If you plan on getting your bachelor's degree in general sales & marketing, you won't be alone since the degree program is ranked #107 in the country in terms of popularity. As a result, there are many college that offer the degree, making your choice of school a hard one.
College Factual looked at 4 colleges and universities when compiling its 2025 Best General Sales & Marketing Bachelor's Degree Schools in the Middle Atlantic Region ranking. Combined, these schools handed out 819 bachelor's degrees in general sales & marketing to qualified students.
Choosing a Great General Sales & Marketing School for Your Bachelor's Degree
The sales & marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality sales & marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.
A Great Overall School
A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.
Early-Career Earnings
One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.
Other Factors We Consider
In addition to the above, you should consider some of the following factors:
Major Focus - How many resources a school devotes to general sales & marketing students as compared to other majors.
Major Demand - How many other general sales & marketing students want to attend this school to pursue a bachelor's degree.
Educational Resources - The amount of money and other resources allocated to students while they are pursuing their degree. These resources include such things as number of students per instructor and education expenditures per student.
Student Debt - How much debt general sales & marketing students go into to obtain their bachelor's degree and how well they are able to pay back that debt.
Accreditation - Whether a school is regionally accredited and/or accredited by a recognized general sales & marketing related body.
Our complete ranking methodology documents in more detail how we consider these factors to identify the best schools for general sales & marketing students working on their bachelor's degree.
When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best General Sales & Marketing Bachelor's Degree Schools in the Middle Atlantic Region list to help you make the college decision.
In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat.
Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.
Best Schools for Bachelor’s Students to Study General Sales & Marketing in the Middle Atlantic Region
The following list ranks the best colleges and universities for pursuing a bachelor's degree in general sales & marketing.
Top Middle Atlantic Region Schools for a Bachelor's in Sales & Marketing
Baruch College is one of the best schools in the United States for getting a bachelor's degree in general sales & marketing. Located in the city of New York, Baruch is a public college with a large student population.
Students who graduate with their bachelor's from the sales & marketing program state that they receive average early career earnings of $41,897.
Rochester Institute of Technology is one of the best schools in the United States for getting a bachelor's degree in general sales & marketing. RIT is a large private not-for-profit school located in the suburb of Rochester.
Bachelor's recipients from the general sales & marketing degree program at Rochester Institute of Technology earn $2,025 above the typical graduate in this field when they enter the workforce.
The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).