College Factual  by our College Data Analytics Team
       Unbiased Factual Guarantee

2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region

79 Ranked Colleges
5,660 Degrees Awarded
$40,672 Avg Salary
Schools for a Bachelor's Highly Focused on Marketing Major in the Southwest Region

It’s not easy to decide which college to attend when there so many options available for students. College Factual has developed its “Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region” ranking as one item you can use to help make this decision.

In 2021-2022, 52,078 people earned their degree in marketing, making the major the 17th most popular in the United States. In , marketing graduates who were awarded their degree in , earned an average of $42,967 and had an average of $24,010 in loans still to pay off.

Across the Southwest region, there were 6,762 marketing graduates with average earnings and debt of $43,316 and $22,644 respectively. At the bachelor’s degree level specifically, there were 5,660 marketing graduates with average earnings and debt of $40,130 and $22,381 respectively.

This year’s “Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region” ranking looked at 79 colleges that offer degrees in a bachelor’s in marketing. That schools that top this list have a program in marketing in which the largest percentage of students at the school are enrolled.

Check out our ranking methodology for more information.

One Size Does Not Fit All

Rankings by Degree Other Award Levels
Rankings by Location Check Out Other Locales
More Marketing Rankings Other Ranking Categories

The marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region”.

In addition to College Factual’s rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you. We encourage you to try it out and pit your favorite colleges and universities head to head! If you don’t have time right now, you can bookmark it for later.

Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region

The colleges and universities below are the best for southwest region bachelor’s degree marketing students.

Top 25 Most Focused Bachelor’s Degree Colleges for Marketing in the Southwest Region

1

You’ll be in good company if you decide to attend Oklahoma State University - Main Campus. It ranked #1 on our 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. This large school is located in Stillwater, Oklahoma, and it awarded 334 bachelors’s marketing degrees in 2021-2022.

The low undergrad student loan default rate of 1.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at Oklahoma State University - Main Campus

2

You’ll join some of the best and brightest minds around if you attend Saint Edward’s University. The school came in at #2 for the Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region. St. Edward’s University is a private not-for-profit institution located in Austin, Texas. The school has a small population, and it awarded 35 bachelors’s degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 1.6%, which is much lower than the national rate of 10.1%.

Full St. Edward’s University Marketing Report

3

You’ll be in good company if you decide to attend Texas Christian University. It ranked #3 on our 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. Texas Christian University is a private not-for-profit institution located in Fort Worth, Texas. The school has a fairly large population, and it awarded 137 bachelors’s degrees in 2021-2022.

The school has an excellent freshman retention rate of 91%, which means students like the school well enough to return for a second year. The low undergrad student loan default rate of 1.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at TCU

4

You’ll be in good company if you decide to attend Southwestern Adventist University. It ranked #4 on our 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. Located in Keene, Texas, this small private not-for-profit school handed out 4 diplomas to qualified bachelors’s marketing students in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 3.7%, which is much lower than the national rate of 10.1%.

Full Southwestern Adventist University Marketing Report

5
Texas State crest
Texas State University
San Marcos, Texas

You’ll be in good company if you decide to attend Texas State University. It ranked #5 on our 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. Texas State is located in San Marcos, Texas and, has a large student population. In 2021-2022, this school awarded 295 bachelors’s marketing degrees to qualified students.

The school has an impressive undergrad student loan default rate. It’s only 2.0%, which is much lower than the national rate of 10.1%.

Read more about Marketing at Texas State

6

University of St. Thomas did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #6. UST is a small private not-for-profit school situated in Houston, Texas. It awarded 13 bachelors’s marketing degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 0.1%, which is much lower than the national rate of 10.1%.

Read more about Marketing at UST

7
St. Mary's crest
St. Mary's University
San Antonio, Texas

St. Mary’s University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #7. Located in San Antonio, Texas, this small private not-for-profit school awarded 24 diplomas to qualified bachelors’s marketing students in 2021-2022.

The undergrad student loan default rate at the school is 1.9%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing at St. Mary’s University

8

Oral Roberts University ranked #8 on this year’s Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. ORU is located in Tulsa, Oklahoma and, has a medium-sized student population. In 2021-2022, this school awarded 16 bachelors’s marketing degrees to qualified students.

With a freshman retention rate of 85%, the school does an excellent job of retaining its undergraduate students. The low undergrad student loan default rate of 1.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Full ORU Marketing Report

9

University of Oklahoma Norman Campus came in at #9 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking. University of Oklahoma is a large school located in Norman, Oklahoma that handed out 244 bachelors’s marketing degrees in 2021-2022.

Students who start out at the school are likely to stick around. The freshman retention rate is 89%. The low undergrad student loan default rate of 1.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at University of Oklahoma Norman Campus

10
Trinity U crest
Trinity University
San Antonio, Texas

Trinity University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #10. Trinity U is a private not-for-profit institution located in San Antonio, Texas. The school has a small population, and it awarded 30 bachelors’s degrees in 2021-2022.

