2025 Best Marketing Bachelor's Degree Schools in Utah
If you pursue a bachelor's degree in
marketing, you won't be alone. The field of study is the #11 most popular program in the country. This means there are lots of options to choose from when you decide to get your degree.
For its 2025 ranking, College Factual looked at 9 schools in Utah to determine which ones were the best for marketing students pursuing a bachelor's degree. Combined, these schools handed out 1,194 bachelor's degrees in marketing to qualified students.
Jump to one of the following sections: * Our Methodology
Choosing a Great Marketing School for Your Bachelor's Degree
The marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.
A Great Overall School
A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.
Early-Career Earnings
One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.
Other Factors We Consider
In addition to the above, you should consider some of the following factors:
- Major Focus - How many resources a school devotes to marketing students as compared to other majors.
- Major Demand - How many other marketing students want to attend this school to pursue a bachelor's degree.
- Educational Resources - The amount of money and other resources allocated to students while they are pursuing their degree. These resources include such things as number of students per instructor and education expenditures per student.
- Student Debt - How much debt marketing students go into to obtain their bachelor's degree and how well they are able to pay back that debt.
- Accreditation - Whether a school is regionally accredited and/or accredited by a recognized marketing related body.
Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for marketing students working on their bachelor's degree.
More Ways to Rank Marketing Schools
Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing Bachelor's Degree Schools in Utah ranking, along with many other major-related rankings, to help you make that decision.
In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat.
Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.
Best Schools for Bachelor’s Students to Study Marketing in Utah
Below you'll see a list of the best colleges and universities for pursuing a bachelor's degree in marketing.
Top Utah Schools for a Bachelor's in Marketing
University of Utah is a great choice for individuals pursuing a bachelor's degree in marketing. U of U is a fairly large public university located in the city of Salt Lake City.
Bachelor's recipients from the marketing major at University of Utah earn $3,175 more than the typical graduate with the same degree when they enter the workforce.
More information about a bachelor’s in marketing from University of Utah
Any student who is interested in a bachelor's degree in marketing has to check out Western Governors University. WGU is a fairly large private not-for-profit university located in the large suburb of Salt Lake City.
Bachelor's graduates who receive their degree from the marketing program earn about $52,877 in the first couple years of their career.
More information about a bachelor’s in marketing from Western Governors University
Utah Valley University is one of the finest schools in the country for getting a bachelor's degree in marketing. Located in the city of Orem, UVU is a public university with a very large student population.
After graduation, marketing bachelor's recipients usually earn about $54,173 in the first five years of their career.
More information about a bachelor’s in marketing from Utah Valley University
Brigham Young University - Provo is a great option for individuals pursuing a bachelor's degree in marketing. BYU is a fairly large private not-for-profit university located in the medium-sized city of Provo.
Bachelor's recipients from the marketing major at Brigham Young University - Provo get $11,420 above the typical college grad in this field when they enter the workforce.
More information about a bachelor’s in marketing from Brigham Young University - Provo
Located in the small city of Logan, USU is a public university with a fairly large student population.
Soon after graduation, marketing bachelor's recipients typically earn an average of $54,562 in their early careers.
More information about a bachelor’s in marketing from Utah State University