Ranked #11 in popularity, marketing is one of the most sought-after bachelor's degree programs in the nation. This makes choosing the right school a hard decision.
College Factual looked at 57 colleges and universities when compiling its 2025 Best Marketing Bachelor's Degree Schools in the Plains States Region ranking. When you put them all together, these colleges and universities awarded 3,624 bachelor's degrees in marketing during the 2022-2023 academic year.
Choosing a Great Marketing School for Your Bachelor's Degree
Your choice of marketing for getting your bachelor's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. When choosing a school we recommend considering some of the following factors:
Quality Overall Is Important
The overall quality of a bachelor's degree school is important to ensure a quality education, not just how well they do in a particular major. To take this into account we consider a school's overall Best Colleges ranking which itself looks at a host of various factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.
Average Earnings
To determine the overall quality of a graduate school, one factor we look at is the average early-career salary of those receiving their bachelor's degree from the school. This is because one of the main reasons people pursue their bachelor's degree is to enable themselves to find better-paying positions.
Other Factors We Consider
The metrics below are just some of the other metrics that we use to determine our rankings.
Major Focus - How much a school focuses on marketing students vs. other majors.
Major Demand - The number of marketing students who choose to seek a bachelor's degree at the school.
Educational Resources - How many resources are allocated to students. These resources may include educational expenditures per student, number of students per instructor, and graduation rate among other things.
Student Debt - How easy is it for marketing to pay back their student loans after receiving their bachelor's degree.
Accreditation - Whether a school is regionally accredited and/or accredited by a recognized marketing related body.
Our full ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their bachelor's degree.
Since the program you select can have a significant impact on your future, we've developed a number of rankings, including this Best Marketing Bachelor's Degree Schools in the Plains States Region list, to help you choose the best school for you.
In addition to College Factual's rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you.
When you have some time, check it out - you may want to bookmark the link so you don't forget it.
Best Schools for Bachelor’s Students to Study Marketing in the Plains States Region
Explore the top ranked colleges and universities for marketing students seeking a a bachelor's degree. Only those schools that rank in the top 20% of all the schools we analyze get awarded with a place on this list.
11 Top Plains States Region Schools for a Bachelor's in Marketing
It is hard to beat Washington University in St Louis if you wish to pursue a bachelor's degree in marketing. WUSTL is a large private not-for-profit university located in the suburb of Saint Louis.
Those marketing students who get their bachelor's degree from Washington University in St Louis receive $23,537 more than the typical marketing student.
University of Minnesota - Twin Cities is one of the best schools in the United States for getting a bachelor's degree in marketing. UMN Twin Cities is a very large public university located in the large city of Minneapolis.
Those marketing students who get their bachelor's degree from University of Minnesota - Twin Cities make $12,327 more than the typical marketing graduate.
University of St Thomas Minnesota is one of the best schools in the country for getting a bachelor's degree in marketing. UST MN is a medium-sized private not-for-profit university located in the large city of Saint Paul.
Marketing bachelor's degree recipients from University of St Thomas Minnesota receive an earnings boost of approximately $3,281 above the typical earnings of marketing majors.
University of Iowa is one of the finest schools in the country for getting a bachelor's degree in marketing. Located in the city of Iowa City, Iowa is a public university with a fairly large student population.
Those marketing students who get their bachelor's degree from University of Iowa earn $5,613 more than the typical marketing graduate.
Located in the large city of Lincoln, UNL is a public university with a very large student population.
Marketing bachelor's degree recipients from University of Nebraska - Lincoln earn a boost of around $4,072 above the average earnings of marketing majors.
Located in the city of Duluth, UMN Duluth is a public university with a moderately-sized student population.
Bachelor's recipients from the marketing major at University of Minnesota - Duluth make $6,518 above the standard college graduate with the same degree shortly after graduation.
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Gain an in-depth understanding of today's constantly evolving social media world with this specialized online bachelor's from Southern New Hampshire University.
Here are some additional great schools for Marketing students in the Plains States Region that almost earned our Best Marketing Bachelor's Degree Schools in the Plains States Region award.
The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
Your choice of marketing for getting your bachelor's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. When choosing a school we recommend considering some of the following factors:
