2024 Best Business, Management & Marketing Bachelor's Degree Schools
Ranked #1 in popularity,
business, management & marketing is one of the most sought-after bachelor's degree programs in the nation. This means there are lots of options to choose from when you decide to get your degree.
In 2024, College Factual analyzed 1,261 schools in order to identify the top ones for its Best Business, Management & Marketing Bachelor's Degree Schools ranking. Combined, these schools handed out 416,988 bachelor's degrees in business, management & marketing to qualified students.
What's on this page: * Our Methodology
Choosing a Great Business, Management & Marketing School for Your Bachelor's Degree
Your choice of business, management & marketing for getting your bachelor's degree school matters. Important measures of a quality business, management & marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.
A Great Overall School
The overall quality of a bachelor's degree school is important to ensure a good education, not just how well they do in a particular major. To take this into account we consider a school's overall Best Colleges ranking which itself looks at a host of different factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.
Early-Career Earnings
One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.
Other Factors We Consider
The metrics below are just some of the other metrics that we use to determine our rankings.
- Major Focus - How much a school focuses on business, management & marketing students vs. other majors.
- Major Demand - How many other business, management & marketing students want to attend this school to pursue a bachelor's degree.
- Educational Resources - How many resources are allocated to students. These resources may include educational expenditures per student, number of students per instructor, and graduation rate among other things.
- Student Debt - How easy is it for business, management & marketing to pay back their student loans after receiving their bachelor's degree.
- Accreditation - Whether a school is regionally accredited and/or accredited by a recognized business, management & marketing related body.
Our complete ranking methodology documents in more detail how we consider these factors to identify the best schools for business, management & marketing students working on their bachelor's degree.
More Ways to Rank Business, Management & Marketing Schools
Since the program you select can have a significant impact on your future, we've developed a number of rankings, including this Best Business, Management & Marketing Bachelor's Degree Schools list, to help you choose the best school for you.
In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat.
Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.
Best Schools for Bachelor’s Students to Study Business, Management & Marketing in the United States
Learn about the top ranked colleges and universities for business, management & marketing students seeking a a bachelor's degree. Only those schools that rank in the top 15% of all the schools we analyze get awarded with a place on this list.
25 Top Schools for a Bachelor's in Business, Management & Marketing
Doctor's Degree
Highest Degree Type
866
Annual Graduates
Any student pursuing a degree in a bachelor's degree in business, management & marketing has to take a look at University of Pennsylvania. UPenn is a very large private not-for-profit university located in the city of Philadelphia.More information about a bachelor’s in business, management & marketing from University of Pennsylvania
Doctor's Degree
Highest Degree Type
31
Annual Graduates
It's difficult to beat Massachusetts Institute of Technology if you want to pursue a bachelor's degree in business, management & marketing. MIT is a large private not-for-profit school located in the medium-sized city of Cambridge.More information about a bachelor’s in business, management & marketing from Massachusetts Institute of Technology
Doctor's Degree
Highest Degree Type
1,264
Annual Graduates
University of Southern California is one of the best schools in the country for getting a bachelor's degree in business, management & marketing. Located in the large city of Los Angeles, USC is a private not-for-profit university with a fairly large student population.More information about a bachelor’s in business, management & marketing from University of Southern California
Doctor's Degree
Highest Degree Type
412
Annual Graduates
Washington University in St Louis is a great choice for individuals pursuing a bachelor's degree in business, management & marketing. WUSTL is a fairly large private not-for-profit university located in the large suburb of Saint Louis.More information about a bachelor’s in business, management & marketing from Washington University in St Louis
Doctor's Degree
Highest Degree Type
480
Annual Graduates
Located in the small city of Ithaca, Cornell is a private not-for-profit university with a very large student population.More information about a bachelor’s in business, management & marketing from Cornell University
Doctor's Degree
Highest Degree Type
143
Annual Graduates
Carnegie Mellon is a large private not-for-profit university located in the city of Pittsburgh.More information about a bachelor’s in business, management & marketing from Carnegie Mellon University
Doctor's Degree
Highest Degree Type
2,076
Annual Graduates
Located in the city of Bloomington, IU Bloomington is a public university with a fairly large student population.More information about a bachelor’s in business, management & marketing from Indiana University - Bloomington
Doctor's Degree
Highest Degree Type
658
Annual Graduates
Located in the midsize city of Ann Arbor, U-M is a public university with a fairly large student population.More information about a bachelor’s in business, management & marketing from University of Michigan - Ann Arbor
Doctor's Degree
Highest Degree Type
1,202
Annual Graduates
UIUC is a very large public university located in the small city of Champaign.More information about a bachelor’s in business, management & marketing from University of Illinois at Urbana-Champaign
Doctor's Degree
Highest Degree Type
1,628
Annual Graduates
UW - Madison is a very large public university located in the large city of Madison.More information about a bachelor’s in business, management & marketing from University of Wisconsin - Madison
Doctor's Degree
Highest Degree Type
367
Annual Graduates
Emory is a fairly large private not-for-profit university located in the large city of Atlanta.More information about a bachelor’s in business, management & marketing from Emory University
Master's Degree
Highest Degree Type
1,004
Annual Graduates
Located in the city of Boston, Northeastern is a private not-for-profit university with a fairly large student population.More information about a bachelor’s in business, management & marketing from Northeastern University
Doctor's Degree
Highest Degree Type
392
Annual Graduates
Located in the medium-sized city of Berkeley, UC Berkeley is a public university with a fairly large student population.More information about a bachelor’s in business, management & marketing from University of California - Berkeley
Doctor's Degree
Highest Degree Type
933
Annual Graduates
Located in the city of Waltham, Bentley is a private not-for-profit university with a medium-sized student population.More information about a bachelor’s in business, management & marketing from Bentley University
Doctor's Degree
Highest Degree Type
2,057
Annual Graduates
Texas A&M College Station is a very large public university located in the city of College Station.More information about a bachelor’s in business, management & marketing from Texas A&M University - College Station