2025 Best Business, Management & Marketing Bachelor's Degree Schools in California
Ranked #1 in popularity,
business, management & marketing is one of the most sought-after bachelor's degree programs in the nation. This means there are lots of options to choose from when you decide to get your degree.
College Factual reviewed 68 schools in California to determine which ones were the best for bachelor's degree seekers in the field of business, management & marketing. Combined, these schools handed out 35,525 bachelor's degrees in business, management & marketing to qualified students.
Jump to one of the following sections: * Our Methodology
Choosing a Great Business, Management & Marketing School for Your Bachelor's Degree
The business, management & marketing bachelor's degree program you select can have a big impact on your future. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. To make it into this list, a school must excel in the following areas.
A Great Overall School
A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.
Early-Career Earnings
One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.
Other Factors We Consider
In addition to the above, you should consider some of the following factors:
- Major Focus - How many resources a school devotes to business, management & marketing students as compared to other majors.
- Major Demand - The number of business, management & marketing students who choose to seek a bachelor's degree at the school.
- Educational Resources - The amount of money and other resources allocated to students while they are pursuing their degree. These resources include such things as number of students per instructor and education expenditures per student.
- Student Debt - How much debt business, management & marketing students go into to obtain their bachelor's degree and how well they are able to pay back that debt.
- Accreditation - Whether a school is regionally accredited and/or accredited by a recognized business, management & marketing related body.
Our full ranking methodology documents in more detail how we consider these factors to identify the best colleges for business, management & marketing students working on their bachelor's degree.
One Size Does Not Fit All
The business, management & marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we've developed a number of major-specific rankings, including this list of the Best Business, Management & Marketing Bachelor's Degree Schools in California.
In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat.
Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.
Best Schools for Bachelor’s Students to Study Business, Management & Marketing in California
Learn about the top ranked colleges and universities for business, management & marketing students seeking a a bachelor's degree. Only those schools that rank in the top 20% of all the schools we analyze get awarded with a place on this list.
13 Top California Schools for a Bachelor's in Business, Management & Marketing
Doctor's Degree
Highest Degree Type
1,221
Annual Graduates
University of Southern California is a wonderful decision for students pursuing a bachelor's degree in business, management & marketing. USC is a fairly large private not-for-profit university located in the large city of Los Angeles.More information about a bachelor’s in business, management & marketing from University of Southern California
Doctor's Degree
Highest Degree Type
428
Annual Graduates
University of California - Berkeley is a wonderful option for students pursuing a bachelor's degree in business, management & marketing. UC Berkeley is a fairly large public university located in the medium-sized city of Berkeley.More information about a bachelor’s in business, management & marketing from University of California - Berkeley
Master's Degree
Highest Degree Type
441
Annual Graduates
Santa Clara University is a great option for individuals interested in a bachelor's degree in business, management & marketing. Located in the city of Santa Clara, SCU is a private not-for-profit university with a medium-sized student population.More information about a bachelor’s in business, management & marketing from Santa Clara University
Doctor's Degree
Highest Degree Type
42
Annual Graduates
University of California - Los Angeles is one of the finest schools in the United States for getting a bachelor's degree in business, management & marketing. Located in the city of Los Angeles, UCLA is a public university with a fairly large student population.More information about a bachelor’s in business, management & marketing from University of California - Los Angeles
Doctor's Degree
Highest Degree Type
132
Annual Graduates
SMC is a small private not-for-profit college located in the large suburb of Moraga.More information about a bachelor’s in business, management & marketing from Saint Mary’s College of California