business, management & marketing majors at Western Michigan University.

Business, Management & Marketing Majors

Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

Major Annual Graduates
Business Administration & Management 331
Marketing 277
Accounting 203
Finance & Financial Management 194
Human Resource Management 62
Specialized Sales, Merchandising & Marketing 29
Management Sciences & Quantitative Methods 20
Entrepreneurial Studies 10
Management Information Systems 1

References

More about our data sources and methodologies.

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