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2023 Most Focused Colleges for Marketing in the Southwest Region

95 Ranked Colleges
$28,800 Avg Cost*
Schools Highly Focused on Marketing Major in the Southwest Region

With all of the options students have for higher education today, it can be tough to choose which direction to take. One of our goals at College Factual is to give you as much information as we can - such as our “Schools Highly Focused on Marketing Major in the Southwest Region” ranking - to help you make that decision.

In 2021-2022, 52,078 people earned their degree in marketing, making the major the 17th most popular in the United States. In , marketing graduates who were awarded their degree in , earned an average of $42,967 and had an average of $24,010 in loans still to pay off.

Across the Southwest region, there were 6,762 marketing graduates with average earnings and debt of $43,316 and $22,644 respectively.

For this year’s “Schools Highly Focused on Marketing Major in the Southwest Region” ranking, we looked at 95 colleges that offer a degree in marketing. That schools that top this list have a program in marketing in which the largest percentage of students at the school are enrolled.

For more information, check out our ranking methodology.

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Since picking the right college can be one of the most important decisions of your life, we’ve developed the “Schools Highly Focused on Marketing Major in the Southwest Region” ranking, along with many other major-related rankings, to help you make that decision.

To further help you make the college decision, we’ve developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you. Go ahead and give it a try, or bookmark the link so you can check it out later.

Schools Highly Focused on Marketing Major in the Southwest Region

The colleges and universities below are the best for southwest region marketing students.

Top 25 Most Focused Colleges for Marketing in the Southwest Region

1

Out of the 95 schools in the Schools Highly Focused on Marketing Major in the Southwest Region that were part of this year’s ranking, Oklahoma State University - Main Campus landed the #1 spot on the list. This large school is located in Stillwater, Oklahoma, and it awarded 336 ’s marketing degrees in 2021-2022.

The undergrad student loan default rate at the school is 1.2%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing at OSU

2

You’ll be in good company if you decide to attend Saint Edward’s University. It ranked #2 on our 2023 Schools Highly Focused on Marketing Major in the Southwest Region list. St. Edward’s University is a small school located in Austin, Texas that handed out 35 ’s marketing degrees in 2021-2022.

The undergrad student loan default rate at the school is 1.6%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing at Saint Edward’s University

3

You’ll join some of the best and brightest minds around if you attend Texas Christian University. The school came in at #3 for the Schools Highly Focused on Marketing Major in the Southwest Region. Located in Fort Worth, Texas, this fairly large private not-for-profit school handed out 137 degrees to qualified ’s marketing students in 2021-2022.

With a freshman retention rate of 91%, the school does an excellent job of retaining its undergraduate students. The school has an impressive undergrad student loan default rate. It’s only 1.5%, which is much lower than the national rate of 10.1%.

Full TCU Marketing Report

4

You’ll join some of the best and brightest minds around if you attend Dallas Baptist University. The school came in at #4 for the Schools Highly Focused on Marketing Major in the Southwest Region. DBU is located in Dallas, Texas and, has a small student population. In 2021-2022, this school awarded 27 ’s marketing degrees to qualified students.

Read more about Marketing at DBU

5

Out of the 95 schools in the Schools Highly Focused on Marketing Major in the Southwest Region that were part of this year’s ranking, Oklahoma Christian University landed the #5 spot on the list. OC is a small school located in Edmond, Oklahoma that handed out 21 ’s marketing degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 0.7%, which is much lower than the national rate of 10.1%.

Read full report on Marketing at OC

6

Southwestern Adventist University landed the #6 spot on the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking. Southwestern Adventist University is a small private not-for-profit school situated in Keene, Texas. It awarded 4 ’s marketing degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 3.7%, which is much lower than the national rate of 10.1%.

Read full report on Marketing at Southwestern Adventist University

7
Texas State crest
Texas State University
San Marcos, Texas

Texas State University did quite well in the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #7. Texas State is a large public school situated in San Marcos, Texas. It awarded 323 ’s marketing degrees in 2021-2022.

The undergrad student loan default rate at the school is 2.0%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing at Texas State University

8

With a ranking of #8, University of St. Thomas did quite well on the 2023 Schools Highly Focused on Marketing Major in the Southwest Region list. Houston, Texas is the setting for this small institution of higher learning. The private not-for-profit school handed out ’s marketing degrees to 13 students in 2021-2022.

The low undergrad student loan default rate of 0.1% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing at UST

9
St. Mary's crest
St. Mary's University
San Antonio, Texas

St. Mary’s University came in at #9 in this year’s edition of the Schools Highly Focused on Marketing Major in the Southwest Region ranking. St. Mary’s is a small private not-for-profit school situated in San Antonio, Texas. It awarded 24 ’s marketing degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 1.9%, which is much lower than the national rate of 10.1%.

Full St. Mary’s Marketing Report

10

Oral Roberts University did quite well in the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #10. This medium-sized school is located in Tulsa, Oklahoma, and it awarded 16 ’s marketing degrees in 2021-2022.

The low undergrad student loan default rate of 1.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 85%, the school does an excellent job of retaining its undergraduate students.

Full Oral Roberts University Marketing Report

11

University of Oklahoma Norman Campus landed the #11 spot on the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking. University of Oklahoma Norman Campus is a public institution located in Norman, Oklahoma. The school has a large population, and it awarded 244 ’s degrees in 2021-2022.

