College Factual  by our College Data Analytics Team
       Unbiased Factual Guarantee

Business, Management & Marketing at Western Michigan University

986 Bachelor's Degrees
137 Master's Degrees
#162 Overall Quality
We've gathered data and other essential information about the program, such as the ethnicity of students, how many students graduated in recent times, and more. Also, learn how WMU ranks among other schools offering degrees in business, management & marketing.

Go directly to any of the following sections:

Business, Management & Marketing Degrees Available at WMU

WMU Business, Management & Marketing Rankings

WMU was ranked #162 on College Factual's most recent list of the best schools for business, management & marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #4 in Michigan.

Ranking TypeRank
Best Business, Management & Marketing Bachelor’s Degree Schools147
Best Business, Management & Marketing Master’s Degree Schools151
Best Business, Management & Marketing Schools162

Popularity of Business, Management & Marketing at WMU

During the 2021-2022 academic year, Western Michigan University handed out 986 bachelor's degrees in business, management & marketing. This is an increase of 12% over the previous year when 877 degrees were handed out.

In 2022, 137 students received their master’s degree in business, management & marketing from WMU. This makes it the #362 most popular school for business, management & marketing master’s degree candidates in the country.

How Much Does a Bachelor’s in Business, Management & Marketing from WMU Cost?

$15,298 Average Tuition and Fees (In-State)
$24,294 Average Student Debt

WMU Undergraduate Tuition and Fees

During the 2022-2023 academic year, part-time undergraduate students at WMU paid an average of $792 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $633 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.

In StateOut of State
Tuition$15,198$18,998
Fees$100$100
Books and Supplies$1,128$1,128
On Campus Room and Board$11,713$11,713
On Campus Other Expenses$2,631$2,631

Learn more about WMU tuition and fees.

WMU Business, Management & Marketing Bachelor’s Program Diversity

During the 2021-2022 academic year, 986 business, management & marketing majors earned their bachelor's degree from WMU. Of these graduates, 56% were men and 44% were women.

undefined

The majority of bachelor's degree recipients in this major at WMU are white. In the most recent graduating class for which data is available, 59% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Western Michigan University with a bachelor's in business, management & marketing.

undefined
Ethnic BackgroundNumber of Students
Asian21
Black or African American62
Hispanic or Latino54
White583
Non-Resident Aliens226
Other Races40

Does WMU Offer an Online Bachelor’s in Business, Management & Marketing?

Online degrees for the WMU business, management & marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the WMU Online Learning page.

WMU Business, Management & Marketing Master’s Program Diversity

During the 2021-2022 academic year, 139 students graduated with a master's degree in business, management & marketing from WMU. About 50% were men and 50% were women.

undefined

The majority of master's degree recipients in this major at WMU are white. In the most recent graduating class for which data is available, 61% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Western Michigan University with a master's in business, management & marketing.

undefined
Ethnic BackgroundNumber of Students
Asian2
Black or African American7
Hispanic or Latino6
White85
Non-Resident Aliens37
Other Races2

WMU Business, Management & Marketing Students

Take a look at the following statistics related to the make-up of the business, management & marketing majors at Western Michigan University.

Business, Management & Marketing Majors

Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

MajorAnnual Graduates
Business Administration & Management331
Marketing277
Accounting203
Finance & Financial Management194
Human Resource Management62
Specialized Sales, Merchandising & Marketing29
Management Sciences & Quantitative Methods20
Entrepreneurial Studies10
Management Information Systems1

References

More about our data sources and methodologies.

Popular Reports

College Rankings
Best by Location
Degree Guides by Major
Graduate Programs

Compare Your School Options