Since the school has a undergrad student-to-faculty ratio of 9 to 1, those pursuing a degree will have more opportunities to interact with their professors. Students who start out at the school are likely to stick around. The freshman retention rate is 92%. The school has an impressive undergrad student loan default rate. It’s only 1.1%, which is much lower than the national rate of 10.1%.

Read more about Marketing at Trinity University

11

Baylor University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #11. Located in Waco, Texas, this large private not-for-profit school awarded 188 degrees to qualified bachelors’s marketing students in 2021-2022.

Students who start out at the school are likely to stick around. The freshman retention rate is 88%. The school has an impressive undergrad student loan default rate. It’s only 1.1%, which is much lower than the national rate of 10.1%.

Read full report on Marketing at Baylor University

12
Texas Tech crest
Texas Tech University
Lubbock, Texas

With a ranking of #12, Texas Tech University did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. Located in Lubbock, Texas, this large public school handed out 339 diplomas to qualified bachelors’s marketing students in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 1.4%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 85%, the school does an excellent job of retaining its undergraduate students.

Read more about Marketing at Texas Tech

13

Oklahoma Christian University came in at #13 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking. Located in Edmond, Oklahoma, this small private not-for-profit school handed out 14 diplomas to qualified bachelors’s marketing students in 2021-2022.

The low undergrad student loan default rate of 0.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing at Oklahoma Christian University

14

With a ranking of #14, New Mexico State University - Main Campus did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. NMSU Main Campus is located in Las Cruces, New Mexico and, has a fairly large student population. In 2021-2022, this school awarded 72 bachelors’s marketing degrees to qualified students.

The school has an impressive undergrad student loan default rate. It’s only 3.9%, which is much lower than the national rate of 10.1%.

Read more about Marketing at New Mexico State University - Main Campus

15

The University of Texas at San Antonio did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #15. UTSA is located in San Antonio, Texas and, has a large student population. In 2021-2022, this school awarded 260 bachelors’s marketing degrees to qualified students.

The school has an impressive undergrad student loan default rate. It’s only 1.4%, which is much lower than the national rate of 10.1%.

Full UTSA Marketing Report

16

Prairie View A & M University landed the #16 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking. Prairie View A & M University is a public institution located in Prairie View, Texas. The school has a medium-sized population, and it awarded 38 bachelors’s degrees in 2021-2022.

The low undergrad student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at Prairie View A & M University

17

Stephen F Austin State University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #17. SFASU is located in Nacogdoches, Texas and, has a fairly large student population. In 2021-2022, this school awarded 67 bachelors’s marketing degrees to qualified students.

The low undergrad student loan default rate of 2.1% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at Stephen F Austin State University

18

With a ranking of #18, Texas A&M University - San Antonio did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. Texas A&M University - San Antonio is a public institution located in San Antonio, Texas. The school has a medium-sized population, and it awarded 44 bachelors’s degrees in 2021-2022.

The undergrad student loan default rate at the school is 2.0%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing at Texas A&M San Antonio

19

Oklahoma Baptist University came in at #19 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking. Oklahoma Baptist University is a small school located in Shawnee, Oklahoma that handed out 9 bachelors’s marketing degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 0.7%, which is much lower than the national rate of 10.1%.

Read more about Marketing at OBU

20

Texas A&M University - Corpus Christi did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #20. Corpus Christi, Texas is the setting for this fairly large institution of higher learning. The public school handed out bachelors’s marketing degrees to 74 students in 2021-2022.

The undergrad student loan default rate at the school is 1.8%, which is quite low when compared to the national default rate of 10.1%.

Full Texas A&M Corpus Christi Marketing Report

21

University of North Texas landed the #21 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking. This large school is located in Denton, Texas, and it awarded 216 bachelors’s marketing degrees in 2021-2022.

The low undergrad student loan default rate of 1.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing at University of North Texas

22

Dallas Baptist University landed the #22 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking. DBU is a private not-for-profit institution located in Dallas, Texas. The school has a small population, and it awarded 27 bachelors’s degrees in 2021-2022.

Read more about Marketing at DBU

23
UH crest
University of Houston
Houston, Texas

With a ranking of #23, University of Houston did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region list. Houston, Texas is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing degrees to 274 students in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 0.5%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.

Read more about Marketing at UH

24
OKWU or OWU crest
Oklahoma Wesleyan University
Bartlesville, Oklahoma

Oklahoma Wesleyan University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #24. Oklahoma Wesleyan University is located in Bartlesville, Oklahoma and, has a small student population. In 2021-2022, this school awarded 6 bachelors’s marketing degrees to qualified students.

The low undergrad student loan default rate of 1.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at OKWU or OWU

25

Houston Baptist University landed the #25 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major in the Southwest Region ranking. HBU is located in Houston, Texas and, has a small student population. In 2021-2022, this school awarded 13 bachelors’s marketing degrees to qualified students.

The undergrad student loan default rate at the school is 1.0%, which is quite low when compared to the national default rate of 10.1%.

Full HBU Marketing Report

Notes and References

References

Read more about our data sources and methodologies

Footnotes

Credits

Popular Reports

College Rankings
Best by Location
Degree Guides by Major
Graduate Programs

Compare Your School Options