Students who start out at the school are likely to stick around. The freshman retention rate is 89%. The undergrad student loan default rate at the school is 1.2%, which is quite low when compared to the national default rate of 10.1%.

Full University of Oklahoma Marketing Report

12
Trinity U crest
Trinity University
San Antonio, Texas

With a ranking of #12, Trinity University did quite well on the 2023 Schools Highly Focused on Marketing Major in the Southwest Region list. Trinity University is a small school located in San Antonio, Texas that handed out 30 ’s marketing degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 1.1%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 92%, the school does an excellent job of retaining its undergraduate students. The undergraduate student-to-faculty ratio of 9 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one.

Full Trinity University Marketing Report

13

Baylor University ranked #13 on this year’s Schools Highly Focused on Marketing Major in the Southwest Region list. Baylor University is a large school located in Waco, Texas that handed out 193 ’s marketing degrees in 2021-2022.

The undergrad student loan default rate at the school is 1.1%, which is quite low when compared to the national default rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 88%.

Read more about Marketing at Baylor University

14
Texas Tech crest
Texas Tech University
Lubbock, Texas

Texas Tech University came in at #14 in this year’s edition of the Schools Highly Focused on Marketing Major in the Southwest Region ranking. Texas Tech is a large school located in Lubbock, Texas that handed out 404 ’s marketing degrees in 2021-2022.

The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 1.4%, which is much lower than the national rate of 10.1%.

Read more about Marketing at Texas Tech University

15

New Mexico State University - Main Campus ranked #15 on this year’s Schools Highly Focused on Marketing Major in the Southwest Region list. New Mexico State University - Main Campus is a fairly large school located in Las Cruces, New Mexico that handed out 72 ’s marketing degrees in 2021-2022.

The undergrad student loan default rate at the school is 3.9%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing at New Mexico State University - Main Campus

16

The University of Texas at San Antonio did quite well in the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #16. UTSA is a large public school situated in San Antonio, Texas. It awarded 263 ’s marketing degrees in 2021-2022.

The low undergrad student loan default rate of 1.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at The University of Texas at San Antonio

17
UH crest
University of Houston
Houston, Texas

University of Houston landed the #17 spot on the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking. Located in Houston, Texas, this large public school handed out 311 diplomas to qualified ’s marketing students in 2021-2022.

The low undergrad student loan default rate of 0.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.

Full UH Marketing Report

18

Prairie View A & M University ranked #18 on this year’s Schools Highly Focused on Marketing Major in the Southwest Region list. PVAMU is a medium-sized public school situated in Prairie View, Texas. It awarded 38 ’s marketing degrees in 2021-2022.

The undergrad student loan default rate at the school is 2.2%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing at Prairie View A & M University

19

The University of Texas at Dallas did quite well in the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #19. The University of Texas at Dallas is a large public school situated in Richardson, Texas. It awarded 161 ’s marketing degrees in 2021-2022.

With a freshman retention rate of 88%, the school does an excellent job of retaining its undergraduate students. The low undergrad student loan default rate of 1.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at UT Dallas

20

With a ranking of #20, Stephen F Austin State University did quite well on the 2023 Schools Highly Focused on Marketing Major in the Southwest Region list. This fairly large school is located in Nacogdoches, Texas, and it awarded 67 ’s marketing degrees in 2021-2022.

The undergrad student loan default rate at the school is 2.1%, which is quite low when compared to the national default rate of 10.1%.

Full Stephen F Austin State University Marketing Report

21

Texas A&M University - San Antonio did quite well in the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #21. San Antonio, Texas is the setting for this medium-sized institution of higher learning. The public school handed out ’s marketing degrees to 44 students in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 2.0%, which is much lower than the national rate of 10.1%.

Read more about Marketing at Texas A&M San Antonio

22

Oklahoma Baptist University came in at #22 in this year’s edition of the Schools Highly Focused on Marketing Major in the Southwest Region ranking. OBU is a small private not-for-profit school situated in Shawnee, Oklahoma. It awarded 9 ’s marketing degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 0.7%, which is much lower than the national rate of 10.1%.

Read more about Marketing at OBU

23

Texas A&M University - Corpus Christi did quite well in the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #23. Texas A&M University - Corpus Christi is a fairly large public school situated in Corpus Christi, Texas. It awarded 74 ’s marketing degrees in 2021-2022.

The undergrad student loan default rate at the school is 1.8%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing at Texas A&M Corpus Christi

24

University of North Texas came in at #24 in this year’s edition of the Schools Highly Focused on Marketing Major in the Southwest Region ranking. UNT is a public institution located in Denton, Texas. The school has a large population, and it awarded 216 ’s degrees in 2021-2022.

The undergrad student loan default rate at the school is 1.8%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing at UNT

25
OKWU or OWU crest
Oklahoma Wesleyan University
Bartlesville, Oklahoma

Oklahoma Wesleyan University did quite well in the 2023 Schools Highly Focused on Marketing Major in the Southwest Region ranking, coming in at #25. OKWU or OWU is a small private not-for-profit school situated in Bartlesville, Oklahoma. It awarded 6 ’s marketing degrees in 2021-2022.

The school has an impressive undergrad student loan default rate. It’s only 1.8%, which is much lower than the national rate of 10.1%.

Read full report on Marketing at Oklahoma Wesleyan University

Notes and References

References

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