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2025 Best General Sales & Marketing Bachelor's Degree Schools in the Great Lakes Region

6 Colleges in the Great Lakes Region
452 Bachelor's Degrees
$56,374 Avg Early-Career Salary
If you plan on getting your bachelor's degree in general sales & marketing, you won't be alone since the degree program is ranked #107 in the country in terms of popularity. As a result, there are many college that offer the degree, making your choice of school a hard one.

For its 2025 ranking, College Factual looked at 6 schools in the Great Lakes Region to determine which ones were the best for general sales & marketing students pursuing a bachelor's degree. When you put them all together, these colleges and universities awarded 452 bachelor's degrees in general sales & marketing during the 2022-2023 academic year.

Jump to one of the following sections: * Our Methodology

Choosing a Great General Sales & Marketing School for Your Bachelor's Degree

Best General Sales & Marketing Bachelor's Degree Schools in the Great Lakes Region The sales & marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality sales & marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.

A Great Overall School

A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.

Early-Career Earnings

One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.

Other Factors We Consider

In addition to the above, you should consider some of the following factors:

Our full ranking methodology documents in more detail how we consider these factors to identify the best colleges for general sales & marketing students working on their bachelor's degree.

One Size Does Not Fit All

Rankings by Location Check Out Other Locales
More Sales & Marketing Rankings Other Ranking Categories

When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best General Sales & Marketing Bachelor's Degree Schools in the Great Lakes Region list to help you make the college decision.

In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.

Best Schools for Bachelor’s Students to Study General Sales & Marketing in the Great Lakes Region

The following list ranks the best colleges and universities for pursuing a bachelor's degree in general sales & marketing.

Top Great Lakes Region Schools for a Bachelor's in Sales & Marketing

1

University of Wisconsin - Madison is a great option for individuals interested in a bachelor's degree in general sales & marketing. Located in the large city of Madison, UW - Madison is a public university with a fairly large student population.

Bachelor's students who receive their degree from the sales & marketing program earn around $57,760 for their early career.

More information about a bachelor’s in general sales & marketing from University of Wisconsin - Madison

2
94 Annual Graduates
$62,580 Median Starting Salary
$35,056 Median Student Debt

Purdue University - Main Campus is one of the finest schools in the United States for getting a bachelor's degree in general sales & marketing. Purdue is a very large public university located in the city of West Lafayette.

General Sales & Marketing bachelor's degree recipients from Purdue University - Main Campus get an earnings boost of about $6,206 above the typical income of general sales & marketing graduates.

More information about a bachelor’s in general sales & marketing from Purdue University - Main Campus

3

It's hard to beat Ball State University if you want to pursue a bachelor's degree in general sales & marketing. Ball State is a fairly large public university located in the small city of Muncie.

Bachelor's recipients from the general sales & marketing major at Ball State University earn $8,810 above the average college grad in this field shortly after graduation.

More information about a bachelor’s in general sales & marketing from Ball State University

4

University of Akron Main Campus is one of the finest schools in the United States for getting a bachelor's degree in general sales & marketing. University of Akron Main Campus is a fairly large public university located in the midsize city of Akron.

Bachelor's graduates who receive their degree from the sales & marketing program earn around $49,605 in their early career salary.

More information about a bachelor’s in general sales & marketing from University of Akron Main Campus

5

BGSU is a fairly large public university located in the town of Bowling Green.

Bachelor's recipients from the general sales & marketing program at Bowling Green State University - Main Campus get $2,399 above the standard college grad with the same degree shortly after graduation.

More information about a bachelor’s in general sales & marketing from Bowling Green State University - Main Campus

6

UW - Stout is a medium-sized public university located in the town of Menomonie.

Students who graduate with their bachelor's from the sales & marketing program report average early career wages of $46,501.

More information about a bachelor’s in general sales & marketing from University of Wisconsin - Stout

Best General Sales & Marketing Colleges by State

Explore the best general sales & marketing schools for a specific state in the Great Lakes Region .

State Colleges Degrees Awarded
Michigan 261 0
Ohio 252 102
Illinois 241 3
Indiana 235 173
Wisconsin 213 184

View All Rankings >

General Sales & Marketing is one of 21 different types of Business, Management & Marketing programs to choose from.

Sales & Marketing Focus Areas

Major Annual Graduates
Retailing and Retail Operations 232
Professional Sales 138
General Sales, Distribution, and Marketing Operations 80
Other General Merchandising, Sales, and Related Marketing Operations 2

Majors Similar to Sales & Marketing

Related Major Annual Graduates
Business Administration & Management 15,832
Finance & Financial Management 9,072
Marketing 8,377
Accounting 6,561
General Business/Commerce 4,945
Human Resource Management 1,877
Management Sciences & Quantitative Methods 1,868
Management Information Systems 1,255
Hospitality Management 779
Construction Management 636

Notes and References

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