2025 Best Business, Management & Marketing Bachelor's Degree Schools in Alabama
Ranked #1 in popularity,
business, management & marketing is one of the most sought-after bachelor's degree programs in the nation. This means there are lots of options to choose from when you decide to get your degree.
In 2025, College Factual analyzed 20 schools in order to identify the top ones for its Best Business, Management & Marketing Bachelor's Degree Schools in Alabama ranking. When you put them all together, these colleges and universities awarded 7,872 bachelor's degrees in business, management & marketing during the 2022-2023 academic year.
Jump to one of the following sections: * Our Methodology
Choosing a Great Business, Management & Marketing School for Your Bachelor's Degree
The business, management & marketing bachelor's degree program you select can have a big impact on your future. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. To make it into this list, a school must excel in the following areas.
A Great Overall School
A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.
Early-Career Earnings
One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.
Other Factors We Consider
In addition to the above, you should consider some of the following factors:
- Major Focus - How many resources a school devotes to business, management & marketing students as compared to other majors.
- Major Demand - The number of business, management & marketing students who choose to seek a bachelor's degree at the school.
- Educational Resources - The amount of money and other resources allocated to students while they are pursuing their degree. These resources include such things as number of students per instructor and education expenditures per student.
- Student Debt - How much debt business, management & marketing students go into to obtain their bachelor's degree and how well they are able to pay back that debt.
- Accreditation - Whether a school is regionally accredited and/or accredited by a recognized business, management & marketing related body.
Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for business, management & marketing students working on their bachelor's degree.
One Size Does Not Fit All
Since the program you select can have a significant impact on your future, we've developed a number of rankings, including this Best Business, Management & Marketing Bachelor's Degree Schools in Alabama list, to help you choose the best school for you.
In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat.
Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.
Best Schools for Bachelor’s Students to Study Business, Management & Marketing in Alabama
Learn about the top ranked colleges and universities for business, management & marketing students seeking a a bachelor's degree.
10 Top Alabama Schools for a Bachelor's in Business, Management & Marketing
Doctor's Degree
Highest Degree Type
2,147
Annual Graduates
It is hard to beat The University of Alabama if you wish to pursue a bachelor's degree in business, management & marketing. UA is a fairly large public university located in the midsize city of Tuscaloosa.More information about a bachelor’s in business, management & marketing from The University of Alabama
Doctor's Degree
Highest Degree Type
1,455
Annual Graduates
Every student who is interested in a bachelor's degree in business, management & marketing has to take a look at Auburn University. Auburn is a very large public university located in the small city of Auburn.More information about a bachelor’s in business, management & marketing from Auburn University
Doctor's Degree
Highest Degree Type
690
Annual Graduates
Every student pursuing a degree in a bachelor's degree in business, management & marketing has to check out Columbia Southern University. Located in the fringe town of Orange Beach, Columbia Southern University is a private for-profit university with a fairly large student population.More information about a bachelor’s in business, management & marketing from Columbia Southern University
Master's Degree
Highest Degree Type
577
Annual Graduates
Every student pursuing a degree in a bachelor's degree in business, management & marketing has to take a look at University of Alabama at Birmingham. Located in the medium-sized city of Birmingham, UAB is a public university with a very large student population.More information about a bachelor’s in business, management & marketing from University of Alabama at Birmingham
Master's Degree
Highest Degree Type
235
Annual Graduates
Athens State University is a small public university located in the fringe town of Athens.More information about a bachelor’s in business, management & marketing from Athens State University